Startup Professionals Musings

AUGUST 22, 2014

Many entrepreneurs are so enamored with their product vision that they believe their own hype, and are convinced that the market for their solution is so huge that no one will ask them for independent market-research data. Conduct your own customized market research. Modern libraries are still worth a visit.

Marketing 97

Marketing Entrepreneur Statistics Research 97

Tech Zulu Event

DECEMBER 4, 2014

But last August 28, 2014 seemed like a dawning of a new era in the Twitter world as Ian Chan, Twitter’s engineer, announces that the tool is available for just about anyone who wants to utilize it. But what does this mean for marketers? Will it be able to help brands market themselves better in social media?

Content 93

Content Marketing Social Media Journal 93

Startup Professionals Musings

APRIL 25, 2014

Contrary to popular opinion, viral marketing has not eliminated the need for old-fashioned lead generation to bring customers to a startup. Scott, just published a new book that I like,” The New Rules of Lead Generation ,” highlighting the changes wrought by the internet and social media. Social-media advertising.

Startup 99

Startup Social Media SEM Advertising 99

Both Sides of the Table

JANUARY 14, 2014

In fact 61% of all mobile searches where a customer contacts a business it is via a phone call (source: Google). billion by 2014. Social media users are over 60% more likely to check email at least four times a day than those who don’t use social media. Much more data in the full post. There are 2.9

Email 339

Email SaaS Venture Capital Google 339

Startup Professionals Musings

SEPTEMBER 20, 2014

Instead, they need to validate a customer problem and real market need first. Don’t create solutions looking for a problem , since investors ignore these, and customers other than early adopters are hard to find. Customers buy solutions, not technology. Your passion isn’t enough to create a market.

Technology 114

Technology Startup Social Media Custom 114

Startup Professionals Musings

MAY 31, 2015

Per a new study by networking giant Cisco , the world’s yearly mobile data traffic grew 69 percent in 2014, reaching 2.5 Virtual living: the rise and growing dominance of social media. This gives rise to the personalization and customization that we all want. Crowdsource: putting your audience to work beyond customers.

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Startup Social Media Entertainment Metrics 106

Startup Professionals Musings

JULY 30, 2014

Certainly, I’m not recommending just one more Facebook, with a couple of features from Twitter, since social media has an unlimited potential for innovation. Market research can thus be based on real customers and a previously tested market. There is always a related market or new country.

Technology 103

Technology Entrepreneur Study Research 103

Startup Professionals Musings

AUGUST 10, 2014

Both have worked.Google reached $1 billion in revenue within five years of incorporation, and now has a market capitalization of over $400 billion. A healthy business, ready to scale, has been doing this for a year or more, with an existing customer set generating a non-trivial and growing revenue stream.

Entrepreneur 98

Entrepreneur Organization Invest Custom 98

Startup Professionals Musings

MARCH 12, 2013

This is a whole new world for startups seeking enterprise application opportunities, as well social media trend challenges. Here are ten examples to get your creative juices flowing: Targeted direct marketing. Online, everyone wants to know which ad each customer is most likely to click. Fraud detection.

Startup 98

Startup Social Media Study Guide 98

Startup Professionals Musings

JUNE 27, 2014

On the product side, once you have a proven product and business model, all you need is money to build inventory, and a sales and marketing operation to drive the business. For example, both need to provide exemplary customer service, build customer loyalty, and provide real value for a competitive price.

Services 105

Services Startup Training Writing 105

Startup Professionals Musings

NOVEMBER 1, 2014

They couldn’t possibly understand the new social media culture, new technologies, or have the determination to beat their younger counterparts in the market. Gallup says the Boomer demographic is the largest and still growing mainstream pool of experienced talent in the market today (76 million people strong).

Entrepreneur 106

Entrepreneur Technical Review Software Review Report 106

Startup Professionals Musings

MAY 31, 2014

That means they normally only invest in startups with a working product that has already been sold to at least one customer for full price (beta tests, giveaways and best friends don’t count). They are willing to cover marketing, inventory and scaling, but not product development. Make your focus and priorities clear.

Startup 114

Startup Funding Entrepreneur Invest 114

Startup Professionals Musings

OCTOBER 9, 2015

According to Tim Cook at Apple, there were over 9 million registered developers in 2014. The ideal business model is to establish a direct-to-consumer service that enables you to bill the customer directly. Above all, don’t forget to develop a comprehensive marketing and promotion strategy. Build your own marketplace platform.

Startup 98

Startup Platform Pricing Netflix 98

Startup Professionals Musings

DECEMBER 6, 2014

Message delivery must be customized for each investor. It takes more than one person to build a business, so the lone entrepreneur, without support from any visible team, advisors, partners, or potential customers, will not attract investors. Marty Zwilling First published on Entrepreneur.com on 11/28/2014.

Entrepreneur 107

Entrepreneur Angel Social Media Patents 107

Startup Professionals Musings

MAY 10, 2014

You probably realize that the leading edge is very near the bleeding edge, where only early adopter customers dare to tread. On the other hand, if you wait for competitors to get there first, you may be left in the dust with no customers. Otherwise, look for advances from distributors, vendors or even future customers.

Startup 110

Startup Entrepreneur Statistics Course 110

Startup Professionals Musings

AUGUST 16, 2014

Just like you don’t have to be a financial guru to recognize a good CFO, or a marketing genius to hire a VP of marketing, you can find the right technical partner or team member by using the right evaluation and hiring steps, including the following: Engage a technical advisor to assist with recruiting and early interviews.

High Tech 103

High Tech Entrepreneur Startup Social Media 103

Both Sides of the Table

OCTOBER 26, 2014

Yesterday I wrote a post about The Silent Benefits of PR in which I pointed out that most young companies I encounter don’t fully grasp the benefits of PR because they are less measurable than product milestones or customer acquisition analyses (like CAC/LTV). I wrote about how to build relationships with journalists in this post.

Press 319

Press Startup Writing Training 319

TechCrunch LA

JUNE 3, 2022

Like with many consumer brands geared toward women, we buy in not just because of the marketing, but because of the product itself. Nasty Gal CEO Sophia Amoruso is credited with coining the term in the title of her 2014 memoir, “#Girlboss,” which chronicled her rags-to-riches success and was adapted into a Netflix show. And who cares?

Startup 280

Startup Netflix Los Angeles Innocal 280

Tech Zulu Event

APRIL 1, 2015

A survey by the Webs Small Business Digital Trends revealed that 63% of small business owners are using digital strategies in their overall marketing efforts. An integrated digital marketing strategy can do that and so much more. Traditional brick and mortar stores might say, “We don’t need likes and shares, we need customers.”

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Guide Social Media Content Advertising 40

Startup Professionals Musings

AUGUST 2, 2012

Marketers see it as a better way to target customers, but the current consumer offerings have been slow to deliver. As outlined a while back by Adam Holden-Bache on Social Media B2B , I’m convinced that business-to-business has more money and more untapped opportunities, along the following lines: Strategic partnerships.

Services 82

Services Competition Mobile Entertainment 82

Tech Zulu Event

JULY 13, 2015

billion in 2014 Singles’ Day sales, spurred by more than $2 billion in the first hour.) No matter where you spend your time — TV; radio; newspapers; podcasts; fashion , technology , business , and entertainment websites; shopping portals; or social media — you’ve probably been exposed to dozens of mentions of Prime Day by now.

Sales 40

Sales Social Media Competition Entertainment 40

Eric Greenspan

JANUARY 24, 2016

Like Ice Cube and Dr. Dre use rap lyrics, Seth and I use social media instead. ” So we launched schoolofbookkeeping.com in 2014 and it grew and achieved and became a brand name in the industry. I had no issue with this and actually helped him by marketing his offerings. I was able to fully commit to SOB.

Content 100

Content Blogging Burbank Course 100

Tech Zulu Event

FEBRUARY 17, 2016

In fact, Twitter was one of the first mobile social media platforms. While running my family wine business , I used Twitter’s search for market research and to find new customers. It was, and still is, an incredible customer service tool. I sold half of my Twitter shares in June 26th 2014, for $41 a share.

Platform 40

Platform Startup News Content 40

Tech Zulu Event

JANUARY 26, 2016

As social media becomes a platform for online extremists, valid questions regarding freedom of speech, monitoring and censorship have arisen. wireless carriers will begin to treat enterprise customers differently. In 2014 digital time spent on mobile exceeded that of desktop. The large U.S.

Commerce 40

Commerce Mobile Technical Review Google 40

SoCal Delicious

OCTOBER 8, 2012

Loading… Markets. Loading… Market Data. To order presentation-ready copies for distribution to your colleagues, clients or customers, use the Order Reprints tool at the bottom of any article or visit www.djreprints.com. In March of last year, Matt Jacobson, head of market development at Facebook, paid $10.9

Los Angeles 44

Los Angeles Software Review Technical Review Journal 44