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Lee Schneider: How Los Angeles Became A Startup Town

socalTECH

Lee Schneider is the author of a new book, Chronicle of a Startup Town: Los Angeles , which delves into the people and reasons on why Los Angeles has become one of the epicenters of the startup and technology industry. Why did you decide to write the book? Any personal lessons learned from writing this book?

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Marketing, Startups and Networking in Los Angeles – Cliff Allen

SoCal CTO

I moved into writing software to analyze audience data, and wrote a lot of computer graphics software. In 1986 I started an advertising and public relations firm to serve software and hardware companies, which became a marketing consulting business ( www.Allen.com ) when I moved to L.A. Great stuff. Marketing 2.0

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Google partners with Sony Pictures Imageworks to launch an open source VFX render manager

TechCrunch LA

That includes the launch of its Los Angeles cloud region last year, as well as its acquisition of the Zync cloud renderer back in 2014. Google was also a founding member of the Academy Software Foundation , an open source foundation that focuses specifically on tools for the film industry. .

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Netflix employees stage a trans solidarity walkout, pose list of demands

TechCrunch LA

At the same time, Los Angeles-based trans activist Ashlee Marie Preston hosted a rally in solidarity with Netflix workers participating in the walkout. But Sarandos doubled down on his defense of the special, writing an internal email that “content on screen doesn’t directly translate to real-world harm.”

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LegalZoom Targeted In Legal Software Ban In Missouri

socalTECH

Los Angeles-based LegalZoom , the online legal document provider, is the target of a class action lawsuit in Missouri, which is looking to block the ability of the firm to provide wills, leases, and other documents. READ MORE>>.

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Everything changes from concept to release.

Berkonomics

You may recall that Microsoft planned a new file system for Vista but pulled the file system from the product before release, and has not released the WinFS file system yet as of this writing, years later. Cowboy coding” is no longer common or permissible in the computer software industry, especially for enterprise systems.

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GameSalad Supports Windows 8 Apps

socalTECH

Los Angeles- and Austin-based GameSalad , which develops software which helps people create iOS, Android, and web games, said Friday that its software now supports Windows 8 application development. GameSalad's tools allow users to create mobile applications and games without having to write code. READ MORE>>.