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6 Information Surges Raise Huge Startup Opportunities

Startup Professionals Musings

It’s enough to drown any business which tries to fight it or ignore it, and it’s an opportunity to ride higher and faster than even the successes of Google and Facebook, for those startups that use it as their driving force. For startups, this is an engagement opportunity worth billions of dollars. Big data:” learning from the flood.

Startup 126
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6 Initiatives To Prep Your Startup For The Road Ahead

Startup Professionals Musings

Change is about the only thing constant in the world of startups. Since the startup environment is usually more volatile, the challenge there in balancing advantage, risk, and performance, is more critical than in big companies. It starts at the top with the founder and CEO, but has to extend quickly to the bottom of the organization.

Startup 116
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5 Keys To Reducing Startup Risk By Building On Trends

Startup Professionals Musings

It may not be as sexy, but starting a new business which builds on an existing technology or business model is usually less risky than introducing that ultimate new disruptive technology. Many of the major business successes started this way. Many of the major business successes started this way.

Startup 157
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6 Tips For A Marketing Focus To Match Your Solution

Startup Professionals Musings

As a business adviser, I still see too many new venture founders who skimp on their marketing focus, or start too late. You really need to start marketing your solution before you even build it, to validate the need, and keep your focus on the features that customers really want and need.

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Here’s Why a Booming Tech Market May Fool You into Thinking You’re Successful

Both Sides of the Table

For what ever reason we’re wired to have amnesia during the run up and prescient memories of how we ‘knew it all along’ as soon as the slide begins. Once you understand both sides of the cycle you start to recognize signs of behavior during each phase. ROI studies were published.

Marketing 354
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10 Steps To Second Stage Success For Your New Venture

Startup Professionals Musings

According to one study a decade ago, only 45% of founders plan to exit after stage one, and my guess is that less than half the remainder survive the next stage in their own company. If you are one of the many entrepreneurs who aspire to get beyond the “art of the start,” there are some proven principles to follow.

Sales 147
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6 Strategies To Maintain A Spotlight In Your Business

Startup Professionals Musings

Good examples of startup focus before success include Google with their search engine, Facebook with friends networking, and Apple with personal computers. For larger and mature companies, the hard part seems to be giving up the familiar space that isn’t working so well anymore, so that you can focus on a new segment or opportunity.

Startup 154