socalTECH

JULY 7, 2010

One complaint we sometimes hear from venture capitalists visiting Southern California for the first time, is the difficulty of finding experienced entrepreneurs and executives. socalTECH.com has mined its proprietary database of high tech companies and entrepreneurs and identified just a few of the repeat entrepreneurs to watch in the region.

Southern California 228

Southern California Entrepreneur SoCal Mahalo 228

socalTECH

OCTOBER 30, 2009

As we go into Halloween this weekend, we want to thank all of our sponsors, advertisers, and members, who make it possible for us to exist. Helping entrepreneurs succeed. An on-line community for entrepreneurs. Sponsoring socalTECH's Executive Moves section. Advertisers. Tags: sponsor advertising.

Southern California 140

Southern California IP Orange County Glendale 140

socalTECH

APRIL 30, 2013

Yet, it seems like there''s no easy way to specifically advertise on those games, or a way for those game developers to monetize that audience. However, Mobigirl Media (www.mobigirlmedia.com), a new mobile advertising network, is looking to change that by specifically creating an ad network focused on girls.

Mobile 208

Mobile Networking Media Advertising 208

socalTECH

AUGUST 2, 2012

Connexity the online advertising startup headed by former Fastclick co-founder Dave Gross, announced this morning that it has raised $3M in a seed funding round. Connexity, according to Gross, does to online ads what Amazon and Netflix do for products and movies. Gross said the funding will go towards sales and technology.

Netflix 124

Netflix Seed Funding Advertising Sales 124

socalTECH

OCTOBER 29, 2013

Convertro said that it has named Paul Bates as Vice President of Advertiser Solutions, and Sarah Chambers as Vice President of Account Management. Bates was previously VP of Product Management at MarketShare, and Chambers was previously at Clearsaleing (eBay Enterprise Attribution). READ MORE>>.

Santa Monica 153

Santa Monica SaaS Advertising Software 153

socalTECH

JUNE 8, 2011

Jimmy Hendricks: Our lead product is a white label, daily deal product. It's the biggest portion of our revenues at our company, and our clients include the Buffalo News, Pittsburgh Post Gazette, JDate, Spark network, and many entrepreneurs. It ended up becoming our breakout product. What is Deal Current?

Platform 263

Platform Training Software Review Advertising 263

socalTECH

FEBRUARY 13, 2013

It's a new world out there for online marketers--users aren't just on their PC anymore, they're surfing the web, buying products, and using services across their tablet(s), desktops, and smartphone. So, how do marketers figure out if you're the same person to better target their ads?

Southern California 159

Southern California Advertising Examples Web 159

socalTECH

JUNE 25, 2013

The reason why, is the firm has been running ads since January to help get the word out about its service and products. Convertro said it has been working with Media Design Group , a direct response TV advertising agency, to help measure the efficacy of broadcast marketing.

Dollar Shave Club 171

Dollar Shave Club Advertising Media Design 171

socalTECH

MAY 10, 2012

Los Angeles-based online advertising firm Rubicon Project is significantly boosting its executive ranks today, saying that it has named a new CTO, General Counsel, and SVP of Product Management to the firm.

Ticketmaster 133

Ticketmaster Clearstone Yahoo Web 133

socalTECH

FEBRUARY 9, 2010

Helping entrepreneurs succeed. An on-line community for entrepreneurs. Stradling Yocca Carlson & Rauth (www.sycr.com) Sponsoring socalTECH's Orange County High Tech Report. Advertisers. Thanks to all of our sponsors, who make our coverage of Southern California's technology industry possible: Sponsors. Technology.

Southern California 113

Southern California Tech Coast Angels IP Orange County 113

socalTECH

APRIL 4, 2011

For today's interview, we caught up with Clark Landry , the chairman of GraphEffect (www.grapheffect.com), a Santa Monica company which is helping other companies to hone their advertising on Facebook. Landry is a serial entrepreneur, and active investor, having been co-founder of TagWorld. Thanks for the time today!

Advertising 198

Advertising Startup Santa Monica Social Network 198

socalTECH

JUNE 15, 2012

UK-based Coull , a developer of technology which lets publishers and advertisers tag video products within videos, has just signed Under Armour, as the firm's acquisition of Santa Barbara-based online media agency RevUpNet starts to pay dividends.

Santa Barbara 133

Santa Barbara Advertising Acquisition Media 133

socalTECH

DECEMBER 11, 2018

San Diego-based Wildfire Systems , led by startup veteran Jordan Glazier , has developed software which product referrals and automatically transform them into trackable links across email, text messaging, chat, and social messaging. We automatically add tracking and point those product references to e-commerce merchants.

San Diego 159

San Diego Social Media Commerce Snapchat 159

socalTECH

APRIL 21, 2017

What's the secret to creating a profitable, successful, physical subscription based business--and to do that at the scale of large, consumer product goods (CPGs) companies? You need to understand what it means when a customer receives a product. For people who send things out, it's a chance to be in front of your customer.

Startup 145

Startup Product Customer Custom 145

socalTECH

MAY 4, 2011

Norgard is a serial entrepreneur, having co-founded NewRoo (acquired by Fox Interactive Media/MySpace) and co-founding Twitter advertising startup Ad.ly. Dan and I, my co-founder, obviously have social networking and advertising backgrounds. It takes a long time to build a great product. So we started experimenting.

Social Network 273

Social Network Startup West Hollywood Ideas 273

socalTECH

FEBRUARY 18, 2011

It's a site you can post, find, and collect your favorite products for anywhere online. You follow users who tastes you like, and you get a feed of products they find online. It's the best way to be exposed to new products and new brands. Deena Varshavskaya: I'm an entrepreneur. Who's the ideal customer for this?

Technical Review 200

Technical Review Sites Advertising Design 200

socalTECH

MARCH 28, 2014

Los Angeles-based mobile advertising company Airpush has quietly grown to around $100M in annual revenues, according to a recent ranking from Forbes--a big surprise, as the company was completely bootstrapped by founder Asher Delug , who eschewed the usual use of venture capital and private equity to build a company to those revenue levels.

Startup 196

Startup Mobile Advertising Organization 196

socalTECH

DECEMBER 15, 2010

Among one of the fastest growing industries--despite what has been a stagnant economy--is Internet advertising, which has continued to grow strongly over the past two years. For today's interview, we spoke with Tim Cadogan , CEO of OpenX, to hear more about the firm's growth on the strength of Internet advertising, and what the firm is up to.

OpenX 242

OpenX Advertising Yahoo Pasadena 242

socalTECH

JANUARY 18, 2019

We haven't done any paid marketing or advertising, but more and more companies are finding us, and our business has started developing. Caradoc Ehrenhalt: My last corporate job was in new revenue models at Avery Dennison, which makes products like labels, binders, and highlighter pens. It's been an exciting two years.

Startup 243

Startup Customer Custom Entrepreneur 243

socalTECH

NOVEMBER 18, 2016

Our interview today is with Gabe Gottlieb , Co-founder and CEO at Santa Monica-based advertising analytics firm Pathmatics (www.pathmatics.com). Gabe Gottlieb: We provide competitive and market intelligence for online advertising. What has been the biggest lesson you've learned as an entrepreneur? Tell us about your company?

Bertelsmann 100

Bertelsmann Advertising Startup Santa Monica 100

socalTECH

DECEMBER 26, 2012

We asked the same four questions of a variety of top technology entrepreneurs, investors, and others, to hear what they're thinking about, and are sharing it here over the next week. I think that the biggest news for StartEngine this year is our productivity. Following that, I think mobile advertisement technologies.

Southern California 168

Southern California High Tech SaaS Social Media 168

socalTECH

AUGUST 31, 2009

Hamet is now helping True Ventures look at investments in Southern California, and we thought it would be worthwhile to talk to him about the firm's new interest here, his role, plus his insights into where the advertising industry is now. It's more the stage and entrepreneur. There are now tremendous amounts of advertising options.

Southern California 164

Southern California Venture Capital Advertising Entrepreneur 164

socalTECH

AUGUST 8, 2018

Is there a way you can make direct mail perform more like digital advertising channels? If you seen the entrepreneurs that disrupt big categories, they came at it from a very different approach, which is not iterative, but is transformative. Dave Fink: Neither Jonathan nor I came from a direct mail background.

CTO Hire 100

CTO Hire Artificial Inteligence Technical Review Marketing 100

socalTECH

DECEMBER 16, 2009

So, it was interesting to speak with Sean Rad , founder of Twitter advertising firm Ad.ly (www.ad.ly), on how his firm is looking to help users make money from the service, even if Twitter isn't. With Ad.ly, any Twitter user--ranging from your average Joe to a celebrity, can send a tweet on behalf of an advertiser, and get paid for doing so.

Advertising 189

Advertising Content Startup Social Network 189

socalTECH

MARCH 29, 2010

The firm's CEO and founder, Jeff Green , was a co-founder of AdECN, the Internet advertising exchange acquired in 2007 by Microsoft. The two we're disclosing right now are Jerry Neumann, who ran mergers and acquisition for Omnicom, and Josh Styleman, CEO of Reprise Media, which was sold to IPG and became their search product.

Advertising 157

Advertising Startup Media Marketing 157

socalTECH

OCTOBER 25, 2010

Kevin O'Connor: We're an objective comparison engine for the more complex products and services. Kevin O'Connor: I kept running into the same problem over and over as I was looking for products. You'll see our sponsorships like those of Google--they'll be very clearly stated, and we won't be biased by advertisers. READ MORE>>.

Startup 210

Startup Advertising Examples Santa Barbara 210

socalTECH

OCTOBER 6, 2017

If you're an NCAA fan, and you've loaded the app for your favorite team, there's a high likelyhood that the app is actually the product of El Segundo-based Hopscotch (www.gohopscotch.com). Depending on who you are, and where you are, we can deliver different advertising. We split that advertising revenue with our partners.

Mobile 162

Mobile Platform El Segundo UCLA 162

socalTECH

JANUARY 7, 2019

With Startup Boost, we had dozens of investors, service providers, successful entrepreneurs, and major industry leaders (including Microsoft, Google, Softbank, REME, and TechStars) coalesce around our initiative to help early stage companies get to the next level. READ MORE>>.

Technical Review 157

Technical Review Software Review Startup Coach 157

socalTECH

APRIL 12, 2011

It's like New York, which because of all the advertising folks who have spun out of the companies and agencies there where the economy tanked, and have started creating innovative companies. That might be virtual goods, or monthly subscriptions to services like handbags, shoes, baby products, children's products, anything.

Riot Games 199

Riot Games Technology Los Angeles Entrepreneur 199

socalTECH

NOVEMBER 14, 2019

Maybe they might be using a platform like Shopify to sell their products and power their website, and they might use Facebook for advertising, and maybe they're using paid search with Google. Their mindset is that everyone should be an entrepreneur if they want to be, that's their mantra.

Startup 113

Startup Platform Commerce San Diego 113

socalTECH

SEPTEMBER 8, 2014

Los Angeles-based online advertising technology provider Rubicon Project (www.rubiconproject.com) recently had its IPO, making it one of the big success stories of Southern California''s technology startup world. It was all over, geographically, and we did not have a strong community of entrepreneurs. I think that has changed.

Startup 176

Startup Advertising Los Angeles Southern California 176

socalTECH

AUGUST 15, 2014

Keith Bonnici: We have created a platform that lets standard web publishers tap into the growing pool of money being spent by app developers to market their products. Right now, half of Facebook''s revenues comes from app developers getting users to install their products. We''ve built a product to solve both problems.

Mobile 124

Mobile Web Artificial Inteligence Technical Review 124

SoCal Delicious

SEPTEMBER 19, 2012

Ten Tech Entrepreneurs Who Are Putting LA on the Map. Tech startup accelerators dot the landscape, feeding investments into the waiting arms of the nation’s most intelligent and driven entrepreneurs. Miller was even honored as an Ernst & Young “Entrepreneur of the Year” for 2011. Follow PandoDaily: Search.

Technical Review 75

Technical Review Entrepreneur Riot Games Southern California 75

socalTECH

OCTOBER 12, 2020

Joey is a longtime entrepreneur and friend, and we've almost worked together a number of times over the years, and it happened he was selling his adtech company while we were in Southern Arizona together in 2019, and he asked me what I was up to. I had my own list on my iPhone, writing down what I wanted to watch, and where those shows are.

Startup 113

Startup Netflix Ideas Content 113

socalTECH

OCTOBER 28, 2016

Those were companies like Maker Studios, disrupting the traditional production of content. It's the same way that both investors and entrepreneurs used to think about New York with financial technology or advertising, because of the relationship to Madison Avenue and Wall Street.

Startup 100

Startup Entrepreneur Funding Incubator 100

socalTECH

MARCH 2, 2012

It's not an uncommon experience, and one which drove Holden Steinberg and Jason Crilly to start PageWoo (www.pagewoo.com), a service which is aimed at helping businesses create mobile-friendly landing pages for their advertisements. What drove you to make this a product startup, after running an agency for several years?

Mobile 249

Mobile Startup Advertising Sites 249

socalTECH

OCTOBER 21, 2014

Talk about what your product is all about? However, it costs anywhere from $7,000 to $20,000 to start using those products. Nanxi Liu: Our product is being used now in ten different countries, in shopping malls, hotels, restaurants, retailers, and banks. We spoke with CEO and co-founder Nanxi Liu about the company''s software.

Social Media 178

Social Media Media Startup Culver City 178