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Impact Radius Gets $30M For Affiliate Marketing Software

SoCal Tech Calendar

Santa Barbara-based Impact Radius , which develops digital marketing and affiliate marketing software, has raised $30M in a funding round, according to the company. The funding came from Silversmith Capital partners.

Software 100
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Impact Collects $75M In Investment Round

socalTECH

The funding round was led by Providence Strategic Growth (PSG), the growth equity affiliate of Providence Equity Partners, and also included Silversmith Capital Partners, an existing investor. Santa Barbara-based Impact , which develops software used for partnership automation, said this morning that it has raised $75M in an investment round.

Invest 113
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Impact Rolls Out New Deep Linking Support For Mobile Affiliates

socalTECH

According to IMpact, it has added "deep linking" to specific product pages in apps, and tracking of in-app clicks and conversions for "partner attribution", in and enhancement to its platform. The company said the move will help marketers drive more revenue and higher mobile conversion rates. READ MORE>>.

Mobile 113
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Interview with Wes Brodsky, SaveFans

socalTECH

In recent weeks, online ticketing has seen a surge in interest and funding. Los Angeles-based SaveFans (www.savefans.com) recently raised some funding for its take on secondary ticketing, so we thought we'd speak with founder Wes Brodsky about the company and where it's going. Describe SaveFans and what it does?

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Launchpad LA – 10 Startup Companies to Watch

Both Sides of the Table

, Commission Junction, MySpace, TicketMaster and many more. We’ll be conducting a series of educational programes covering: fund raising, team building, product development, sales, marketing, business development and how to prioritize your time as a CEO. And of course we had, TheMan. Now begins the 6-month journey.

Company 276
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Interview with Scot Richardson, Laughstub

socalTECH

For this morning's interview, we spoke with Scot Richardson , CEO of Los Angeles-based LaughStub (www.laughstub.com), which develops software which helps comedy clubs and others manage ticket sales, online marketing, and customer relationship management. For anyone that small, Ticketmaster doesn't make sense. What is Laughstub?

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Interview with Jordan Glazier, Wildfire Systems

socalTECH

So, if you're a marketer, how do you track and encourage those word-of-mouth recommendations? And, if you're a social platform, is there a way to monetize all that activity happening on your service? Jordan Glazier: Wildfire has developed a platform for monetizing social messaging. Wildlink is backed by Mucker Capital.

San Diego 159