Startup Professionals Musings

OCTOBER 25, 2019

I’m more convinced that technology merely enables disruption, and changing customer interests and needs really causes it. Many companies try to recover with more advertising and rebranding, and discover that these strategies don’t work well in today’s market. I recommend creating new services and products for existing customers.

Customer 54

Customer Custom Technical Review Design 54

Startup Professionals Musings

SEPTEMBER 9, 2018

In today’s totally interconnected world with its abundance of information, choices, and marketing, how your customers buy has drastically changed. Whether you are an executive, an entrepreneur, a marketer, or a salesperson, it’s time to look beyond how you sell, and focus on how your customers buy.

Customer 94

Customer Custom Social Media Startup 94

socalTECH

DECEMBER 10, 2010

Thanks to all of our sponsors and advertisers, who make our coverage of Southern. Thanks this week to our sponsors and advertisers, which include Clearstone. Venture capital for innovators. Custom Insurance Programs for Technology Companies. Advertisers. California's technology industry possible. professionals?

SoCalTech 127

SoCalTech Advertising Rustic Canyon Glendale 127

socalTECH

JULY 22, 2020

According to the company, the round--a Seed-2 funding--was led by Okapi Capital, and also included The Cove Fund, Early Light Ventures, SaaS Venture Capital, and Stage Venture Partners and Brad Perry (co-founder of Dealer Socket), along with others. in a funding round. The founder and CEO of TrackStreet is Andrew Schydlowsky.

Artificial Inteligence 124

Artificial Inteligence Santa Barbara SaaS Venture Capital 124

Both Sides of the Table

APRIL 23, 2011

He then worked in consulting which gave him a broad base of business experience working with the newspaper, cable, and advertising industries. He was introduced through mutual friends to Highland Capital. At the time consumer internet venture capital was still suffering from the collapse of the Tech Bubble. 11:40-14:15).

Capital 265

Capital Venture Capital Veoh Startup 265

socalTECH

JANUARY 30, 2014

The company''s investors include Broadmark Capital. NewsCrafted publishes professionally printed newsletters which combines custom content and localized advertising and distributes it to individual elementary and middle schools--all based on a custom software publishing tool developed by the company. READ MORE>>.

Newsletter 147

Newsletter Advertising Education Content 147

Both Sides of the Table

APRIL 19, 2011

He is very hands-on and helpful – especially for any company looking into customer acquisition. What better than to have capital from somebody who has actually done it in the trenches? Matt’s commitment to re-investing in tech startups is reminiscent to this great Fred Wilson post of “recycling capital. &#.

Acquisition 304

Acquisition Startup Customer Custom 304

socalTECH

JULY 29, 2014

Los Angeles-based Kixer , which was founded by Keith Bonnici, Jake Moilanen, and Omar Nicola, has raised $1M in a seed funding, for the company''s native advertising platform. Kixer develops a native advertising platform which helps mobile app developers reach users via online publishers. READ MORE>>.

Seed Funding 164

Seed Funding Funding Advertising Venture Capital 164

Both Sides of the Table

APRIL 15, 2010

I was on This Week in Venture Capital (TWiVC) again this week with Jason Calacanis. I think the best solution for the social networking era is “in-stream&# advertising. Stitcher - San Francisco-based service that lets users customize talk radio programming on their mobile devices. But I made it for a reason.

Venture Capital 271

Venture Capital Capital Google Platform 271

socalTECH

DECEMBER 10, 2013

Santa Monica-based SHIFT , which develops real time, online advertising and marketing tools, announced this morning that it has raised $6M in a Series B funding round. The company said the funding came from DN Capital, and will go towards international expansion in Europe. SHIFT said it has now raised $14M in funding. READ MORE>>.

Tool 174

Tool Marketing Santa Monica Advertising 174

InfoChachkie

DECEMBER 2, 2009

“I know half the money I spend on advertising is wasted, but I can never find out which half.” In the “good old days”, pre- 1999, advertising dollars were largely gambled away. Decreasing Your Customer Acquisition Costs. This is equivalent to being handed a free customer for every ten customers you acquire.

Customer 164

Customer Custom Advertising SEM 164

socalTECH

OCTOBER 23, 2014

Agoura Hills-based Tipalti , a developer of software to automate mass payments--for example, for affiliate advertising firms and marketplaces--has raised $13M in a funding round, according to the company. The Series B funding came from Wicklow Capital. system finance advertising marketplace payment mass capital venture tipalti'

Agoura Hills 138

Agoura Hills Agoura Advertising Examples 138

socalTECH

OCTOBER 16, 2008

Los Angeles-based magnify360, a provider of web page optimization tools, has lauched a new product for optimizing Google AdWords advertising, the firm announced today. Los Angeles-based magnify360, a provider of web page optimization tools, has lauched a new product for optimizing Google AdWords advertising, the firm announced today.

Advertising 100

Advertising Tool Yahoo Google 100

socalTECH

APRIL 25, 2014

San Diego-based Sightly , which develops video advertising technology, said Thurday that it has launched a new platform aimed at delivering personalized, video ads from local businesses to prospective customers. Sightly said its video ad platform provides micro-target audiences in hyper-local areas for advertisers. READ MORE>>.

Platform 153

Platform Advertising San Diego Mobile 153

Startup Professionals Musings

OCTOBER 21, 2022

We don’t hear about the remaining several million apps that are mostly free, and garnering only trivial revenue through advertising. The ideal business model is to establish a direct-to-consumer service that enables you to bill the customer directly. Position yourself to capitalize on the next frontier. Be aggressive and alert.

Develop 138

Develop Development Platform Mobile 138

socalTECH

DECEMBER 15, 2008

Los Angeles-based Channel M, which operates in-store TV networks for retailers, announced Monday that it has signed on Money Mart, a subsidiary of Dollar Financial, as a customer. According to Channel M, it has launched a custom in-store TV network for the chain. Financial impact of the win was not disclosed. READ MORE>>

Customer 100

Customer Custom Advertising Content 100

socalTECH

OCTOBER 2, 2013

According to the startup, which is led by Kosta Gara, its customers include The UPS Store, Office Max Mexico and Pure Barre. vionic social offers venture capital angel media software advertising' READ MORE>>. vionic social offers venture capital angel media software advertising' READ MORE>>.

Social Media 183

Social Media San Diego Venture Capital Advertising 183

socalTECH

JULY 21, 2011

The round was led by Bullpen Capital, and also included Floodgate, Mack Capital, Tomorrow Ventures, 500 Startups, and Western Tech. The firm's software-as-a-service creates video advertising for local business customers, using a network of 4,000 videographers for generating content. The firm is headed by John McIntyre.

Torrance 213

Torrance Advertising Content Sales 213

Startup Professionals Musings

MARCH 25, 2023

Google reached $1B in revenue within five years of incorporation, and now has a market capitalization of over $1 trillion. The purest form of capitalism has always meant charging a fair price and making a fair profit. High customer loyalty and high team passion. Both have worked. Martin Zwilling

Organization 94

Organization Invest Customer Custom 94

socalTECH

JANUARY 23, 2013

Los Angeles-based SteelHouse , the developer of advertising targeting and behavioral marketing technology, is showing off some of its conversion rates, saying today that its clients are seeing 21 percent click through rates by using its technology.

Advertising 190

Advertising Los Angeles Technology Media 190

Startup Professionals Musings

JUNE 21, 2020

Google reached $1B in revenue within five years of incorporation, and now has a market capitalization of over $1 trillion. The purest form of capitalism has always meant charging a fair price and making a fair profit. High customer loyalty and high team passion. Both have worked. Martin Zwilling.

Organization 173

Organization Invest Customer Custom 173

Startup Professionals Musings

APRIL 11, 2022

The canvas is a visual chart with elements describing your value proposition, structure, finances, and customers, to help companies identify and align business activities. I look for evidence of the nine major elements of the model canvas, as paraphrased here from the author’s key points and how they apply to teams: Customer segments.

Funding 133

Funding Activity Customer Custom 133

socalTECH

FEBRUARY 1, 2017

Los Angeles-based digital advertising technology developer Centerfield announced late Tuesday that it has raised $156M in financing, and acquired performance marketing company Qology Direct. Growth Partners, the dedicated growth capital investment affiliate of H.I.G. Capital and Falcon Investment Advisors. READ MORE>>.

Advertising 100

Advertising Los Angeles Invest Marketing 100

Tech.Co

MARCH 25, 2022

They have a point: Other companies in similar businesses — advertising and delivery — have also seen declines in stock value lately, with Shopify, DoorDash, and Meta all lowering in valuation. — Fat Tail Capital (@FatTailCapital) March 25, 2022. Instacart Explores Advertising. Delivery Is Evolving.

Advertising 116

Advertising Tool .Net Google 116

Xconomy

SEPTEMBER 26, 2016

Tealium, a San-Diego startup that provides online advertising tag management and marketing services for enterprise customers, has raised $35 million in a growth financing deal intended to expand its technology and market reach. Georgian Partners and Bain Capital Ventures, the investment firms that anchored Tealium’s $30.7

Customer 40

Customer Custom San Diego JavaScript 40

socalTECH

AUGUST 7, 2014

Retention Science develops marketing software to help online retailers re-engage customers, applying big data and predictive algorithms to analyze the individual behavior of visitors to online retailers'' sites. retargeting advertising analytics software capital venture science retention' READ MORE>>.

Dollar Shave Club 159

Dollar Shave Club Legalzoom Santa Monica Advertising 159

Startup Professionals Musings

DECEMBER 7, 2022

Some make big mistakes, such as Webvan expanding too fast with a huge infrastructure, and Pets.com , trying to grow the business with a negative margin, under the mistaken assumption that winning customers is more important than making a profit. Capitalize on competitor weaknesses that you can fill with minimal new investment.

Startup 134

Startup Search Engine Optimization Social Media Metrics 134

Startup Professionals Musings

APRIL 27, 2022

Lots of people are trying to help, with new twists on the age-old model of free-market capitalism that has driven businesses for the last 500 years. Many young entrepreneurs seem to think that capitalism and making profit are dirty words. That’s a win-win business for the customer and the entrepreneur.

Startup 110

Startup Entrepreneur Capital Examples 110

socalTECH

JULY 5, 2016

Are we helping you to find and win customers and deals? Our coverage is supported by our members and sponsors -- not by web or mobile advertising -- and we need you to show your support by becoming an ongoing member. If so, we need YOUR support. Join today at [link] READ MORE>>.

News 113

News High Tech Southern California Venture Capital 113

Berkonomics

JULY 18, 2019

By definition, your core is your intellectual property foundation, the thing that makes your business most valuable to customers, investors and perhaps someday to potential buyers of the business. Or we do so with brilliant research and development, highly trained sales forces, large advertising campaigns, or secret processes.

Patents 120

Patents Resource Training Advertising 120

Tech Zulu Event

SEPTEMBER 14, 2012

Personalized card-linked offers Edo has raised $15million, ready to set a new trend in the payments and advertising sector. The Series C financing from VantagePoint Capital Partners with participation from Baird Venture Partners and some of its investors puts the firm’s financial nerve to a total $54.3 Personalized Card-Linked Offers.

Advertising 64

Advertising Media Networking Capital 64

socalTECH

APRIL 9, 2018

Santa Monica- and Mexico-based Flyr , a startup developing video advertising templates specifically designed for the iPhone and iPad, says it has upped its funding to $6M in total for the company. Flyr said its software and products democratizes production of TV-quality advertisement for iPhone and iPad users worldwide. READ MORE>>.

Template 100

Template Software Santa Monica Advertising 100

socalTECH

MAY 5, 2015

San Diego-based software developer Tealium , which develops software used to manage enterprise "tags", those snippets of codes used for tracking advertising, marketing, analytics, and other efforts, said today that it had 100% growth in the first quarter of 2015. in funding from Georgian Partners, Bain Capital Ventures, and others.

Report 100

Report San Diego Advertising Software Development 100

Both Sides of the Table

MAY 24, 2021

innovated in social media advertising and for a variety of reasons wasn’t ultimately successful and went to zero. The abundance of late-stage capital is good for us all. Interim liquidity plus long-term capital gains work really, really well. The second “exit”?—?Adly?—?innovated My first ever investment as a VC was Invoca.

Venture Capital 363

Venture Capital Capital Funding Startup 363

Startup Professionals Musings

JANUARY 24, 2020

We don’t hear about the remaining several million apps that are mostly free, and garnering only trivial revenue through advertising. The ideal business model is to establish a direct-to-consumer service that enables you to bill the customer directly. Position yourself to capitalize on the next frontier. Be aggressive and alert.

Mobile 126

Mobile Develop Development Platform 126

socalTECH

DECEMBER 1, 2008

In what looks to be a challenging funding climate for entrepreneurs, we thought it would be interesting to talk to one fund which is still making investments--Saban Ventures (www.saban.com)--a new, digital media focused venture capital fund located in Los Angeles. For those not familiar with Saban Capital, tell us about the fund?

Capital 100

Capital Southern California Media Venture Capital 100

Startup Professionals Musings

AUGUST 21, 2021

In my experience, here are some of the key elements of that “second-stage” of entrepreneurship: Move from small investors to major venture capital. Of course, customer relationships, and penetration into new market segments are also critical elements. Isolate marketing from sales for maximum customer focus.

Startup 151

Startup Course Sales Entrepreneur 151