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paidContent Entertainment

SoCal Tech Calendar

Last November, industry leaders, disruptors, creators, distributors and investors gathered in West Hollywood for the day-long paidContent Entertainment: The Battle for the Digital Home. This year, well bring the same mix together for an incisive look at the state of media and entertainment today.

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Why Online Video Just Took One More Big Step to Legitimacy

Both Sides of the Table

Our industry just took one big step towards legitimacy with the hiring of renowned media exec Ynon Kreiz to run Maker Studios. You can’t change media consumption patterns easily. My estimate is that the top 5 YouTube networks will do > $200 million net revenue in 2013 (after Google’s share). hours of TV / day.

Media 320
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Entrepreneurs Love Celebrity Investors While VCs (Usually) Hate Them

InfoChachkie

Entrepreneurs are often drawn to celebrities, as they believe their startup will benefit from the celeb''s ability to garner media attention, which they hope will result in incremental revenue. Steer clear of high-overhead investors, whether they be Hollywood celebrities, high-profile tech investors or total nobodies.

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Interview with Tony Farwell, GovX

socalTECH

and also was heavily involved in Hollywood Media, which was acquired by The Times Mirror Company, in addition to a number of other companies. Tony Farwell:We're just about to hit our fourth year, and we have grown very quickly in terms of both net members and revenues. Tony told us a bit about GovX: Explain what GovX is about?

San Diego 100
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Interview with David Aronchick, Hark

socalTECH

The net of it, is we're really in the big data business, and we're taking what was formerly a totally monolithic piece--a single DVD, or video game, or sports game--and converting that into something that is consumable in the social web. David Aronchick: The net of our jobs is really harnessing the demand.

Redpoint 201
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Interview with Sam Rogoway, Near Networks

socalTECH

The company is employing a network of documentary filmmakers and high quality, Hollywood production capability here in Los Angeles to produce small business videos in HD for the web and YouTube. There's been a huge push to engage local businesses, to get them involve din social media, but video has yet to catch up.

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Mark Suster’s Advice To Emerging Entrepreneurs – “Do Not Do, As I Have Done”

InfoChachkie

” Clearly, the right time to trumpet your product is when it can live up to the media hype. Put it out on the Net, see what the reactions are…If you build something that starts to resonate, then you can start to… get into tech blogs and talk to the press and tell everybody what you are doing.” ” 5. .