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5 Risk Reduction Strategies For Your Next New Venture

Startup Professionals Musings

It may not be as sexy, but starting a new business which builds on an existing technology or business model is usually less risky than introducing that ultimate new disruptive technology. And we all know Facebook didn’t invent social media. Disruptive technologies are random and their success is unpredictable.

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6 Cost-Cutting Recommendations For New Entrepreneurs

Startup Professionals Musings

The same is true for filing patents, registering trademarks, and filing copyrights. Use the cloud and subscriptions for computing technology. Social media facilitates marketing and sales. Social media facilitates marketing and sales. Work out of your home, and keep your own books. Martin Zwilling.

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5 Keys To Reducing Startup Risk By Building On Trends

Startup Professionals Musings

It may not be as sexy, but starting a new business which builds on an existing technology or business model is usually less risky than introducing that ultimate new disruptive technology. And we all know Facebook didn’t invent social media. Disruptive technologies are random and their success is unpredictable.

Startup 157
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7 Incentives For Testing Your Startup Marketing Early

Startup Professionals Musings

I’m not suggesting that a startup should ever disclose patent details to others before filing, but I can’t imagine why a startup would not seek visibility and feedback for their idea and solution while they could still make changes with minimal cost. You can’t get any word-of-mouth or media activity by hiding.

Marketing 105
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10 Key Business Founder Checks Needed Before The Plan

Startup Professionals Musings

You may dream of developing a new silicon chip technology, but a bit of research should tell you that most disruptive solutions take billions in investment, and more time than you can afford for acceptance. You need intellectual property , such as a patent, trade secret, or process expertise that will be a barrier that you can defend.

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Smart Entrepreneurs Don’t Need Disruptive Technology

Startup Professionals Musings

It may not be as sexy, but starting a new business that builds on an existing technology or business model is usually less risky than introducing that ultimate new disruptive technology. There is always time later for your next startup, using that disruptive technology of your dreams.

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How To Pick Your Focus For Your Next Business Venture

Startup Professionals Musings

The more potentially disruptive your technology, the more important it is that this message be quick, simple, and quantified. An educated marketplace is one where your target customers already understand the problem and the impact of your technology. Make it ready to play in all media. Is there an educated marketplace waiting?

Startup 96