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OpenX Launches New Service Around Content Optimization, Ad Monetization

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Los Angeles-based digital advertising technology developer OpenX has launched a new service today, which it says will combine content optimization and ad monetization for publishers. The firm said that publishers can use the tool to figure out what is the most valuable content on their websites. READ MORE>>.

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Demand Media Nets $77.2M From IPO

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in net proceeds from the firm's IPO last week. The firm, which debuted on the NYSE as DMD, said it will use the new funding for investments in content, international expansion, working capital, product development, sales and marketing activities, general and administrative matters and capital expenditures.

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Internet Brands 2009 Acquisition Total: $24.2M

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in acquisitions, earnout, and holdbacks during 2009, as part of its 2009 fiscal results release. Internet Brands said it had net income of $4.3M Tags: internet brands merger acquisition consumer content publishing earnings. Los Angeles-based Internet Brands revealed it spent $24.2M million in January. READ MORE>>.

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Interview With Mike Mothner, Wpromote On Growth, Acquisitions

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Mike Mothner: The business today, is we are a digital agency focused on customer acquisition and growth for businesses of all types. Mike Mothner: With the acquisition of Standing Dog, which technically closed today, that added about 75 people to bring us to 260 employees. What has helped you grow to the size where you are now?

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Demand Media Gets Second $100M+ Quarter

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The company also reported net income of $0.7M The company said the growth in revenues came from "strong growth" on its owned & operated content and media properties, plus its acquisition of Creativebug, the arts and crafts instruction site. demand media earnings domain content publishing creativebug' READ MORE>>.

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Demand Media Files For IPO

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According to Demand's IPO filing, the firm had a net loss of $6.00M on revenues of $114.0M For the year ended December 31, 2009, the firm had a net loss of $21.9M of its revenues came from its Content & Media division, and $47.7M Tags: demand media merger acquisition content richard rosenblatt public.

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RealD Files For IPO

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According to the filing, RealD had a net loss of $20.3M Tags: reald merger acquisition content movie hollywood. Co-founders Michael Lewis and Joshua Greer also each own about 14.7 on revenues of $95.95M for the nine months ended December 25, 2009. READ MORE>>.