Both Sides of the Table

MARCH 12, 2016

For most who don’t yet use Snapchat frequently I know the economic case feels like a stretch of the imagination because you’re caught up in the original Snapchat and I’m trying to offer a perspective about where the puck may be going. Reach matters to advertisers for an obvious reason.

Snapchat 150

Snapchat Advertising Media Platform 150

TechCrunch LA

MAY 13, 2018

Launched in conjunction with Kendrick Lamar’s Top Dawg Entertainment , the collaboration between Nike and Lamar marks a series of firsts for the world’s largest sports and lifestyle brand. The team at Nike said the concert’s late start caused the miscue. At least on the first night, things didn’t go as planned.

Los Angeles 227

Los Angeles Report Activity Sales 227

SoCal Tech Calendar

JULY 14, 2009

Join us for another stimulating Mobile Monday event. Network and meet other Industry leaders from studios, content providers, carriers, mobile start ups, brands, etc to discuss timely and topical issues surrounding all aspects of mobile entertainment. How is money being made from studio's to advertisers?

Mobile 100

Mobile Hollywood Advertising Startup 100

Tech Zulu Event

JULY 13, 2012

On Tuesday, July 10, Crowdfunder hosted Crowdstart LA, the first crowdsourced startup contest at the Fairmont Miramar Hotel in Santa Monica. The event was sold out, attracting founders, angels, VC’s and future entrepreneurs in the LA Startup Community. This will most likely take event in January 2013.

Startup 85

Startup Miramar Venture Capital Santa Monica 85

Tech Zulu Event

JULY 6, 2013

The second is to give consumers an affordable way buy tickets to sporting and other live events. With ScoreBig being Adam’s fourth startup, he certainly knows his way around a business. Adam sat down with us to talk about startups, the LA scene, and his company, ScoreBig. The first problem is the number of empty seats.

Startup 61

Startup Pricing Entertainment Education 61

socalTECH

JULY 20, 2011

Earlier this month, Los Angeles-based HitFix (www.hitfix.com) an online news site focused on entertainment, announced it had raised $2M in a funding round. What's the story behind HitFix and where do you fit in the entertainment news landscape? Jennifer Sargent: HitFix started two and a half years ago.

News 173

News Entertainment Startup Bertelsmann 173

Tech Zulu Event

APRIL 25, 2013

In 2006, Douglas Campbell started Mindshare LA out of the downtown art colony The Brewery. Campbell was new to Los Angeles, freshly inspired from a TED conference, and after attending a smattering of Barcamps and Westside Meetups he was ready to produce his own event that was a mixture of all. Tickets can purchased here.

Santa Monica 92

Santa Monica BarCamp Startup UCLA 92

Startup Professionals Musings

OCTOBER 20, 2013

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Earned media. Real customers. Long-term sales.

Media 101

Media Marketing Startup Framework 101

Startup Professionals Musings

AUGUST 24, 2015

Creating a successful startup is all about marketing these days, no matter how compelling your solution. According to Urban Dictionary , hype is “a clever marketing strategy where a product is advertised as the thing everyone must have, to the point where people begin to feel they need to consume it.” Plateau of productivity.

Startup 97

Startup Marketing Entrepreneur Social Network 97

Tech Zulu Event

JUNE 19, 2012

LA City Council Member Eric Garcetti will give the opening keynote for the inaugural Silicon Beach Fest , a celebration of digital innovators in startups and entertainment happening June 21 – 23. Angel Pitch: Startups pitch to angel investors. Startup Village : Local startups and other companies featured on the show floor.

Rustic Canyon 104

Rustic Canyon Santa Monica Entertainment Journal 104

Startup Professionals Musings

AUGUST 24, 2019

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Earned media. Real customers. Long-term sales.

Media 95

Media Framework Social Media Metrics 95

socalTECH

DECEMBER 23, 2016

This morning, we have Kevin Winston of Digital LA (www.digitalla.net), the organization which is LA's largest digital networking group and which is behind the Silicon Beach Fest, the first and largest tech, startup and entertainment conference in LA. You'll be able to see all the many 2016 reflections here as they are posted.

Marina Del Rey 100

Marina Del Rey Dollar Shave Club Beverly Hills Startup 100

Tech Zulu Event

JUNE 28, 2012

The first-ever Silicon Beach Fest attracted more than 2,000 attendees from LA, San Francisco, San Diego, Santa Barbara, New York, Toronto, and London to celebrate LA startups and entertainment with panels, parties, pitch fests, hackathon, and beach games: volleyball, basketball and surfing lessons in Santa Monica and Venice on June 21-23, 2012.

Hollywood 67

Hollywood Technical Review Startup Rustic Canyon 67

Tech Zulu Event

MAY 10, 2013

We here at TechZulu put our heads together with the people at Talenthouse to bring you an exciting weekend of hacking, music, food, art, and Hollywood quality entertainment. The event will focus on solutions driving creative discovery and sharing of art. Sponsorship Opportunities for Events, and other channels. Want to Sponsor?

West Hollywood 104

West Hollywood Hollywood Design Entertainment 104

Startup Professionals Musings

JANUARY 31, 2011

These days, I’m hearing more and more about Location-Based Services (LBS) as the next big opportunity for startups. Sponsorships and advertising. If your B2B contacts check-in regularly at certain types of locations (entertainment venues, stores, etc.) Event marketing. Branded entertainment. Incentives or rewards.

Services 91

Services Startup Competition Entertainment 91

Tech Zulu Event

MAY 7, 2012

TechZulu is proud to team up with Digital LA and accelerators Amplify, StartEngine, Launchpad, local companies BetterWorks, PromoJam, start-ups and co-working spaces, all working together to create the first-ever Silicon Beach Fest to celebrate startups, tech, and entertainment! Press: Techzulu @ Coloft.

Startup 106

Startup Press Hollywood Email 106

Tech Zulu Event

SEPTEMBER 23, 2013

All in a room at the University of Southern California Silicon Beach Event on September 18th, 2013. The second annual USC Silicon Beach event, hosted by the four professional schools at USC, featured a pitch competition and a conference filled with informational panels and interviews. Startup Pitch Competition.

USC 98

USC Cornerstone OnDemand Southern California Netflix 98

Tech Zulu Event

FEBRUARY 18, 2013

The Internet thus far has been monetized by display, video, and in-text advertising — but the one place every user’s eye focuses on first are photos. At the tender age of 15, Tanz teamed up with his friend Michael Schneider (the CEO of MobileRoadie ), to create the design firm Fluid Design. Photos…the final frontier.

Advertising 98

Advertising Santa Monica Startup Content 98

Tech Zulu Event

NOVEMBER 12, 2013

TechZulu met with Hale Boggs, from Manatt Digital Media, and discussed Manatt Digital Media and the future of LA’s startup scene. TechZulu: Let’s start with an easy question. We have been based in LA for around 45 years and we have deep roots in entertainment and media. How is the LA startup scene?

Los Angeles 84

Los Angeles Media Invest Startup 84

Tech Zulu Event

JULY 31, 2014

The event attracted over 500 distinguished attendees from around the world in the digital media and technology industry including advertising, media, data, eCommerce, software, social and gaming. The event also showcased a variety of promising startups from digital media, mobile, cloud, entertainment, advertising, and eCommerce.

Media 84

Media Technology Truecar Southern California 84

Tech Zulu Event

AUGUST 31, 2011

Coming hot off the coat tail of earlier this year’s Startup Weekend LA where Zaarly launched, this LASW was nothing less than amazing and as someone put, one of the best tech events in LA they had ever been to.

Los Angeles 73

Los Angeles Startup Angel Tech Coast Angels 73

Startup Professionals Musings

SEPTEMBER 3, 2013

Broadcast sponsorships and advertising. If your B2B contacts check-in regularly at certain types of locations (entertainment venues, stores, etc.) then you may want to consider potential sponsorships or advertising opportunities with that business or venue. Provide focused event marketing. Branded entertainment.

Competition 84

Competition Entertainment Advertising Social Media 84

Tech Zulu Event

AUGUST 29, 2013

We came up with the idea of SnapMyAd last year. We uploaded the photo to Instagram and Facebook, told our friends and family what an amazing flying experience we had, touting the airline, yet we missed the interaction with the brand itself and any response or kickback for their recommendation and advertising on their behalf.

Advertising 98

Advertising Social Media Entertainment Media 98

InfoChachkie

AUGUST 7, 2013

Entertainment." The event was created in 2010 by Hank and John Green, when they hosted approximately 1,400 industry insiders and fans. The current year''s event drew over 11,000 people and has been sold out for months. The current year''s event drew over 11,000 people and has been sold out for months. Opening Keynote.

Course 190

Course Advertising Social Media Content 190

Tech Zulu Event

NOVEMBER 11, 2013

Time sure flies when you’re having fun, or building a startup. The intersection of entertainment and technology has been a long time coming. This one-day conference has been created and produced by David Beebe Projects led by Emmy winning Digital Entertainment Executive and Producer, David Beebe himself.

Hollywood 100

Hollywood Screening Ideas Entertainment 100

Tech Zulu Event

OCTOBER 24, 2013

Tonight starting at 7:00pm PST we will be streaming and bringing you all the action live from Cross Campus in Santa Monica. A quarterly event series seeking to dive deep into what comes next in technology, and giving you the opportunity to experience it first hand with the gadgets on site. Make sure to tune in!

Technical Review 76

Technical Review Technology Activision Entertainment 76

Tech Zulu Event

SEPTEMBER 19, 2012

Attending discussions at SMWLA week is a great opportunity to learn and mingle with some of the world’s top content creators, strategists and all around top-tier digital influencers in Los Angeles, the mecca of entertainment. SMWLA offers 90% of the events for FREE! This keeps the event organizers aware of capacity limitations.

Social Media 92

Social Media Los Angeles Media Angel 92

Startup Professionals Musings

JANUARY 23, 2015

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Earned media. Real customers. Long-term sales.

Marketing 100

Marketing Social Media Framework Media 100

socalTECH

MARCH 27, 2009

Thanks to all of the sponsors and advertisers, who allow us to keep you updated on Southern California's high tech news and companies. Startups Made Simple. Advertisers. tech, new media, entertainment and consumer industries. Interesting in reaching Southern California's high tech industry? Email us at info@socaltech.com.

SoCalTech 100

SoCalTech Southern California Rustic Canyon Technology Council 100

socalTECH

APRIL 24, 2009

Thanks to all of the sponsors and advertisers, who allow us to keep you updated on Southern California's high tech news and companies. Startups Made Simple. Advertisers. This event brings together diverse companies and provides an outstanding opportunity for networking. They include: Sponsors. Technology.

SoCalTech 100

SoCalTech Southern California Rustic Canyon Technology Council 100

Tech Zulu Event

SEPTEMBER 12, 2012

It is that time of year again, when the digital and tech world looked up from their busy workload just long enough to make sure that they are “represented” with a kickass submission for a panel or two at the most prestigious conference all year, SXSWi (South by Southwest Interactive Festival). Does your startup need a boost?

Entertainment 73

Entertainment Startup eBook Outsource Development 73

Startup Professionals Musings

AUGUST 2, 2012

Sponsorships and advertising. If your B2B contacts check-in regularly at certain types of locations (entertainment venues, stores, etc.) then you may want to consider potential sponsorships or advertising opportunities with that business or venue. Event marketing. Branded entertainment. Incentives or rewards.

Services 82

Services Competition Mobile Entertainment 82

InfoChachkie

MARCH 24, 2016

As discussed in Mini-ventures Build Entrepreneurial Muscle , I am an advocate of students starting side businesses while in college. Although the startup is still nascent, it has the potential to grow rapidly, as it rides the momentum of one of the most contentious and closely watched elections of the past several decades.

Startup 100

Startup Sites Research Santa Barbara 100

socalTECH

NOVEMBER 28, 2012

Andrew Connell is the CEO of DinnerDate.com , a startup which has been in beta in San Diego for the last few months, and is just now expanding out to new markets. We spoke with Andrew about the startup and what it's all about. I have a background that's combination of startups and corporate. What's DinnerDate.com?

San Diego 264

San Diego Hollywood Mobile eHarmony 264

socalTECH

APRIL 23, 2013

We caught up with Uygur--who has had his own show on Sirius Satellite Radio, hosted MSNBC Live, and currently has his own show on Current TV--to learn more about The Young Turks, his online efforts, and his views on how media is shifting to the Internet. Our main show focuses on current events, news, politics, and pop culture.

Media 196

Media News Startup Technical Review 196

Tech Zulu Event

DECEMBER 16, 2011

And luckily I was able to catch up with Talia Goldstein the Head Matchmaker and Co-Founder of Three Day Rule for some Q & A. I grew up in Orange County and then headed east to Tulane University. After college I came back to Los Angeles to work in the advertising industry. Entertainment. While at E!, Not at all.

Santa Monica 74

Santa Monica Startup Beverly Hills Orange County 74

Tech Zulu Event

MAY 12, 2014

The 17th Annual Milken Institute Global Conference wrapped up last month at the luxurious Beverly Hilton Hotel. The event was surreal in that everywhere you turned, you would’ve recognized a person with the influence, power, and motivation to have a big impact on improving the lives of those in need. Disruptors and Innovators.

Conference 88

Conference Technical Review Education Startup 88