socalTECH

MARCH 21, 2011

Gordon Gould , the co-founder of SmartPants, talks about the company and how it's applying what he learned founding ThisNext and from a long experience in the social media market to the consumer products goods area--what he describes as Brands 2.0. First, talk about what SmartPants Vitamins are? We give it to our own kids.

Web 225

Web Social Media SEO Media 225

Startup Professionals Musings

SEPTEMBER 5, 2013

Even with product businesses, it’s the ultimate way to build your brand credibility, bring in customer leads, and get feedback from your target market. If you can’t justify both a web site and a blog, skip the old-fashioned web site, and make your blog do double duty as described below. Add content regularly.

Blogging 95

Blogging Startup Search Engine Optimization Writing 95

Startup Professionals Musings

MARCH 23, 2013

Probably every one of you who has a business and a website have been approached through email or personal contact, and asked to spend money on paid search results (appear on the first page of search results, right hand column, despite low SEO rank). This is NOT the same as Search Engine Optimization (SEO). Marty Zwilling.

Paid Search 90

Paid Search PPC Organization SEO 90

Startup Professionals Musings

AUGUST 10, 2012

Even with product businesses, it’s the ultimate way to build your brand credibility, bring in customer leads, and get feedback from your target market. If you can’t justify both a web site and a blog, skip the old-fashioned web site, and make your blog do double duty as described below. Add content regularly.

Blogging 96

Blogging Search Engine Optimization Writing Social Network 96

Both Sides of the Table

AUGUST 23, 2010

Here’s my experience, my “ah ha&# moment and why I think, although still nascent, it’s one of the most powerful websites on the web right now. Fred talks about it here – he beat me to the punch because I always wanted to write about how awesome this is. really understand it. Quora “Lite&#.

Blogging 301

Blogging SEO Startup Writing 301

Startup Professionals Musings

APRIL 27, 2011

Even with product businesses, it’s the ultimate way to build your brand credibility, bring in customer leads, and get feedback from your target market. If you can’t justify both a web site and a blog, skip the old-fashioned web site, and make your blog do double duty as described below. Add content regularly.

Blogging 91

Blogging Search Engine Optimization Services Writing 91

Both Sides of the Table

JUNE 27, 2011

Because market is such a broad topic, I’m restricting these lessons to PR marketing (as opposed SEO, SEM, product marketing, etc.). Where Stealth is Good – There’s a lot of discussions on the web about whether startups should be stealthy before they launch or not. You need some guidelines to make decisions.

Marketing 380

Marketing Startup Press Technical Advisors 380

Jason Nazar

JANUARY 14, 2009

There are 7 Ways to Get (unpaid) Traffic on the Web , in no weighted order they are: 1.) Wikipedia and About are two of the most popular sites on the web, but the majority of their traffic comes from referrals from search engines, not people going directly to their site. Increase the production of your content. Search Engines.

Web 62

Web Social Media Content Sites 62

Both Sides of the Table

JANUARY 22, 2014

So I thought I’d write about out with what I would look for in a VC knowing what I know now and why. Think of web vs. mobile. SEO marketing vs. social marketing. Simply put – I’d be in search of a VC who had an intuitive sense of my product, my customers, my organizational issues, my competitors, etc.

Venture Capital 364

Venture Capital Coach Writing SaaS 364

Both Sides of the Table

SEPTEMBER 14, 2010

Lead investors and follow investors can both win equally but in each case you know why you personally are writing the check. It’s sort of like having an Encyclopedic history book before just launching your product and seeing whether anybody uses it. Basically, I’m talking about being an angel leader and not follower.

Invest 288

Invest Angel Web 2.0 SEO 288

SoCal CTO

FEBRUARY 20, 2007

skip to main | skip to sidebar SoCal CTO Tuesday, February 20, 2007 Innovation and Geography I ran across a post in Read/Write Web - Does Location Matter in Web Innovation? ► January (5) Los Angeles Web Developer Startup CTO or Developer When to Use Facebook Connect – Twitter Oauth – Goo.

CTO Coach 150

CTO Coach Southern California CTO Hire Social Media 150

Startup Professionals Musings

OCTOBER 3, 2010

Their computers then cleverly merge your ads with search results only when users search words imply an interest in your products. This is NOT the same as Search Engine Optimization (SEO). It pays only if a customer clicks through AND takes a further action (conversion), such as buying a product or filling out a web form.

SEM 90

SEM Marketing Startup Search Engine Optimization 90

Tech Zulu Event

NOVEMBER 18, 2011

Typically entrepreneurs doubt themselves because they undervalue their offerings, but it isn’t about creating a product, setting a price and hoping people will buy. Using your service or owning your product isn’t why a person buys, it’s the experience your customer will have. Valu e and Exp erience versus Price and Product.

Customer 85

Customer Custom Marketing SEO 85

Startup Professionals Musings

APRIL 15, 2010

Let me be clear – a product or consulting startup today without a blog, even with a static website, risks not being competitive in cost and time to reach and hold that critical mass of online customers. You should start blogging about your business before you have a product, to test interest and establish your credibility.

Blogging 48

Blogging Search Engine Optimization Startup Writing 48

Tech Zulu Event

NOVEMBER 11, 2011

For how to market your blog in order to get site visitors I suggest checking out the Marketing Show and if you can attend the next Pub Con it is one the best conferences to learn about getting web traffic. One of the hardest things about being a blogger is drawing that line between being a business owner and writing for passion.

Blogging 83

Blogging Email Writing Sites 83

Startup Professionals Musings

JULY 22, 2012

Yet most startups I know experience the same shock of disappointment when they first open up their website to offer their “million dollar idea” product, and nobody comes. Publish a regular blog, contribute to relevant social networks, and write a “white paper” on your technology. Put yourself on the site. People buy from people.

Search Engine Optimization 96

Search Engine Optimization Entrepreneur Sites Advertising 96

socalTECH

JULY 29, 2009

This morning, Knowledge Genie (www.myknowledgegenie.com) launched a new web site that helps experts and authors publish online information to the web. Instead of writing a book, we wanted to develop a platform to bring our methods to life, and scale our knowledge. It has links to supporting web site and resources.

Geni 100

Geni Web Guide Platform 100

SoCal CTO

MARCH 22, 2007

Open Source Business Models, speakers for Web 2.0 I am in the middle of writing up some of my thoughts on this and will post about it and let you know. ► January (5) Los Angeles Web Developer Startup CTO or Developer When to Use Facebook Connect – Twitter Oauth – Goo. event I did last fall.

Blogging 150

Blogging CTO Coach CTO Hire Southern California 150

SoCal Delicious

JANUARY 15, 2010

requestHandler.php [L] Please note that the code above kinda disables the Web server’s error handling. Here are a few ideas how to block rogue (crappy, not behaving, …) Web robots. You don’t need all the balls and whistles (like stats) overloading most scripts available on the Web.

SEO 37

SEO IP PHP Blogging 37

SoCal Delicious

SEPTEMBER 22, 2008

Write me an e-mail and let me know what youre up to! I’ve been asked a few times recently, “Wow, these analytics you write about are great, but how does a startup begin to bite off the relevant parts? Now let’s move on to the first couple topics: Step 0: Pre-product. See the books I recommend to friends.

Startup 29

Startup IP Email Report 29