Startup Professionals Musings

OCTOBER 12, 2016

Does your business have a visible positive strategy, or do your customers and employees still see your primary focus as closing more sales and killing competitors? Market and customer positioning. Clearly focusing on the right market and customer profile sets your competitor differentiation. Competitive and leadership leverage.

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Customer Custom Social Media Competition 104

Startup Professionals Musings

JUNE 10, 2016

The right channel for marketing and distribution is one of the basic “four Ps” of business (product, promotion, price and placement). For growing revenue and market share, it’s a key element of your overall strategy, and one that can make or break you. In many product areas, especially retail, the channel is the market.

Pricing 54

Pricing Customer Custom Sales 54

Both Sides of the Table

JANUARY 3, 2016

Examples of VC platform services include: recruiting, marketing, design support, inside sales reps, consulting, accounting services and so forth. Side Note : Upfront has hired Kerry Bennett as a member of our executive management team to run marketing – please follow her on Twitter here ].

Venture Capital 150

Venture Capital Platform Startup Resource 150

socalTECH

NOVEMBER 6, 2020

In 2016, that represented a couple of unique concepts. As time has gone on, the company then shifted into the ridesharing market, essentially operating as a car availability platform for Uber and Lyft drivers. There's real competition in this area. One, was it allowed you to get a used car subscription with your phone.

Startup 124

Startup Pricing Platform Study 124

Both Sides of the Table

FEBRUARY 24, 2016

million in funding on TechCrunch led by Harmony Partners and Upfront Ventures to double its footprint of 3 cities (New York, Chicago & Washington DC) to 6 in 2016. We raised this capital in what has increasingly become a difficult market for fund raising so I’d like to share with you some details on how we get it done.

Startup 150

Startup Pricing Marketing Product 150

Startup Professionals Musings

NOVEMBER 21, 2016

Target market sizing higher than $10 billion. It’s true that investors like large markets, preferably in the billion dollar range and growing, but sizing a startup market greater than the GNP of many countries is just not credible. Sales projections are less than one percent market penetration. Skip the hype.

Funding 98

Funding Startup Innocal Entrepreneur 98

Startup Professionals Musings

SEPTEMBER 26, 2016

His focus is primarily on improving the results for traditional sales professionals, but I’m convinced that the same principles are equally critical for entrepreneurs selling their startup to investors, strategic partners, and customers. It can be your competitive advantage over peers and existing players, and it’s fun to do.

Startup 100

Startup Entrepreneur Customer Custom 100

Both Sides of the Table

MARCH 25, 2016

Lately I’ve been having to say things I thought I’d never have to remind people, like, “getting to positive gross margin in several territories is a very low bar to claim success” or “profitable excluding marketing costs” is not actually a real thing. Market Size. MakeSpace provides physical storage.

Startup 150

Startup Marketing Study SEO 150

InfoChachkie

MARCH 24, 2016

Unlike sites of the past that were deemed illegal, the current crop of election sites appear to well positioned to exploit the unprecedented focus Americans are applying to the 2016 election cycle. For instance, in the High Tech Sales class, we discussed the necessity of tracking ad performance. Fantasy Pollster.

Startup 100

Startup Sites Research Santa Barbara 100

Startup Professionals Musings

DECEMBER 6, 2017

exabytes per month at the end of 2016, of which half was video. There is still infinite room for new startup sales modes and models. Look beyond today’s requirements for entire new market opportunities. Online entertainment: millions of channels, billions of actors. Make strategic versus opportunistic decisions.

Startup 55

Startup Social Media Entertainment Metrics 55

Startup Professionals Musings

JANUARY 11, 2016

Seek evidence of market opportunity to balance your passion. These days, there are over 150 credible market-research companies online sizing opportunities, including Nielsen and Gartner. The average overnight success for a startup takes six years, say marketing expert Seth Godin. A business is a journey -- not a quick sprint.

Startup 62

Startup Ideas Entrepreneur Statistics 62

Xconomy

JULY 19, 2016

For 2015, there were 133 information security M&A deals, according to 451 Research’s Tech M&A Outlook 2016. In general, M&A is a natural part of the IT security market. It’s why this market segment is so attractive to venture investors. Symantec Forces the Industry to Stay Competitive. Why is this happening?

Symantec 40

Symantec IBM IBM Acquisition 40

Startup Professionals Musings

APRIL 25, 2016

Secret sauce' or competitive advantage is not clear. They know that showing market traction will attract big companies, like Apple or Google, who can easily overrun the best startup. Market is new or unproven, or your solution is 'disruptive.' When Facebook first started looking for investors, there was so social-media market.

Funding 57

Funding Social Media Startup Patents 57

Startup Professionals Musings

MARCH 18, 2016

It’s like trying to sell a home still being built at next year’s dream market price. If you have a proven business model with some sales, it’s credible to apply a multiplier of five to 10 times this number for the first element of valuation. Get premium for billion-dollar markets with double-digit growth rates.

Startup 71

Startup Patents Invest Blogging 71

Startup Professionals Musings

APRIL 6, 2014

zettabytes by the year 2016. There is still infinite room for new startup sales modes and models. Surdak emphasizes that the goal is to either mitigate some of the pressure caused by data growth or to put that pressure to work for you in growing your startup and remaining competitive: Focus: play to your strengths.

Startup 99

Startup Social Media Entertainment Metrics 99

Startup Professionals Musings

AUGUST 7, 2016

The total proceeds raised in Q2 2016 from IPOs diminished by three-quarters compared to Q2 2015. Concerns over valuations being reset to a new normal, and a soft exit market, are seen as key drivers. On the other hand, “competitive” salaries will likely go up, and health and retirement benefits will jump to a new level.

Company 55

Company Companies Acquisition Entrepreneur 55

socalTECH

NOVEMBER 2, 2017

Anne Fulton: I'm actually a Kiwi, a New Zealander, and all of our product and marketing is done out of New Zealand. I think we're seeing our growth finally is starting to be exponential, while back in 2015 and 2016 we found we needed to have some patience. How is it your first customer was in Australia? versus New Zealand?

Help 100

Help Southern California Startup Technical Review 100

Startup Professionals Musings

AUGUST 19, 2016

For example, early social media startup Friendster was so enamored with their early acceptance that they turned down a $30 million offer from Google, then quickly ran into money woes and tough competition. With new disciples come the new pitfalls listed above, which can undo all the initial market acceptance.

Startup 57

Startup Training Entrepreneur Customer 57

Startup Professionals Musings

JULY 18, 2016

To build a startup, you have to enjoy the broad range of challenges, from technical to marketing to sales to personnel. With the Internet and easy global communication, title and offices are not competitive advantages. Marty Zwilling First published on Forbes on 07/11/2016.

Entrepreneur 67

Entrepreneur Startup Ideas Sample 67

socalTECH

APRIL 21, 2017

Georg Richter: For the five years before I started the company in January of 2016, I was at Guthy Renker, which is one of the largest and biggest direct marketing companies in the world. So, we build that and started offering it to the market. Strangely enough, there's no competition there. How did you get into this?

Startup 145

Startup Product Customer Custom 145

Xconomy

AUGUST 26, 2016

Critics say Mylan has been emboldened by the recall of EpiPen’s only competition last fall. Two days later, it paid AstraZeneca $550 million upfront for the rights to a group of antibiotics either already on the market or in late-stage testing. A Phase 2 trial of the drug, AMX0035, should start in late 2016 or early 2017.

Pricing 40

Pricing Thousand Oaks Startup Research 40

Startup Professionals Musings

APRIL 9, 2016

Even worse, this “feature creep” often makes the final product late to market, sluggish and more expensive than competition. Focus” is the key to success in a startup, and a minimum viable product (MVP) that does a few things better than anyone else will get more attention quicker from your market. Sometimes it pays to say “no.”

Product 61

Product Competition Customer Custom 61

Startup Professionals Musings

MAY 6, 2016

For example, at any given moment in your business, you may be limited by development, marketing, or sales. These days, there are many companies around the world, with the skills and equipment you need, ready to assist with development resources, marketing programs, or call centers immediately.

Startup 56

Startup Outsource Development Organization Outsource 56

Startup Professionals Musings

AUGUST 5, 2016

With the key ones paraphrased here, a new startup has a great chance to complement a disruptive technology with an innovative business model, to gain a real competitive advantage and add new economic value: Define extraordinarily ambitious goals. In mature companies, no one wants to risk the existing market share or sunk costs.

Technology 57

Technology Competition Customer Custom 57