SoCal Tech Calendar

MARCH 11, 2010

Wednesday, March 17, 2010 -- Faceoff: Social Media versus Paid Search Marketing. Others tell you that Search marketing is the best lead generation tool of our time and you need to allocate a large portion of your marketing budget for Google Paid Search advertising. How should you allocate your time and resources?

Paid Search 100

Paid Search Social Media Media Marketing 100

Tech.Co

MARCH 5, 2015

Overture Services, which began life as GoTo.com, was the first company to introduce the concept of paid search — the business model that powers the multibillion-dollar online search market. New models for improving the search experience are at the core of several companies currently growing inside of Idealab.

Idealab 70

Idealab Paid Search CitySearch Resource 70

Startup Professionals Musings

NOVEMBER 12, 2013

Search engines like Google are still the primary method for finding information on the Internet. If your web site is not optimized for search engines (SEO), all your online content and marketing efforts are wasted. Paid search” will mitigate this to some extent, but is not a sustainable strategy.

Social Media 93

Social Media Content Startup Web 93

SoCal CTO

OCTOBER 5, 2010

This continues my series of posts: Top 40 Startup Posts for August 2010 Top 30 Startup Posts for July 2010 Top 30 Startup Posts in June 2010 Top 29 Startup Posts May 2010 Startup CTO Top 30 Posts for April 16 Great Startup Posts from March Some great free resources listed this month that I thought were interesting. That crazy chicken.

Startup 191

Startup Product Technology Venture Capital 191

Both Sides of the Table

SEPTEMBER 28, 2013

But I’m working on a large team of people trying to figure out how to make micro improvements to a paid-search algorithm. Join because as we continue our successes we will have more resources to reward you with and reward we will. Aren’t they worth billions of dollars?” ” “Yeah, Ma.

Startup 417

Startup Course Venture Capital Writing 417

InfoChachkie

DECEMBER 2, 2009

Paid Search – Customers which click on sponsored ads associated with search keywords fall into this category. Google’s market capitalization is in the stratosphere for a reason – keyword search advertising is highly effective. However, Search Engine Management (SEM) is not a “set and forget” exercise.

Customer 164

Customer Custom Advertising SEM 164