Startup Professionals Musings

DECEMBER 6, 2012

Social media connections, if they exist, are buried elsewhere or reserved for monitoring purposes only. Social media is here, and is the preferred mode of communication by a large segment of your customers, so make it a positive differentiator for your business. Guide customers to the right social media channel.

Social Media 91

Social Media Custom Customer Media 91

Startup Professionals Musings

JULY 11, 2013

Social media connections, if they exist, are buried elsewhere or reserved for monitoring purposes only. Social media is here, and is the preferred mode of communication by a large segment of your customers, so make it a positive differentiator for your business. Guide customers to the right social media channel.

Social Media 99

Social Media Custom Customer Media 99

socalTECH

OCTOBER 31, 2013

Santa Monica-based Nimble , the developer of customer relationship management and contact management software, said today that it has linked its app into social media management service Hootsuite. nimble hootsuite social media management contact sales software saas' READ MORE>>.

Social Media 138

Social Media Santa Monica SaaS Screening 138

Startup Professionals Musings

DECEMBER 7, 2022

Others do far too little, assuming the viral effect and word-of-mouth will soon kick in, and sales will suddenly grow exponentially. Word-of-mouth and social media may get you started, but there is no substitute these days for special promotions, webinars, presence at trade shows, and actively calling on decision makers.

Startup 134

Startup Search Engine Optimization Social Media Metrics 134

Startup Professionals Musings

APRIL 16, 2023

Scott, published a classic book that I still recommend, ” The New Rules of Lead Generation ,” highlighting the changes wrought by the internet and social media. Social-media advertising. Email marketing. One of these experts, David T. Technology and consumer feedback have indeed changed the landscape.

Marketing 114

Marketing Invest Social Media SEM 114

socalTECH

OCTOBER 11, 2017

Nimble develops customer relationship management software which allows users to track their interaction with business partners, sales prospects, and more, including emails, social media, and more. READ MORE>>.

Santa Monica 113

Santa Monica Social Media Email Software Development 113

Startup Professionals Musings

AUGUST 15, 2022

Virtual living: the rise and growing dominance of social media. There is still infinite room for new startup sales modes and models. Extend data metrics into non-traditional channels, such as email, internal social media, and customer collaboration platforms. Data enable: use metrics and measurements.

Startup 126

Startup Social Media Entertainment Metrics 126

Tech.Co

MAY 31, 2023

In this guide: Free Business Tools Best Communication Tools Best Cybersecurity Tools Best Project Management Tools Best Marketing Tools Best Financial Tools Best HR tools Best Sales Tools Next Steps: Moving Forward With a Solution Best Free Business Tools for Startups Not every startup will have a budget for smart software.

Tool 128

Tool Startup Software Review Technical Review 128

Startup Professionals Musings

JULY 20, 2020

Scott, published a classic book that I recommend, ” The New Rules of Lead Generation ,” highlighting the changes wrought by the internet and social media. Social-media advertising. Email marketing. One of these experts, David T. You can start an SEM campaign with as little as $50 today and get results very quickly.

Custom 146

Custom Customer Marketing Startup 146

Berkonomics

NOVEMBER 11, 2021

This form of thinking has been unusually true during the current rise of social media platforms, where market share became the primary goal of a company, with revenues and profitability to follow later. And it’s a contemporary problem. Why it’s so personal to me…. Adding to this is the extra risk undertaken by premature scaling.

Venture Capital 156

Venture Capital Social Media Invest Marketing 156

Startup Professionals Musings

MARCH 9, 2020

Others do far too little, assuming the viral effect and word-of-mouth will soon kick in, and sales will suddenly grow exponentially. Word-of-mouth and social media may get you started, but there is no substitute these days for special promotions, webinars, presence at trade shows, and actively calling on decision makers.

Search Engine Optimization 131

Search Engine Optimization Startup Social Media Metrics 131

Startup Professionals Musings

JULY 22, 2019

This is called inbound marketing, where customers are pulled to you, rather than feeling accosted at every turn by your brand messages via email, newspapers and television. If you have yet to get started, here are some key steps that I recommend to my advisory business clients: Actively engage customers via top social media sites.

Marketing 94

Marketing Social Media Technical Review Custom 94

Both Sides of the Table

JANUARY 14, 2014

If you follow the tech media you would be subject to a lot of narrative biases that are completely off base – and this includes the value of email and phone calls. All the data actually suggests with the growth of mobile, inbound sales calls will double from 30 billion to 60 billion in 3 years (source: Kelsey).

Email 339

Email SaaS Venture Capital Google 339

socalTECH

AUGUST 25, 2011

How did an email marketing provider turn into a provider of software which mashes up a combination of email marketing, wiki, customer service management, event and meeting management tool, project management software, and much more? Lars Helgeson: We started about ten years ago, with an email marketing platform called CoolerEmail.

Email 240

Email San Diego Newsletter Startup 240

Tech Zulu Event

AUGUST 27, 2013

That as a business it is impossible to build your brand without an adwords strategy or partnering into a YouTubers existing audience or an having a robust email list. Nick Tran, Director of Social Media for Taco Bell. Jeffrey Harmon says a brand MUST have a distribution strategy. Get likes and subscribers.

Dollar Shave Club 106

Dollar Shave Club Tips Marketing Sales 106

Startup Professionals Musings

MAY 12, 2021

Cold calls to strangers and email blasts are not so productive. You won’t need the multiple follow-ups and time to close new sales. Use social media for marketing, not just feedback. Use social media for marketing, not just feedback. It works in fashion, real estate, and certainly in the technical world.

Technical Advisors 154

Technical Advisors Tips Marketing Case Study 154

socalTECH

JULY 21, 2011

Rob Reed: I was doing social media strategy consulting from 2007 until 2009, what I would really characterize as Social Media 1.0. Now, what we've entered is actually Social Media 2.0, Now, what we've entered is actually Social Media 2.0, That was in addition to the social media work I'd done.

Social Media 248

Social Media Zumbox Media Startup 248

Startup Professionals Musings

NOVEMBER 27, 2021

Customers go there to check on the details of your offerings and verify that you are not a scam, investors look there to check out your management and sales approach, and suppliers expect to find contact information. Finalizing the web site validates your product plan and sales strategy. Websites do take time to get done right.

Web 139

Web Startup Sites Design 139

Inverted Software

SEPTEMBER 8, 2017

Hootsuite helps you publish and track content by connecting to all of your social media accounts. With Hootsuite you can schedule regular social media updates, find hot content to share, monitor customer interaction and even create sweepstakes or polls. ConstantContact is email marketing software. ConstantContact.

Software Review 44

Software Review Tool Software Marketing 44

socalTECH

JUNE 9, 2010

Last week, Los Angeles-based HauteLook (www.hautelook.com), an online private sales site, scored a major round of funding--raising $31M from Insight Venture Partners. Adam Bernhard: We're a platform that does flash sales. Adam, thanks for the time. We work on behalf of brands, as a web site that has a membership base of over 2.5

Sales 224

Sales Email Startup Sample 224

Startup Professionals Musings

NOVEMBER 11, 2019

Virtual living: the rise and growing dominance of social media. There is still infinite room for new startup sales modes and models. Extend data metrics into non-traditional channels, such as email, internal social media, and customer collaboration platforms. Data enable: use metrics and measurements.

Technology 97

Technology Social Media Startup Entertainment 97

Tech Zulu Event

OCTOBER 6, 2016

As the Internet continues to become populated with e-commerce sites, it’s becoming more and more difficult to generate web traffic, leads, and ultimate the sales for your website. Utilize Popular Social Media Platforms. Collect Email Lists.

Commerce 58

Commerce Search Engine Optimization Sites Marketing 58

socalTECH

MAY 24, 2011

I had requests from friends to put them on an email, or give them a calendar reminder when a band was playing, and one thing led to another, and I started the site. We have done lots of social media campaigns, and we have really collected with the music ecosystem, such as labels, bands, venues, press, management, and street teams.

Social Media 241

Social Media Startup Sites Advertising 241

socalTECH

DECEMBER 11, 2018

San Diego-based Wildfire Systems , led by startup veteran Jordan Glazier , has developed software which product referrals and automatically transform them into trackable links across email, text messaging, chat, and social messaging. Jordan Glazier: Wildfire has developed a platform for monetizing social messaging.

San Diego 159

San Diego Social Media Commerce Snapchat 159

Startup Professionals Musings

MARCH 23, 2022

Even in today’s remote environments, you can use video sessions, social media, and email to keep up with team efforts informally and share updates, both positive and negative. If they never see you, hide in your office, or work totally different hours, the connection will never happen.

Mentor 108

Mentor Social Media Coach Custom 108

Tech Zulu Event

NOVEMBER 13, 2012

Fan Appz, a Santa Monica headquartered firm founded in 2010, and a Facebook Preferred Marketing Developer (PMD) today Tuesday launched its Personalized Marketing Platform, a next-generation social media marketing solution set to help firms convert fans into customers and increase repeat purchases by turning good customers into great ones.

Platform 82

Platform Help Custom Customer 82

Startup Professionals Musings

JANUARY 27, 2017

In my role as an advisor to you as an entrepreneur, I always recommend that you move to a more proactive customer service strategy, to include interactive social media campaigns, self-service options on your website, and personalized handling of unique requests. Think “pull” marketing rather than “push” for all services.

Custom 95

Custom Customer Services Technical Review 95

socalTECH

MARCH 29, 2012

What's the best way to get the word out about your brand on social media? Amanda MacNaughton: PromoJam is an enterprise, social marketing technology platform. Matt MacNaughton: Our mantra, is to reach social media users everywhere. We're hiring senior developers, and we're also focusing on sales operations as well.

Social Media 217

Social Media Startup Platform Media 217

Startup Professionals Musings

AUGUST 17, 2018

Scott, published a classic book that I recommend, ” The New Rules of Lead Generation ,” highlighting the changes wrought by the internet and social media. Social-media advertising. Email marketing. One of these experts, David T. You can start an SEM campaign with as little as $50 today and get results very quickly.

Social Media 55

Social Media SEM Startup Advertising 55

InfoChachkie

JUNE 3, 2013

Along the way, they created a supportive community of emotionally attached stakeholders that would be the envy of any Social Media Manager. You can watch/listen to how John and Kyle turned their email newsletter into an international bestseller in the following 9-minute excerpt from John''s recent talk at UC Santa Barbara.

Newsletter 233

Newsletter Startup Entrepreneur Writing 233

socalTECH

MARCH 14, 2011

For this morning's interview, we spoke with Scot Richardson , CEO of Los Angeles-based LaughStub (www.laughstub.com), which develops software which helps comedy clubs and others manage ticket sales, online marketing, and customer relationship management. What is Laughstub? Finally, what's next for you? Scot Richardson: Music is.

Ticketmaster 140

Ticketmaster CTO Hire Tech Coast Angels Social Media 140

Tech Zulu Event

DECEMBER 9, 2015

2 Develop holiday sales. 3 Take advantage of email. If you already have an email list, you’re ahead of the game. Email can be an invaluable resource in the tech industry, as the bulk of your target audience will already be receptive to this kind of marketing. 4 Use social media. 5 Connect with consumers.

Social Media 40

Social Media Entrepreneur Resource Tips 40

Berkonomics

MAY 21, 2015

This form of thinking has been unusually true during the rise of social media, where market share became the primary goal of a company, with revenues and profitability to follow later. It was true for Amazon and other visionary companies that grabbed market share during the early Internet era.

Venture Capital 120

Venture Capital Social Media Invest Marketing 120

Startup Professionals Musings

MAY 31, 2015

Virtual living: the rise and growing dominance of social media. There is still infinite room for new startup sales modes and models. Extend data metrics into non-traditional channels, such as email, internal social media, and customer collaboration platforms. Data enable: use metrics and measurements.

Startup 106

Startup Social Media Entertainment Metrics 106

Startup Professionals Musings

APRIL 25, 2014

Scott, just published a new book that I like,” The New Rules of Lead Generation ,” highlighting the changes wrought by the internet and social media. Social-media advertising. Email marketing. One of these experts, David T. You can start an SEM campaign with as little as $50 today and get results very quickly.

Startup 99

Startup Social Media SEM Advertising 99

SoCal CTO

NOVEMBER 11, 2009

I hadn't talked to her in a while and then because of a presentation I did around Social Media for Service Professionals she and I reconnected. We streamline strategy development using a Reality-Based approach, then execute cross-media programs including websites, brochures, ads, booths. It has been fun to get to know her again.

Marketing 150

Marketing Social Media Blogging Media 150

Startup Professionals Musings

AUGUST 6, 2016

Scott, published a book a while back that I like, ” The New Rules of Lead Generation ,” highlighting the changes wrought by the internet and social media. Social-media advertising. Email marketing. One of these experts, David T. You can start an SEM campaign with as little as $50 today and get results very quickly.

Custom 60

Custom Customer Marketing Social Media 60