Startup Professionals Musings

JANUARY 9, 2022

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. Good action plans include a listening plan, channel plan, SEO plan, and a content creation plan, with activities and metrics. You spend the months influencing the influencers.

Social Media 135

Social Media Framework Media Metrics 135

SoCal Tech Calendar

OCTOBER 3, 2012

Acquiring customers is the biggest challenge facing startups today. Startups who are building companies for the first time or launching a new product struggle with focusing on the right priorities, measuring their efforts, and converting leads into customers. See [link] (more)

Customer 124

Customer Custom SEO Acquisition 124

socalTECH

SEPTEMBER 16, 2008

Santa Monica-based Tsavo Media, the startup headed by former Userplane CEO Michael Jones, said today that it has acquired Better Inc, the SEO and pay-per-click marketing software firm headed by Ben Padnos. According to Tsavo, Better provides SEO and PPC management to such clients at Paramount, Dreamworks, and Closet World.

Tsavo 100

Tsavo SEO PPC Userplane 100

Startup Professionals Musings

OCTOBER 3, 2012

It seems like everyone has an Internet startup these days. In addition, every business has operating costs, like customer acquisition, fulfillment, inventory, and customer service. So what are the key strategies that can improve the success odds for your online startup? You have to be found and favored by search engines.

Startup 96

Startup Social Media Content Paid Search 96

socalTECH

FEBRUARY 15, 2019

Skyler Lucci is co-founder and CEO of Los Angeles-based HeyTutor (www.heytutor.com), a startup which has created an online platform which connects and matches students with in-person tutors. We caught up with Skyler to hear about HeyTutor, which already has 25 employees and is growing rapidly.

Startup 113

Startup Venture Capital Beverly Hills Acquisition 113

Tech Zulu Event

NOVEMBER 2, 2011

The TechZulu team is coming back to Pubcon this year from November 9-10 to bring you some amazing content from the masters of affiliate marketing, Search and SEO, Social Media, Link building, Advertising, Branding, PR, Analytics and tons more. Value : We realize how much you have invested in attending a conference.

SEO 64

SEO Advertising Conference Social Media 64

Both Sides of the Table

JANUARY 11, 2014

In essence Muhammad thinks the “growth hacking” is a charlatan term for online marketing that consists of a bunch of everyday tasks that all online businesses should be doing: SEO, SEM, Content Marketing, Social Media, Referral Marketing, etc. For starters it brings a mindset to startups that not all of them have innately.

Technical Review 384

Technical Review SEM SEO Marketing 384

Both Sides of the Table

APRIL 8, 2010

I’d embed the video but it doesn’t seem to allow you to do this so here’s the link the This Week in Startups, Inaugural show. We covered the following and much more: - FourSquare ( rumors of both an $80m pre money or a $100 million acquisition ). I was asked if I would pay $80 million. sites still dominate.

Venture Capital 232

Venture Capital Capital SEO Yahoo 232

Startup Professionals Musings

DECEMBER 1, 2013

Entrepreneurs and startups often ask if they should use social media for marketing, digital media, or traditional media. The place to start today is if your company only uses traditional media for marketing, or no marketing. These give good customer connection and SEO. None should be considered mutually exclusive to any other.

Social Media 103

Social Media Media Marketing Startup 103

socalTECH

OCTOBER 25, 2012

Tracy tells us how she bootstrapped her business by renting out both her bedrooms and sleeping on the couch--funding the startup via Airbnb--and is now scaling out the business with a new round of venture capital. That item is then live on Tradesy, and we clean up the image, add some additional data to the listing. What is Tradesy?

Startup 236

Startup Education Acquisition Funding 236

Tech Zulu Event

NOVEMBER 2, 2011

The TechZulu team is coming back to Pubcon this year from November 9-10 to bring you some amazing content from the masters of affiliate marketing, Search and SEO, Social Media, Link building, Advertising, Branding, PR, Analytics and tons more. Value : We realize how much you have invested in attending a conference.

SEO 40

SEO Advertising Conference Social Media 40

SoCal CTO

FEBRUARY 25, 2007

Its interesting to think about how universities might want to have their staff better aligned with moving ideas from the lab to start-ups. He has been the CTO for several start-ups, most notably eHarmony. Technology Advisor Technology Roles in Startups Pricing Customer Acquisition Sunk Costs and More -.

CTO Coach 150

CTO Coach Southern California CTO Hire Startup 150

Both Sides of the Table

JANUARY 19, 2015

If all you ever do is create YouTube content then I agree – that’s not a viable startup business. This kind of spend happens all day long inside startup companies and 100% of the spend on attracting customers is a cost. Startup Lessons' ” I’ve given some specific advice on how to do this before.

SEM 150

SEM Content Platform Acquisition 150

SoCal CTO

MARCH 12, 2007

skip to main | skip to sidebar SoCal CTO Monday, March 12, 2007 MyShape Article - Analyst Misses the Point The NY Times did a piece today on MyShape, a start-up in Pasadena - Log in Your Measurements, and the Clothes May Fit. He has been the CTO for several start-ups, most notably eHarmony.

MyShape 150

MyShape CTO Coach Southern California CTO Hire 150

SoCal CTO

FEBRUARY 25, 2007

skip to main | skip to sidebar SoCal CTO Sunday, February 25, 2007 Challenge of Predicting Winners I just read a bit on the payout to YouTube from the Google Acquisition ( Internet News , CNN ). He has been the CTO for several start-ups, most notably eHarmony. ► February (2) CTO Founders / Cofounders Part-Time Startup CTO?

CTO Coach 150

CTO Coach Southern California CTO Hire Social Media 150

Startup Professionals Musings

APRIL 3, 2019

Image via Pixabay Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. Good action plans include a listening plan, channel plan, SEO plan, and a content creation plan, with activities and metrics. You spend the months influencing the influencers.

Social Media 96

Social Media Media Marketing Metrics 96

SoCal CTO

FEBRUARY 17, 2007

skip to main | skip to sidebar SoCal CTO Saturday, February 17, 2007 About this Blog Ive been thinking about doing a blog with my thoughts on technology and whats happening in the Los Angeles area technology scene for a while, but it was Ben Kuos recent start of a blog that inspired me to actually go ahead and do it. Thanks Ben.

Blogging 150

Blogging CTO Coach Southern California CTO Hire 150

SoCal CTO

MARCH 20, 2007

He has been the CTO for several start-ups, most notably eHarmony. Technology Advisor Technology Roles in Startups Pricing Customer Acquisition Sunk Costs and More -. ► February (2) CTO Founders / Cofounders Part-Time Startup CTO? . ► February (2) CTO Founders / Cofounders Part-Time Startup CTO?

Venture Capital 150

Venture Capital Guide CTO Coach Southern California 150

SoCal CTO

FEBRUARY 17, 2007

This company was started by Victoria Duff (who many of us know from back in the late 90s), Phillis Lane (who I have known for quite a few years) and Jon Bukosky. Hopefully this is a sign of a new kind of ecosystem where there will be the possiblity of creating good start-ups that are not a classic VC kind of play.

Incubator 150

Incubator CTO Coach Southern California CTO Hire 150

SoCal CTO

FEBRUARY 17, 2007

skip to main | skip to sidebar SoCal CTO Saturday, February 17, 2007 Where LinkedIn Works for Me Ive been a long time user of LinkedIn , but only recently have started getting the benefits I always expected. He has been the CTO for several start-ups, most notably eHarmony. He has twenty years’ experience as a CTO.

CTO Coach 150

CTO Coach Southern California CTO Hire Social Media 150

SoCal CTO

MARCH 9, 2007

He has been the CTO for several start-ups, most notably eHarmony. Technology Advisor Technology Roles in Startups Pricing Customer Acquisition Sunk Costs and More -. ► February (2) CTO Founders / Cofounders Part-Time Startup CTO? . ► February (2) CTO Founders / Cofounders Part-Time Startup CTO?

Venture Capital 150

Venture Capital Invest CTO Coach Southern California 150

SoCal CTO

MARCH 20, 2007

He has been the CTO for several start-ups, most notably eHarmony. Technology Advisor Technology Roles in Startups Pricing Customer Acquisition Sunk Costs and More -. ► February (2) CTO Founders / Cofounders Part-Time Startup CTO? . ► February (2) CTO Founders / Cofounders Part-Time Startup CTO?

CTO Coach 150

CTO Coach Southern California CTO Hire Social Media 150

SoCal CTO

MARCH 13, 2007

He has been the CTO for several start-ups, most notably eHarmony. Technology Advisor Technology Roles in Startups Pricing Customer Acquisition Sunk Costs and More -. ► February (2) CTO Founders / Cofounders Part-Time Startup CTO? . ► February (2) CTO Founders / Cofounders Part-Time Startup CTO?

CTO Coach 150

CTO Coach Southern California CTO Hire Software 150

SoCal CTO

FEBRUARY 28, 2007

He has been the CTO for several start-ups, most notably eHarmony. Technology Advisor Technology Roles in Startups Pricing Customer Acquisition Sunk Costs and More -. ► February (2) CTO Founders / Cofounders Part-Time Startup CTO? . ► February (2) CTO Founders / Cofounders Part-Time Startup CTO?

Google 150

Google Mobile CTO Coach Southern California 150

Startup Professionals Musings

JUNE 13, 2015

Entrepreneurs and startups often ask if they should select only social media for marketing, or stick with digital media, or just count on traditional media. Every business should look at its cost of customer acquisition (COCA) and return on investment (ROI) twice a year and after each campaign.

Social Media 108

Social Media Media Marketing Resource 108

SoCal CTO

FEBRUARY 20, 2007

Ive personally been involved in the start-up world in Los Angeles for about 15 years, and have had the opportunity to work on many early-stage companies (e.g., He has been the CTO for several start-ups, most notably eHarmony. ► February (2) CTO Founders / Cofounders Part-Time Startup CTO? .

CTO Coach 150

CTO Coach Southern California CTO Hire Social Media 150

SoCal CTO

FEBRUARY 27, 2007

Some items from the pod cast: 100,000 - babies born as a result of relationships started on eHarmony 15M registered 1% of marriages in US this year resulting from eHarmony I dont know if these are true, but still, the impact of the vision of the original founders Neil Clark Warren and Greg Forgatch is amazing.

eHarmony 150

eHarmony CTO Coach CTO Hire Southern California 150

Tech Zulu Event

AUGUST 15, 2011

Tony is currently Founder/CEO for Eventify, an LA-based startup creating a venue marketplace, and Visible Factors, an SEO consulting company. He is also an advisor to multiple startups and regular speaker at conferences like SMX, SXSW Interactive, and PubCon. Tony has previously worked for organizations like PayPal, Yahoo!

SEO 85

SEO CTO Coach Conference Social Media 85

Startup Professionals Musings

NOVEMBER 12, 2013

It seems like everyone has an Internet startup these days. In addition, every business has operating costs, like customer acquisition, fulfillment, inventory, and customer service. So what are the key strategies that can improve the success odds for your online startup? You have to be found and favored by search engines.

Social Media 93

Social Media Content Startup Web 93

SoCal CTO

MARCH 1, 2007

He has been the CTO for several start-ups, most notably eHarmony. Technology Advisor Technology Roles in Startups Pricing Customer Acquisition Sunk Costs and More -. ► February (2) CTO Founders / Cofounders Part-Time Startup CTO? . ► February (2) CTO Founders / Cofounders Part-Time Startup CTO?

Networking 150

Networking CTO Coach Southern California CTO Hire 150

SoCal CTO

FEBRUARY 17, 2007

He has been the CTO for several start-ups, most notably eHarmony. Technology Advisor Technology Roles in Startups Pricing Customer Acquisition Sunk Costs and More -. ► February (2) CTO Founders / Cofounders Part-Time Startup CTO? . ► February (2) CTO Founders / Cofounders Part-Time Startup CTO?

Los Angeles 150

Los Angeles CTO Hire CTO Coach Develop 150

socalTECH

OCTOBER 30, 2013

The startup--which is part of MuckerLab--landed a seed funding round last week, so we thought we''d catch up with founder and CEO Farbod Shoraka to dig deeper into the company''s goals and service. Farbod Shoraka: My background is actually in mergers and acquisition advisory. Farbod Shoraka: We started out in the summer of 2011.

Beverly Hills 157

Beverly Hills Technical Review Design Startup 157

SoCal CTO

MARCH 20, 2007

He tells us: If you’re starting a new internet company, its important to know who your audience is, and to make sure that you don’t let your own experience and that of other Time Poor people guide you wrong. He has been the CTO for several start-ups, most notably eHarmony.

CTO Coach 150

CTO Coach Southern California CTO Hire Social Media 150

Both Sides of the Table

JANUARY 3, 2016

Nearly every startup I have spoken to over the years – including some where I’m a co-investor – talks positively about the support they’ve gotten from A16Z. As a starting point you have to realize that investment firms (which a VC is) have management needs.

Venture Capital 150

Venture Capital Platform Startup Resource 150

SoCal CTO

FEBRUARY 23, 2007

In fact, after several years of trying, Ive instead started relying on my CTO Forum group and private events (like an upcoming wine tasting). Why does this hurt, well I was just reading a few blog posts yesterday on finding startup co-founders: Where do you Find Cofounders? He has twenty years’ experience as a CTO.

Los Angeles 150

Los Angeles Networking CTO Coach Angel 150

SoCal CTO

MARCH 5, 2007

He has been the CTO for several start-ups, most notably eHarmony. Technology Advisor Technology Roles in Startups Pricing Customer Acquisition Sunk Costs and More -. ► February (2) CTO Founders / Cofounders Part-Time Startup CTO? . ► February (2) CTO Founders / Cofounders Part-Time Startup CTO?

Southern California 150

Southern California CTO Coach CTO Hire Social Media 150

Startup Professionals Musings

AUGUST 18, 2013

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. Good action plans include a listening plan, channel plan, SEO plan, and a content creation plan, with activities and metrics. entrepreneur Ric Dragon startup social media business' Marty Zwilling.

Social Media 102

Social Media Media Product Metrics 102