Startup Professionals Musings

NOVEMBER 2, 2013

When my friend’s small business was struggling a while back, I suggested he add some social media marketing initiatives, and his answer was that he was “too busy.” According to a study of 1700 CEOs last year, only 60% of companies today use social media for marketing, and only 12% of those feel that they are using it effectively.

Social Media 106

Social Media Media Startup Social Network 106

Startup Professionals Musings

SEPTEMBER 28, 2012

When my friend’s small business was struggling a while back, I suggested he add some social media marketing initiatives, and his answer was that he was “too busy.” Develop a marketing strategy specific to this media. Don’t use the same message on Twitter you developed for email blasts and postcard blitzes.

Social Media 115

Social Media Media Startup Social Network 115

Startup Professionals Musings

APRIL 16, 2023

Indeed, while the rules and technologies for lead generation have changed, Forrester and other experts still see it as the most effective way for businesses with limited budgets to maximize their return on marketing investment (ROI). Social-media advertising. Email marketing. One of these experts, David T.

Marketing 114

Marketing Invest Social Media SEM 114

Startup Professionals Musings

NOVEMBER 11, 2019

According to what I see, as outlined by Surdak, this data surge is being driven by the following six technological and social trends: Mobility: smartphones, tablets, and the “Internet of things.” Virtual living: the rise and growing dominance of social media. Smartphone penetration in the U.S.

Technology 97

Technology Social Media Startup Entertainment 97

Startup Professionals Musings

JULY 9, 2011

I suggested that he add some social network marketing initiatives, and his answer was he is “too busy.” He is not alone, according to a recent study , which concludes that only 47% of companies use social media today for marketing, despite the fact that 78% of executives polled feel it’s critical for success. What’s the problem?

Social Media 104

Social Media Media Marketing Social Network 104

Startup Professionals Musings

JULY 20, 2020

Indeed, while the rules and technologies for lead generation have changed, Forrester and other experts still see it as the most effective way for businesses with limited budgets to maximize their return on marketing investment (ROMI). Social-media advertising. Email marketing. One of these experts, David T.

Custom 146

Custom Customer Marketing Startup 146

TechCrunch LA

JANUARY 19, 2020

The roughly 300,000 marchers that filled the streets of downtown Los Angeles for the third annual Women’s March received more than just an opportunity to hear from some of the state’s high powered politicians, they were also part of a new experiment from local March organizers in bringing technology into the movement.

Los Angeles 128

Los Angeles Organization Angel Technology 128

Startup Professionals Musings

JUNE 4, 2010

I suggested that he add some social network marketing initiatives, and his answer was he is “too busy.” According to this study from last year, over 65% of existing small businesses still ignore social media for marketing, so he is still the rule rather than the exception. Develop a marketing strategy specific to this media.

Social Media 88

Social Media Media Marketing Startup 88

SoCal Tech Calendar

JANUARY 20, 2017

Sessions will focus on data, technology, social media, email and content marketing. SIIA and TCOSC is kicking off its Boot Camp Series in Irvine, CA. The one-day boot camp, will discuss the absolute essentials of digital marketing and effective strategies for growth. Join us January 26 Irvine, CA. See [link] (more)

Technology Council 100

Technology Council TCOSC Marketing Social Media 100

Startup Professionals Musings

AUGUST 15, 2022

According to what I see, as outlined by Surdak, this data surge is being driven by the following six technological and social trends: Mobility: smartphones, tablets, and the “Internet of things.” Virtual living: the rise and growing dominance of social media. Cellphone penetration in the U.S.

Startup 126

Startup Social Media Entertainment Metrics 126

Tech.Co

JULY 13, 2023

Initially pinned as a generative AI startup for Twitter when it first hit the headlines back in April, the xAI website seems to suggest that the new startup will remain separate from the social media platform, as well as Musk's collection of other technology companies. The post What Is xAI?

Artificial Inteligence 115

Artificial Inteligence ChatGPT Generative AI Technical Review 115

Startup Professionals Musings

DECEMBER 18, 2020

All of us are struggling to keep up in this age of technological acceleration, where we learn every day that we can’t trust links in our email, marketing guarantees, or phone requests from people we don’t know. Using recognized experts and social media influencers turns the marketing context into teaching as opposed to selling.

Custom 173

Custom Customer Social Media Technical Review 173

socalTECH

AUGUST 7, 2014

Los Angeles has been in the midst of a technology boom over the last few years, with many of high profile startups growing in the area. We spoke with Bryce Maddock , founder of TaskUs, about the company and how it has been providing the manpower behind a lot of LA''s technology startups. So, what is TaskUs?

Startup 231

Startup Technology Outsource Santa Monica 231

Startup Professionals Musings

JULY 22, 2019

This is called inbound marketing, where customers are pulled to you, rather than feeling accosted at every turn by your brand messages via email, newspapers and television. If you have yet to get started, here are some key steps that I recommend to my advisory business clients: Actively engage customers via top social media sites.

Marketing 94

Marketing Social Media Technical Review Custom 94

Startup Professionals Musings

MARCH 19, 2022

In my experience, the good news is that everyone is becoming more and more comfortable with relationships via the new media and technology. Generalized email blasts and social media ads may be great for finding interest in your services, but these are not enough to close and maintain new clients.

Services 121

Services Technical Review Social Media Case Study 121

Startup Professionals Musings

SEPTEMBER 10, 2023

These days, with all the new technology, including smartphones and social media, many are convinced that multi-tasking is the answer. Yet there is more and more evidence that jumping tasks on every alert for a new email, text, or phone call actually decreases overall productivity.

Email 96

Email Activity Product Social Media 96

Startup Professionals Musings

JUNE 16, 2023

A more effective approach in today’s Internet and interactive culture is to use “pull” technology to bring customers and clients to your story. Guy Kawasaki, in his classic book “ Enchantment: The Art of Changing Hearts, Minds, and Actions ” provides some in-depth recommendations on the “how to” of influence and pull technology.

Web 96

Web FAQ Marketing Technical Review 96

TechCrunch LA

MARCH 18, 2019

Along the way, we found ourselves constantly surprised by unanticipated applications that suddenly appeared and gained huge adoption across the Internet; this was the case with email, the World Wide Web, peer-to-peer file sharing, user generated content, Napster, YouTube, Instagram, social networking, etc.

UCLA 253

UCLA Social Media Social Network Santa Barbara 253

Startup Professionals Musings

MARCH 26, 2022

It started with an email survey on your last stay at their hotel, but now includes requests for online product reviews, to social media input on the design of future products. Some say it’s happening today because it’s new, and technology makes it possible. Welcome to the “Participation Age” of marketing.

Custom 107

Custom Customer Technical Review Social Media 107

Startup Professionals Musings

JULY 17, 2021

Rule your technology, don’t let it rule you. Turn technology into a productivity engine, rather than a burden, to battle the avalanche of email, texts, and social-media alerts that threaten your productivity. Provide and encourage the best use of technology to manage information overload.

Framework 153

Framework Product Entrepreneur Social Media 153

Tech.Co

MAY 31, 2023

Best Communication Tools for Startups Communication tools refer to any type of technology that helps businesses stay connected. When it comes to multi-line systems, Nextiva X-885 is about as reliable as they come — letting businesses handle 12 lines, connect to existing softphone technology, and even manage customer relations.

Tool 128

Tool Startup Software Review Technical Review 128

Startup Professionals Musings

DECEMBER 25, 2020

These holidays, with all the new technology, including smartphones and social media, many are convinced that multi-tasking is the answer. Yet there is more and more evidence that jumping tasks on every alert for a new email, text, or phone call actually decreases overall productivity.

Email 170

Email Activity Social Media Coach 170

Tech Coast Venture Network

FEBRUARY 20, 2010

Manal Richa Technology is progressing quickly providing us with multiple alternatives to traditional communication. Social media and email marketing act separately as great marketing tools. The best way to do this is to refer to content posted on social media sites in your newsletter.

Networking 100

Networking Newsletter Social Media Email 100

Startup Professionals Musings

SEPTEMBER 19, 2020

A more effective approach in today’s Internet and interactive culture is to use “pull” technology to bring customers and clients to your story. Guy Kawasaki, in his classic book “ Enchantment: The Art of Changing Hearts, Minds, and Actions ” provides some in-depth recommendations on the “how to” of pull technology. Make it fast.

Custom 160

Custom Customer FAQ Technical Review 160

Tech Zulu Event

MARCH 19, 2015

Technology is essential for businesses that want to gain an edge over competitors in today’s world. However, many business owners neglect to take advantage of these new technologies because they believe that they are only available to large corporations. Social Media Automation Tools. Cloud Services. CRM Platforms.

Competition 40

Competition Technology Social Media Tips 40

Tech.Co

MAY 21, 2016

About a year ago we introduced you to VNTANA , an Los Angeles, CA-based startup that wanted to leverage hologram technology to help celebrities and brands use holograms to entertain and engage their followers and fans. VNTANA was founded in 2012 and has since become a leader in social augmented reality.

Social Media 84

Social Media Email Media Entertainment 84

socalTECH

JULY 24, 2012

The startup--headed by serial entrepreneur Rudy DeFelice--helps kids to start their company, figure out the goods or services they want to offer, collect payment, and arms them with social media and email tools, free business cards, and other resources.

Startup 145

Startup Social Media Venture Capital Resource 145

Startup Professionals Musings

AUGUST 2, 2017

Every business I know is intimately familiar with outbound marketing, or pushing your message out to customers through email, newspaper, and television advertising. If you have a consistent and valuable presence on your site and your social media channels, you have a better chance of a higher ranking on search engine result pages.

Marketing 76

Marketing Social Media Content Media 76

Berkonomics

JUNE 16, 2016

He is a trusted technology and security consultant and public policy advisory to some of America’s most influential people and organizations. . Phishing, a play on the word “fishing,” is a dangerous form of executive or CEO email fraud, and is negatively impacting individuals and companies worldwide. By Kevin McDonald.

Anthem 120

Anthem Software Review Email Organization 120

socalTECH

JULY 21, 2011

Rob Reed: I was doing social media strategy consulting from 2007 until 2009, what I would really characterize as Social Media 1.0. Now, what we've entered is actually Social Media 2.0, Now, what we've entered is actually Social Media 2.0, That was in addition to the social media work I'd done.

Social Media 248

Social Media Zumbox Media Startup 248

socalTECH

DECEMBER 11, 2018

San Diego-based Wildfire Systems , led by startup veteran Jordan Glazier , has developed software which product referrals and automatically transform them into trackable links across email, text messaging, chat, and social messaging. The majority of our time is now spent online. I harken back to my eBay days.

San Diego 159

San Diego Social Media Commerce Snapchat 159

Both Sides of the Table

OCTOBER 22, 2010

I had called on Chamillionaire from the audience and asked him to provide some views on how artists view social media, why they use it and where it’s heading. So it was my great pleasure to host Chamillionaire on This Week in VC this week talking marketing, entrepreneurship, old media and, of course, music.

Entrepreneur 356

Entrepreneur Venture Capital Startup Email 356

socalTECH

MAY 24, 2011

I had requests from friends to put them on an email, or give them a calendar reminder when a band was playing, and one thing led to another, and I started the site. But, I was really passionate about music, and technology, and the convergence of the two, and wanted to see if I could built out my own business.

Social Media 241

Social Media Startup Sites Advertising 241

Startup Professionals Musings

OCTOBER 15, 2022

Others send investors email and business plans in all uppercase or no punctuation. In this context, investors are attracted to thought-leaders visible on social media, and people with strong technical credentials. Some entrepreneurs love to talk and produce videos, but hate to write anything down.

Entrepreneur 111

Entrepreneur Social Media Patents Mentor 111

Startup Professionals Musings

AUGUST 29, 2022

The new era of highly connected and interactive technology is changing not only how business employees interact with customers, but also how they interact with each other, and with their company. Use of collaborative and other social media platforms. Both are required to stay competitive.

Case Study 125

Case Study Platform Yahoo Social Media 125

Startup Professionals Musings

JUNE 17, 2019

In fact, you can get far beyond that number if you take advantage of the tools, process, and technology out there today, such as social media, text messaging, email, customer relationship systems (CRM), and discipline yourself to prioritize relationship building. Our social and relationship needs change as we age.

Social Media 96

Social Media News Tool Email 96

Startup Professionals Musings

JANUARY 27, 2017

In my role as an advisor to you as an entrepreneur, I always recommend that you move to a more proactive customer service strategy, to include interactive social media campaigns, self-service options on your website, and personalized handling of unique requests. Use technology to personalize and expedite requests.

Custom 95

Custom Customer Services Technical Review 95