TechEmpower
NOVEMBER 13, 2023
We recently completed a web-based application that uses a unique algorithm to match professionals with new career opportunities. This isn’t just our opinion - our startup metrics prove it! If you’ve ever used a similar application, (or if you’ve ever used the Internet at all) you’ve probably seen this approach before.
Both Sides of the Table
FEBRUARY 20, 2017
So they create a task list of all the marketing activities an organization can do: press releases, web site updates, customer case studies, blog posts, daily Tweets, Facebook fan page, attending conferences, etc. You get a lot of traffic — not always results. If you aren’t careful every PR team will measure inches over impact.
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Berkonomics
APRIL 8, 2021
That compares with a reported 330 million for Twitter which had a nine-year head start and so much more free press from famous users over the years. Well-tuned metrics are an absolute must. From its start in 2015, the number of registered users has “suddenly” climbed from 45 million in 2017 to a reported 300 million by the end of 2020.
Startup Professionals Musings
DECEMBER 27, 2019
In their recruiting process, they actually have a key insider designated as a “bar raiser” involved in ever interview, to make sure that the bar is never lowered due to any bias or pressing business urgency. Incorporate AI-powered data and metrics systems. They help hiring managers raise the bar for every interview.
socalTECH
JUNE 1, 2012
For local businesses, we're also giving them free mobile web sites, and working on other relationships. On average, not including our internal friends, every user who joins the site is inviting four new friends, and we haven't done any marketing except a press release. We're also funding it out of pocket.
Startup Professionals Musings
APRIL 4, 2015
Your plan should include a well-designed web site, events, press releases, and search engine marketing (SEM). Don’t forget the metrics and analytics. Create an integrated conventional marketing and social media strategy. Social media does not stand alone; it must be integrated into a balanced marketing strategy.
Both Sides of the Table
MAY 23, 2012
Contrary to some press reporting, the boom in startups, the creation of accelerators and seed funds as well as the deserved popularity of AngelList do not signal doom for our industry. It’s not just that we’re connected to the Internet at higher speeds and for longer; we’re actually always tethered to the web. Thank you, Aaron Sorkin!
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