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A Guide to Using Authority & Social Proof in Fund Raising

Both Sides of the Table

The book is a layman’s guide to understanding how we as humans make decisions and is underpinned by data-oriented studies to prove his claims. Social proof is defined as “looking for others to guide our decision&# and it can be both explicit and implicit. From there Rob decided to make a small investment.

Guide 293
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Coincident.TV Is “CREATE”-ing Second Screen Transmedia Producers Out Of Everyone [Beta Invites]

Tech Zulu Event

Coincident has created a platform that will allow storytellers and producers to create robust second screen stories on the fly that incorporate video, images and other web content. What is coming is Internet-enabled televisions, content streaming with built-in social media interactions in real time and multiple screen activities.

Screening 109
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Document Your MVP for a Developer

SoCal CTO

He is not a technical person, but is somewhat web savvy. And in the case of defining mobile/web/software, there is even more variability in terms of form and format. You likely are writing your first one of these. I was talking with an early-stage founder who has a product vision and wants to get it built.

Develop 354
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Seth Sternberg – Meebo

Both Sides of the Table

One of the great joys of doing the web series This Week in VC every week is that I get to spend time with great people debating the issues of our day including how our industry is evolving as well as insights into how companies got started, got their initial traction and dealt with adversities. Oh, yeah. Positive feedback feeds the idea.

Startup 286
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Congrats To The Spotlight: LA Tech Winter Presenting Companies at Caltech

Tech Zulu Event

For those who still might be wondering what Spotlight: LA Tech is all about, It’s a screening room for new technology homegrown in our region. Mobile Web America, Inc. We write and create our own content for the game. It’s a gallery of great entrepreneurship. It’s a toast to those who build and innovate. SuperDemo: Bill Gross.

CalTech 91
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Snapchat 101 for VCs and Old Folks

Both Sides of the Table

This post is a “how to” guide so I’ll save the “why I believe Snapchat is an important medium” for one of my next posts. It will be a follow on from my “App is Crap” or “Web Second, Mobile First” blog posts but in short, video, updated, digestible formats. So, too, Snapchat.

Snapchat 150
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The Future of Television & The Digital Living Room

Both Sides of the Table

The “second screen&# – One of the most exciting developments in television & media to me will be “second screen&# technologies built initially on iPads and extended to the plethora of devices we’ll see over the next 3-5 years. Will we discover stuff through second-screen apps?

Content 386