TechCrunch LA

OCTOBER 9, 2020

Mojiit, the Los Angeles-based company behind the popular avatar generation service Mojichat, has landed one of its highest-profile users with the launch of Odell Beckham Jr.’s Customized, branded emotes are one of the ways that companies are trying to make it easier for live-streamers to make money off of their shows.

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Advertising Los Angeles Activity Screening 179

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APRIL 23, 2014

Sizmek , a developer of digital advertising technology, said this week that it has named Patrick Meehan as head of Sales in its Los Angeles office. The company--which is based in New York--has around 40 employees in Los Angeles. sizmek online digital advertising executive agency doubleclick' Meehan was previously.

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Advertising ReachLocal OpenX Los Angeles 174

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FEBRUARY 25, 2013

Los Angeles-based online advertising technology provider DataPop , the startup led by Jason Lehmbeck, announced this morning that it has launched a new semantic advertising product specifically aimed at Google Product Listing Ads (PLA). Pricing on the new platform were not announced by the company.

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Advertising Product Google Pricing 217

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AUGUST 1, 2016

Los Angeles-based Factual has joined a group focused on consumer privacy in mobile advertising, the company said last week. According to Factual, it has joined the Network Advertising Initiative (NAI) , an association dedicated to responsible data collection and its use for digital advertising. READ MORE>>.

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Advertising Los Angeles Mobile Networking 100

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APRIL 5, 2019

Los Angeles-based digital advertising company H Code , which focuses on advertising for the U.S. Hispanic market, says it has inked an exclusive partnership with Artear , a media and television company in Argentina. Financial details of the deal were not announced. H Code is led by CEO Parker Morse.

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Media Company Companies Advertising 113

Tech.Co

APRIL 12, 2017

“With technology, the advertising industry is going under massive disruptions right now. Mix, mingle, and network with other advertising professionals. Find partners with advertisers, ad agencies, publishers, and ad tech companies.

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Advertising Los Angeles Networking Angel 70

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NOVEMBER 11, 2016

Los Angeles-based online advertising marketplace operator Rubicon Project says that it has seen record-breaking video advertising spend, following the U.S. Rubicon Project said that Election Day was the single biggest day in its company history in terms of video spend, with roughly 85% of that video on mobile.

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Advertising Los Angeles Mobile Angel 124

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JULY 17, 2013

PageWoo , the mobile advertising company headed by Jason Crilly and Holden Steinberg, has rolled out a brand new product aimed at small businesses. The company said its product price ranges from free to $500 a month, depending on the features and targeting they use in the product. READ MORE>>.

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Advertising Mobile Tech Coast Angels Los Angeles 173

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APRIL 22, 2014

Los Angeles-based online advertising technology provider OpenX and YP said this morning that the two are in a new, display advertising deal, where YP will offer up programmatic, digital display advertising based on OpenX''s technology. openx display advertising programmatic digital' READ MORE>>.

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OpenX Advertising Los Angeles Networking 138

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JULY 16, 2014

Los Angeles-based Evolve Media reported late last night that it has launched a new, native video advertising product called INgage. The company said its new product brings video out of the "right rail blind spot" on websites. The company said its new product brings video out of the "right rail blind spot" on websites.

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Advertising Media Product Content 147

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JULY 8, 2013

If there were such a thing as a "Dream Team" for mobile advertising, you would be hard pressed not to pick the founding team of Los Angeles-based Gradient X (www.gradientx.com), whose founders include Michael Lum (formerly of OpenX), Brian Baumgart (formerly at Adconion), and Julie Mattern (formerly of Rubicon Project).

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Advertising Mobile OpenX Software Review 253

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SEPTEMBER 26, 2017

Los Angeles-based OpenX has acquired Mezzobit and PubNation , two companies in the programmatic advertising space, the company said on Monday. Financial details of those acquisition were not announced by the company. According to OpenX, it plans to integrate Mezzobit and PubNation's tools into its platform.

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OpenX Company Companies Tool 124

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DECEMBER 11, 2014

Santa Monica-based VideoAmp , which operates a programmatic video advertising platform, said this morning that it has raised $2.2M The company says it already has more than 20 engineers in its Los Angeles offices. videoamp video advertising venture capital ross mccray' READ MORE>>.

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Advertising Platform Anthem Santa Monica 138

AllTopStartups

OCTOBER 29, 2021

Contextual Targeting Advertising such as that offered by the Los Angeles, CA company AdMedia is coming to the forefront of the online advertising world.

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Advertising Los Angeles Angel Company 59

socalTECH

JULY 21, 2014

Los Angeles-based Leadbolt , the app discovery and monetization startup led by Dale Carr, said today that it has launched a new mobile ad marketplace. The company said its marketplace will offer more transparency, flexibility and control than traditional blind-networks, with a focus on delivering better quality than RTB platforms.

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Advertising Mobile Los Angeles Platform 138

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DECEMBER 4, 2019

Amazon Web Services (AWS), the cloud computing service of Amazon, has launched anew Los Angeles zone, which will give local customers and companies much faster access to the AWS cloud. READ MORE>>.

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Los Angeles Cloud Computing Angel Artificial Inteligence 100

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JULY 8, 2014

MGID , a provider of native advertising services and technology, said Tuesday that it is moving its U.S. headquarters to Los Angeles, to be closer to its sports, entertainment and lifestyle clients. The native advertising company--which helps place native ads on publisher web sites--was previously headquartered in New York.

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Los Angeles Angel Advertising Entertainment 153

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JUNE 30, 2015

Los Angeles-based Nativo the native advertising technology developer led by Justin Choi, said Tuesday morning that it has raised $20M in a Series B funding round. The funding was led by Advance Vixeid Partners (AVP), and also included RezVen Partners and the company's other existing investors.

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Advertising Bertelsmann Los Angeles Content 100

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MAY 13, 2013

Los Angeles-based Greentoe.com , which operates an online marketplace which lets people name their own price for electronics and other items, has raised a round of angel funding, the firm said today. The company said it is on target to do $1M in revenue this year, perhaps more. Size of the funding was not announced. READ MORE>>.

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Angel Funding Venture Capital Entertainment 231

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JANUARY 6, 2016

Los Angeles-based advertising marketplace operator Rubicon Project , and social games developer Zynga have inked a deal to let marketers access Zynga's premium guaranteed advertising inventory, according to the two. Financial arrangements between the two companies were not announced. READ MORE>>

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Advertising Los Angeles Sales Marketing 100

SoCal Tech Calendar

MARCH 27, 2018

Thursday, March 29, 2018 -- Los Angeles Ad Pros Mix Mingle Network. With technology, the advertising industry is going under massive disruptions right now. Mix, mingle, and network with other advertising professionals. Find partners with advertisers, ad agencies, publishers, and ad tech companies.

Los Angeles 100

Los Angeles Networking Angel Advertising 100

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MAY 7, 2013

Los Angeles-based TenFarms , the mobile application development startup headed by Nils Forsblom, announced this morning that it has raised $2.7M in an angel funding round, to launch a new mobile advertising product called Adtile to the market. TenFarms did not disclose the names of those angel investors. READ MORE>>.

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Advertising Software Mobile Los Angeles 159

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MAY 23, 2012

Los Angeles-based Rubicon Project , the online advertising optimization company run by Frank Addante, has made another acquisition this morning. The firm said it has acquired Mobsmith , a provider of mobile advertising products. Details and size of the acquisition were not announced. READ MORE>>.

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Advertising Mobile Acquisition Los Angeles 170

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JULY 11, 2013

Two, Los Angeles online advertising firms have linked up in a technology deal today. The two companies said that OpenX will provide United Online Media Group with its full monetization platform, including its real-time-bidding, ad network, direct sale, and other tools. Financial details of the link were not announced.

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OpenX Advertising Woodland Hills Technology 153

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SEPTEMBER 4, 2015

Los Angeles-based advertising optimization and automation technology developer Rubicon Project is taking its technology into the out-of-home advertising market, the company said late Thursday.

Advertising 100

Advertising Los Angeles Media Technology 100

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FEBRUARY 28, 2014

Local angel investment group Maverick Angels is merging its membership base into the much larger Tech Coast Angels , according to members of the groups. In recent years, the Maverick Angels had mostly been focused on running coaching programs and seminars for entrepreneurs. READ MORE>>.

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Tech Coast Angels Angel Press Coach 173

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APRIL 6, 2018

Netflix --which has major operations in Los Angeles--is looking to acquired Los Angeles-based Regency Outdoor Advertising , according to a report on Friday. The report, from Reuters, says that Netflix has offered around $300M for Regency Outdoor. The report cited "people familiar with the matter." READ MORE>>.

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Netflix Report Company Companies 100

SoCal Tech Calendar

JUNE 15, 2017

Wednesday, June 21, 2017 -- Los Angeles Ad Pros Mix Mingle Network. With technology, the advertising industry is going under massive disruptions right now. Mix, mingle, and network with other advertising professionals. Find partners with advertisers, ad agencies, publishers, and ad tech companies.

Los Angeles 100

Los Angeles Networking Angel Advertising 100

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JULY 1, 2010

Los Angeles-based social networking site MySpace said today along with French firm Orange that they are in an advertising and content partnership. According to the companies, Orange Advertising Network will manage both premium and performance advertising sales for MySpace in France. READ MORE>>.

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Advertising Social Network Los Angeles Content 183

SoCal Tech Calendar

MAY 18, 2017

Wednesday, May 24, 2017 -- Los Angeles Ad Pros Mix Mingle Network. With technology, the advertising industry is going under massive disruptions right now. Mix, mingle, and network with other advertising professionals. Find partners with advertisers, ad agencies, publishers, and ad tech companies. See [link].

Los Angeles 100

Los Angeles Networking Angel Advertising 100

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SEPTEMBER 19, 2012

Los Angeles-based RGM Group , which provides online media services for premium advertisers, said today that it has raised $21M in a funding round. As part of the funding, the company said that it has hired Kurt Johnson, the former CEO of FastClick, as its new CEO. Johnson also served as CFO of ValueClick.

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Advertising Equity Media Los Angeles 165

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FEBRUARY 24, 2015

Los Angeles-based b> YP , the provider of business search and local marketing services, said today that it has launched a brand new product. The company said the tool not only lists ads on its own properties, but also delivers those ads to Google, Bing, and Yahoo. local business small advertising search' READ MORE>>.

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Advertising Product Yahoo Tool 100

StartUp Beat

NOVEMBER 12, 2017

StartupBeat provides advertisers with tens of thousands monthly unique readers who are tech-savvy, engage, and socially-connected. StartupBeat, founded in 2009 in Los Angeles, is a media company focused on covering startups and why they matter in our lives. – The post Advertise appeared first on StartUp Beat.

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Advertising SEO Media Los Angeles 40

socalTECH

JUNE 3, 2010

Los Angeles-based MySpace and startup Ad.ly , also based in LA, said today that they have linked in an in-stream advertising deal. The deal comes shortly after Twitter said it would not be allowing other companies to automatically insert ads into its service, which looked to most direclty impact Ad.ly. READ MORE>>.

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Advertising Userplane GRP Partners Mahalo 168

socalTECH

NOVEMBER 9, 2012

Who are the top tech companies to work for in Los Angeles? Despite a huge number of companies, we found there are a number which. Despite a huge number of companies, we found there are a number which. Demand Media consistently popped up near number one in the list of "companies to work for" from our readers.

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Technical Review Company Companies Southern California 279

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FEBRUARY 5, 2015

Santa Monica-based MGID , which provides native advertising, says its move from New York to Los Angeles earlier this year helped drive "dramatic growth" at the company. The company also said it benefited from mainstream adoption of native ads. The company also said it benefited from mainstream adoption of native ads.

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Los Angeles Help Angel Santa Monica 100

socalTECH

MAY 10, 2013

Four years ago, Los Angeles-based Adly (www.adly.com) launched to much fanfare as one of the first local startups to tie into the brand-new, Twitter micro messaging platform. We''re the leading social advertising platform that leverages celebrity relationships. Why would a brand or advertiser want to work with Adly?

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Social Media Advertising Media Metrics 237