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Pricing Customer Acquisition Sunk Costs and More - Ten Recent Great Startup Posts

SoCal CTO

Of course, one of the best ideas around this is to have Negative Customer Acquisition Costs. HTML5 video markup, compatibility and playback - Niall Kennedy's Weblog , February 8, 2010 The emerging HTML 5 specification lifts video playback out of the generic element and into specialized handlers. Great stuff.

Pricing 150
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A Chat with Chris Tragos of Jetpack

socalTECH

I think, when you are a bootstrapped company, you don't have all the resources you'd like in the world to go after any idea. But, you still have lots of ideas. That said, we're working on two great ideas right now. So, maybe it just takes you longer to get there. We're looking to bring high impact into the world of programmatic.

Buzznet 100
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Exploring A Brave New World Of Domain Names, With Rightside

socalTECH

The idea is that a domain is an extension of your brand, and it''s an extension of your name. I don''t think the HTML browser is going to change. Do you think there''s some challenge to the domain industry today due to mobile? Steve Banfield: That''s a great question, and something I''ve been thinking about a lot.

Demand 231
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How Addroid Is Hoping To Solve The Ad Industry's Flash Problem, with Matt Cooper

socalTECH

What that means, is the banner is no longer Flash, but it slcearly HTML-based, and video based. In 2007, Hollywood executives and agencies in LA came up with a format called Progressive, which basically threw out the idea of doing Flash animations with a couple of images. We've figured out how to take the banner into 2016 and beyond.

Hollywood 100
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Most Common Early Start-up Mistakes

Both Sides of the Table

I often talk with entrepreneurs who are kicking around their next idea. Sometimes they’re working full time at a company or sometimes they’ve already left their employer and they’re bouncing around ideas with friends. Even if you keep it dormant for 2 years while you work on your idea. Not worth it.

Startup 365
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What Jonah @Peretti, CEO of BuzzFeed, Sees in the Future of Digital Media

Both Sides of the Table

I asked Jonah whether he thought it was a good idea that he seemed to be indifferent as to where his content was consumed as he was perhaps the first major online media company to abandon the idea that most of one’s content must be consumed on your own website (industry term is O&O — Owned & Operated website). But I digress.

Buzzfeed 210
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The End of the Web? Don’t Bet on It. Here’s Why

Both Sides of the Table

The trends are legit, but we have no idea what unexpected breakthrough in human interaction is going to change everything.” It’s central standard was HTML (hyper text markup language) that described how we would show data on computer screens. But I valued getting my ideas out there. A tough way to drive.

Web 355