Both Sides of the Table

JANUARY 11, 2014

In essence Muhammad thinks the “growth hacking” is a charlatan term for online marketing that consists of a bunch of everyday tasks that all online businesses should be doing: SEO, SEM, Content Marketing, Social Media, Referral Marketing, etc. “How many legs does a dog have if you call the tail a leg?

Technical Review 384

Technical Review SEM SEO Marketing 384

Both Sides of the Table

APRIL 4, 2011

Customer Acquisition. How many adds came through organic SEO? For example, if you have developers, content people or SEO folks working on SEO programs you’ll need to allocate their time / costs to this effort. SEO is seldom “free.”. How many through affiliate deals? lowering $1.50 per customer!

Metrics 346

Metrics Startup SEO Customer 346

Tech Zulu Event

NOVEMBER 2, 2011

The TechZulu team is coming back to Pubcon this year from November 9-10 to bring you some amazing content from the masters of affiliate marketing, Search and SEO, Social Media, Link building, Advertising, Branding, PR, Analytics and tons more. Other then to come hang with the TZ crew of course.

SEO 40

SEO Advertising Conference Social Media 40

Startup Professionals Musings

APRIL 3, 2019

Good action plans include a listening plan, channel plan, SEO plan, and a content creation plan, with activities and metrics. This can be customer acquisition cost, revenue growth, profit, or whatever other parameters are key to your success. You spend the months influencing the influencers. Create an action plan with metrics.

Social Media 96

Social Media Media Marketing Metrics 96

Startup Professionals Musings

OCTOBER 3, 2012

In addition, every business has operating costs, like customer acquisition, fulfillment, inventory, and customer service. Content is king of the road. The site must have more and better content (information presented) than your competitor. The best content gets attention and keeps momentum growing. Do them all.

Startup 96

Startup Social Media Content Paid Search 96

socalTECH

OCTOBER 25, 2012

I read everything online I could about customer acquisition, marketing, design, and coding, and every part of the business I could. I spent probably the first six months of RecycledBride in creating lots of content. The easiest way to do that, was to become a resource for great content. It was a crash course.

Startup 236

Startup Education Acquisition Funding 236

Startup Professionals Musings

NOVEMBER 12, 2013

In addition, every business has operating costs, like customer acquisition, fulfillment, inventory, and customer service. Content is king of the road. The site must have more and better content (information presented) than your competitor. The best content gets attention and keeps momentum growing. Do them all.

Social Media 93

Social Media Content Startup Web 93

SoCal CTO

DECEMBER 7, 2009

SEO for Startups and Negative Customer Acquisition Costs ) and, of course, the product itself. It does NOT contain the contents of that update. To see the contents you have to click a link to go to the site. Ning could easily send the contents of the message. I talk to a lot of founders of startups.

Web 150

Web Sites Email HTML 150

Startup Professionals Musings

JUNE 13, 2015

Every business should look at its cost of customer acquisition (COCA) and return on investment (ROI) twice a year and after each campaign. These give good customer connection and SEO. Integrate your social media content with some traditional media. Traditional marketing is sales-focused, one-way push.

Social Media 108

Social Media Media Marketing Resource 108

Startup Professionals Musings

APRIL 1, 2017

Good action plans include a listening plan, channel plan, SEO plan, and a content creation plan, with activities and metrics. This can be customer acquisition cost, revenue growth, profit, or whatever other parameters are key to your success. You spend the months influencing the influencers. Create an action plan with metrics.

Social Media 62

Social Media Media Metrics SEO 62

Startup Professionals Musings

DECEMBER 1, 2013

Every business should look at its cost of customer acquisition (COCA) and return on investment (ROI) twice a year and after each campaign. These give good customer connection and SEO. Integrate your social media content with some traditional media. Traditional marketing is sales-focused, one-way push.

Social Media 103

Social Media Media Marketing Startup 103

Startup Professionals Musings

AUGUST 18, 2013

Good action plans include a listening plan, channel plan, SEO plan, and a content creation plan, with activities and metrics. This can be customer acquisition cost, revenue growth, profit, or whatever other parameters are key to your success. You spend the months influencing the influencers. Create an action plan with metrics.

Social Media 102

Social Media Media Product Metrics 102

Startup Professionals Musings

DECEMBER 23, 2017

Every business should look at its cost of customer acquisition (COCA) and return on investment (ROI) twice a year and after each campaign. These give good customer connection and SEO. Integrate your social media content with some traditional media. Traditional marketing is sales-focused, one-way push.

Media 59

Media Marketing Social Media Resource 59

Startup Professionals Musings

OCTOBER 23, 2012

Every business should look at its cost of customer acquisition (COCA) and return on investment (ROI) twice a year and after each campaign. These give good customer connection and SEO. Integrate your social media content with some traditional media. Traditional marketing is sales-focused, one-way push.

Media 92

Media Social Media Marketing Resource 92

Startup Professionals Musings

JULY 27, 2012

Good action plans include a listening plan, channel plan, SEO plan, and a content creation plan, with activities and metrics. This can be customer acquisition cost, revenue growth, profit, or whatever other parameters are key to your success. You spend the months influencing the influencers. Create an action plan with metrics.

Social Media 91

Social Media Media Metrics SEO 91

Both Sides of the Table

JANUARY 3, 2016

They offer leadership conferences, regular content articles on leadership, board pack templates and the like. We felt we wanted “management heavy” where we’d try to put more effort into tracking systems, data analysis, event management, content creation and the like. That certainly works well for some.

Venture Capital 150

Venture Capital Platform Startup Resource 150

InfoChachkie

DECEMBER 2, 2009

Decreasing Your Customer Acquisition Costs. Ultimately, your overall customer acquisition costs should calculated as an average of a variety of marketing channels. Thus, include these unattributed customers in your overall calculation of customer acquisition costs. Such Search Engine Optimization (SEO) is modern-day snake oil.

Customer 164

Customer Custom Advertising SEM 164

socalTECH

OCTOBER 30, 2013

Farbod Shoraka: My background is actually in mergers and acquisition advisory. This empowers local florists to take advantage of things like organic SEO, and also helps them promote their current business, as well. It allows those flower shops to upload and sell their own unique designs, and lets people see what''s available locally.

Beverly Hills 157

Beverly Hills Technical Review Design Startup 157

Both Sides of the Table

MARCH 25, 2016

Equally, hoping to unseat TripAdvisor without understand their SEO strengths and how much it would cost to knock them down would be naïve. That marketing can be PR or SEO or influencer distribution or other forms of “unpaid” marketing. But not doing basic research makes no sense. Market Structure.

Startup 150

Startup Marketing Study SEO 150

SoCal CTO

FEBRUARY 20, 2007

LA is a vibrant community with a rich network of angels that fund early stage companies, lots of VCs, easy access to big media, lots of innovation in media, mobile content, games, green, health care, and many, many others. Technology Advisor Technology Roles in Startups Pricing Customer Acquisition Sunk Costs and More -.

CTO Coach 150

CTO Coach Southern California CTO Hire Social Media 150

Tech Zulu Event

SEPTEMBER 13, 2011

We focus on developing strong distribution channels through social media, search, blog outreach and email programs to accelerate the discovery, sharing and engagement with Funny Or Die content. People become aware of Funny Or Die through our content. Content is King – Have great content.

Sites 61

Sites Marketing Social Media Social Network 61

SoCal Delicious

AUGUST 28, 2012

Skip to primary content. Skip to secondary content. Skip to primary content. Skip to secondary content. Acquisition. SEO Software. Skip to primary content. Skip to secondary content. VentureBeat | News About Tech, Money and Innovation. Whats Hot Menu. what’s hot? Star Trek Contest. Newsletters.

Southern California 57

Southern California PHP Technical Review Orange County 57

SoCal Delicious

SEPTEMBER 22, 2008

The main things I like to look at are new versus return visitors, top content pages, what pages are causing bounces, etc. For example, there might be a series of flows in how users come into the site, starting with ads, SEO, or otherwise. User acquisition via each method you use. Content creation? Aggregate metrics.

Startup 29

Startup IP Email Report 29