Startup Professionals Musings

JUNE 13, 2015

Entrepreneurs and startups often ask if they should select only social media for marketing, or stick with digital media, or just count on traditional media. Social media as a marketing tool is here to stay, and is now widely accepted. These give good customer connection and SEO. The tools and measurements are the same for both.

Social Media 108

Social Media Media Marketing Resource 108

Startup Professionals Musings

DECEMBER 23, 2017

Entrepreneurs and startups often ask if they should select only social media for marketing, or stick with digital media, or just count on traditional media. Social media as a marketing tool is here to stay, and is now widely accepted. These give good customer connection and SEO. The tools and measurements are the same for both.

Media 59

Media Marketing Social Media Resource 59

Startup Professionals Musings

DECEMBER 1, 2013

Entrepreneurs and startups often ask if they should use social media for marketing, digital media, or traditional media. The place to start today is if your company only uses traditional media for marketing, or no marketing. The place to start today is if your company only uses traditional media for marketing, or no marketing.

Social Media 103

Social Media Media Marketing Startup 103

SoCal CTO

AUGUST 4, 2011

Please be able to provide me with a few specific examples of different types of customers, what they need, what the system will do for them. How will you be taking this to market? SEO for Startups )? What are some good examples of similar sites? Examples of other brands/sites that are similar from a brand perspective?

Develop 396

Develop Development Startup SEO 396

SoCal CTO

NOVEMBER 17, 2009

I’m more familiar with content marketing in B2B Marketing. However, as I read more about your focus, you are using these things in a slightly different way, i.e., not sure if SEO is as important. I recently posted about SEO for Startups. Is/was SEO important for MakeItWork? Again, an interesting topic to discuss.

Acquisition 170

Acquisition Customer Custom Ideas 170

SoCal CTO

AUGUST 4, 2011

Please be able to provide me with a few specific examples of different types of customers, what they need, what the system will do for them. How will you be taking this to market? SEO for Startups )? What are some good examples of similar sites? Examples of other brands/sites that are similar from a brand perspective?

Develop 384

Develop Development Startup SEO 384

Startup Professionals Musings

OCTOBER 23, 2012

Entrepreneurs and startups often ask if they should use social media for marketing, digital media, or traditional media. The place to start today is if your company only uses traditional media for marketing, or no marketing. The place to start today is if your company only uses traditional media for marketing, or no marketing.

Media 92

Media Social Media Marketing Resource 92

Tech Zulu Event

NOVEMBER 18, 2011

That is, of course, as long as what you are selling is the absolute best in your market.) Perfect example; ShoeBoxed.com. A great example of a website displaying amazing social proof with client results is Killian’s Workshop for how to book commercials. In forums have a signature like this example below.

Customer 85

Customer Custom Marketing SEO 85

SoCal CTO

DECEMBER 9, 2009

Please be able to provide me with a few specific examples of different types of customers, what they need, what the system will do for them. How will you be taking this to market? SEO for Startups )? What are some good examples of similar sites? Examples of other brands/sites that are similar from a brand perspective?

Software Development 292

Software Development Develop Development Startup 292

socalTECH

AUGUST 8, 2016

Last week El Segundo-based Wpromote acquired fellow marketing agency Standing Dog, in a deal which brings the company to 260 employees, and continues to grow the company. We have a strong focus on ROI, and the high growth, mid-market companies are the backbone of our growth. So we are looking for clients looking for significant growth.

Acquisition 100

Acquisition Paid Search El Segundo SEO 100

socalTECH

MARCH 13, 2020

Dmitri Leonov: We built a distribution business for equipment for the spa industry, and have had 10,000 client over that time, but in the last few years, we've really focused on talking to spa customers about their needs in the market. We then started to help clients switch to marketing using our own machines.

Template 124

Template Beverly Hills Startup SEM 124

Both Sides of the Table

APRIL 18, 2010

For Mahalo this often means making modifications to the story in real time both to update any facts and to improve SEO on a story that is already becoming popular. For example, in the screen shot my my recent visitor found my website by searching on the term “Jason Calacanis&# and is located in Tennessee in the US.

Blogging 287

Blogging Google Screening Mahalo 287

Both Sides of the Table

APRIL 4, 2011

For example, I highly recommend a set of board metrics that the CEO communicates to board members at every meeting. How many adds came through organic SEO? For example, if you have developers, content people or SEO folks working on SEO programs you’ll need to allocate their time / costs to this effort.

Metrics 346

Metrics Startup SEO Customer 346

Both Sides of the Table

MARCH 25, 2016

Lately I’ve been having to say things I thought I’d never have to remind people, like, “getting to positive gross margin in several territories is a very low bar to claim success” or “profitable excluding marketing costs” is not actually a real thing. Market Size. MakeSpace provides physical storage.

Startup 150

Startup Marketing Study SEO 150

Both Sides of the Table

JULY 14, 2010

They are tasked with “getting deals done&# so they race around talking to tons of potential partners inking anything from channel sale deals , product integration, international distribution agreements, co-marketing arrangements, M&A discussions, etc. You have a marketing department with three people.

Startup 323

Startup Press Development Team Review SEM 323

Both Sides of the Table

JUNE 12, 2013

Some practical examples. Later on he would offer to share his advice on SEO with other portfolio companies. Todd Gitlin is one of the best executive recruiters the technology & startup market in Los Angeles. I wrote about there here. When you want press, it will come. Jason Nazar is a master networker. As good as they come.

Venture Capital 407

Venture Capital Press GRP Partners Blogging 407

SoCal CTO

APRIL 1, 2009

So you can see that Entrepreneur (60) LinkedIn (15) Metrics (16) SEO (15) Company (141) are all considered highly relevant to the term "startup." When you choose one of them such as Cliff Allen on Marketing , you will see the keywords are now based on what Cliff discusses more than other bloggers.

Southern California 150

Southern California TechEmpower Technology Council Metrics 150

SoCal CTO

NOVEMBER 5, 2009

The Startup Metrics post is a good example of what I call “holocognics.” In other words, instead of accepting that “SEO is good,” let's explore what the point of SEO is and when it is actually “good” (that is, promoting a goal). I am planning right not to write a post about how startups often get SEO wrong.

Startup 150

Startup SEO Pepperdine Blogging 150

Startup Professionals Musings

APRIL 1, 2017

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. The first thing that entrepreneurs need to realize is that the process and framework for making social media marketing work are different from traditional marketing, and trial and error certainly doesn’t work.

Social Media 62

Social Media Media Metrics SEO 62

Both Sides of the Table

JANUARY 19, 2015

The point isn’t to “build a business on YouTube” but rather to use YouTube as a marketing platform to build a video business that works across many platforms. Take for example, an eCommerce company. YouTube is a distribution and marketing channel like any other. For me this was a simple market analysis.

SEM 150

SEM Content Platform Acquisition 150

Startup Professionals Musings

AUGUST 18, 2013

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. The first thing that entrepreneurs need to realize is that the process and framework for making social media marketing work are different from traditional marketing, and trial and error certainly doesn’t work.

Social Media 102

Social Media Media Product Metrics 102

socalTECH

MARCH 21, 2011

Gordon Gould , the co-founder of SmartPants, talks about the company and how it's applying what he learned founding ThisNext and from a long experience in the social media market to the consumer products goods area--what he describes as Brands 2.0. For example, if you put fish oil with copper, you oxidize the copper, and that's that.

Web 225

Web Social Media SEO Media 225

Startup Professionals Musings

JUNE 18, 2012

Here are a few examples: Setting up the business. Do basic Search Engine Optimization (SEO) and Marketing (SEM) yourself. Sales and marketing costs. Print your own collateral and marketing materials until the business is rolling. Skip the IT consultants and build an entry website yourself to save $50K.

Startup 102

Startup Search Engine Optimization SEM Social Network 102

Both Sides of the Table

APRIL 23, 2011

So it is a combination of markets and people. Richard coincidentally cites Mike Yavondite’s Qiigo as an example; Mike was a guest on TWIVC later that day. The contextual ad market was attractive. An example is Metacafe, a Highland Capital portfolio company. Fansnap is an example, search for ticket purchases.

Capital 265

Capital Venture Capital Veoh Startup 265

Startup Professionals Musings

JULY 27, 2012

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. The first thing that entrepreneurs need to realize is that the process and framework for making social media marketing work are different from traditional marketing, and trial and error certainly doesn’t work.

Social Media 91

Social Media Media Metrics SEO 91

Both Sides of the Table

JANUARY 3, 2016

Examples of VC platform services include: recruiting, marketing, design support, inside sales reps, consulting, accounting services and so forth. Side Note : Upfront has hired Kerry Bennett as a member of our executive management team to run marketing – please follow her on Twitter here ].

Venture Capital 150

Venture Capital Platform Startup Resource 150

socalTECH

MARCH 16, 2015

That''s the huge difference between us and other services who focus on YouTube marketing at this stage. We tell those brands, it''s great to have one viral video, but you can achieve a lot more reach and content with SEO value, if you work with lots of smaller creators. There are different purposes for the content and marketing.

Content 100

Content Platform Startup Marketing 100

Tech Zulu Event

JANUARY 28, 2016

For example, if a company website generates extensive visitor traffic at a particular point in time, the enterprise may continue to serve customers without obvious interruptions in service because its cloud-based server architecture permits the distribution of visiting traffic among servers in different locations. Enhanced Platform Mobility.

Software 40

Software Social Media Platform Mobile 40

Tech Zulu Event

MARCH 21, 2016

This application program helps small businesses to optimize their websites for marketing purposes. The software does keyword research, and it has an SEO checklist. The user of the software does not have to have previous marketing experience. They can use BoostSuite to optimize their website with SEO tools.

Tool 40

Tool Software Review SEO Email 40

Startup Professionals Musings

FEBRUARY 15, 2011

Here are a few examples: Setting up the business. Do basic Search Engine Optimization (SEO) and Marketing (SEM) yourself. Sales and marketing costs. Print your own collateral and marketing materials until the business is rolling. Skip the IT consultants and build an entry website yourself to save $50K.

Entrepreneur 94

Entrepreneur Startup Search Engine Optimization SEM 94

Startup Professionals Musings

NOVEMBER 27, 2011

Social media marketing. Search engine marketing (SEM). This popular form of Internet marketing seeks to increase website ranking in search engine results. Techniques include search engine optimization (SEO) and paid result placement. No SEM plan means you are missing a huge marketing opportunity. Viral marketing.

SEM 95

SEM Search Engine Optimization Blogging PPC 95

Startup Professionals Musings

OCTOBER 30, 2010

Search engine marketing (SEM). This popular form of Internet marketing seeks to increase website ranking in search engine results. Techniques include search engine optimization (SEO) and paid result placement. No SEM plan means you are missing a huge marketing opportunity. Viral marketing. Streaming video.

Entrepreneur 89

Entrepreneur SEM Search Engine Optimization Blogging 89

socalTECH

OCTOBER 30, 2013

I got to see how different marketing and middlemen in the industry, such as Teleflora, 1-800-Flowers, and FTD, operate. The florist business center we launched recently empowers florists, with tools to run email marketing campaigns, reach out through social media, and even gives them a point of sale system and website builder.

Beverly Hills 157

Beverly Hills Technical Review Design Startup 157

socalTECH

MAY 5, 2009

The sixth is marketing analytics, including SEM/SEO, collecting customer names, emails -- we use ExactTarget for emails, and Omniture for Analytics. That's an example of our international expansion, which helps us serve multinational retailers better. We're all technology guys in the way, and were not in the apparel space.

Venture Capital 113

Venture Capital SEM Commerce Email 113

Tech Zulu Event

NOVEMBER 21, 2014

For example, Harley Davidson now has to snap up “harleydavidson.motorcycles” in addition to harleydavidson.com. Third, review your current website for SEO best-practices to solidify your online brand with the major search engines as well as customers. Second, make sure you are publicly utilizing your official mark.

Conference 77

Conference SEO Software Review IP 77

Tech Zulu Event

APRIL 10, 2012

I thought it might be valuable (and fun) to share some of those “mobile surprises” with you: SEO (Search Engine Optimization). Do not be foolish or ignorant enough to think that the only “app market” that matters is in the US. Even crazier, in the Android Market 65% of the top 200 apps are freemium!

Mobile 82

Mobile Search Engine Optimization SEO Startup 82

Startup Professionals Musings

FEBRUARY 13, 2010

Here are a few examples: Setting up the business. Do basic Search Engine Optimization (SEO) and Marketing (SEM) yourself. Sales and marketing costs. Print your own collateral and marketing materials until the business is rolling. Skip the IT consultants and build an entry website yourself to save $50K.

Startup 50

Startup High Tech Search Engine Optimization SEM 50