socalTECH

FEBRUARY 16, 2010

Los Angeles-based Rubicon Project , which supplies ad optimization software to web publishers, announced today that it has released a new version of its VANTAGE Firefox browser plug-in, which helps provide its publishers with revenue and impressoin statistics and other information. READ MORE>>.

Tool 145

Tool Clearstone Statistics Screening 145

Startup Professionals Musings

APRIL 16, 2023

Social-media advertising. Social-media advertising relies on popular social media sites (such as Facebook, LinkedIn and Twitter) to generate leads through pay-per-click ads and tweets on sites that target customers in specific demographics. Display advertising. Marty Zwilling

Marketing 114

Marketing Invest Social Media SEM 114

Both Sides of the Table

MAY 7, 2011

Sometime around 2003/04 my technology team turned me on to “Spolsky on Software&# a periodic newsletter served up blog style from Joel Spolsky of FogCreek Software, a maker of bug-tracking software. Blogs weren’t popularized yet so it was an oddity for me to read the founder of a software company spewing out advice.

Software Review 285

Software Review Software Blogging Startup 285

socalTECH

MARCH 24, 2011

Los Angeles-based Total Immersion , the developer of augmented reality software and technology, announced this morning that it has raised $5.5M in a funding round. The round was led by Intel Capital, and also included prior investors Partech, iSource, and Elaia Partners. Total Immerson is headed by Bruno Uzzan. READ MORE>>.

Advertising 140

Advertising Web Los Angeles Mobile 140

socalTECH

SEPTEMBER 29, 2011

San Diego-based SweetLabs , the company headed by Darrius Thompson, and which runs both the OpenCandy advertising network and the desktop Pokki app platform, said today that it has raised $13M in a Series C funding round. According to the company, the new funding goes towards growing Pokki, the desktop app platform it launched in June.

San Diego 140

San Diego Advertising Platform Google 140

socalTECH

MAY 26, 2009

Pasadena-based OpenX Technologies , a developer of ad serving software for web publishers, said this morning that it has raised $10M in a Series C funding round. The firm said the new funding will go to expand its advertising technology, products, and services. READ MORE>>.

OpenX 100

OpenX Advertising Pasadena Venture Capital 100

socalTECH

MAY 31, 2012

Earthlink founder and Southern California entrepreneur Sky Dayton is leading an angel investment in a new startup out of Stanford, which is developing a service which allows developers to track changes and extract information out of web pages. READ MORE>>.

Southern California 145

Southern California Web Advertising Activity 145

Startup Professionals Musings

JULY 20, 2020

Social-media advertising. Social-media advertising relies on popular social media sites (such as Facebook, LinkedIn and Twitter) to generate leads through pay-per-click ads and tweets on sites that target customers in specific demographics. Display advertising. Marty Zwilling.

Customer 146

Customer Custom Marketing Startup 146

socalTECH

MAY 6, 2011

Los Angeles-based MashOn , a firm providing web-based personalization and brand marketing services, has raised $620,000 in a funding round, according to a regulatory filing by the firm Friday. The filing indicates the funding is part of an ongoing $1.5M Source of the new funding was not disclosed. fundraising effort.

Commerce 153

Commerce Web Los Angeles Tool 153

Both Sides of the Table

MAY 23, 2012

There are obvious reasons the industry has had less-than-desirable returns, including: massive over-funding of the sector, huge increases in inexperienced venture capitalists that took a decade to peter out, and the massive correction in the value of the public stock markets that closed many exit opportunities for half a decade.

Venture Capital 347

Venture Capital Capital Technical Review Startup 347

socalTECH

OCTOBER 15, 2008

Woodland Hills-based FatTail, a developer of online advertising management software, announced this morning that it has raised $3M in a Serie A financing round led by Velocity Interactive Group. Search Marketing also participated in the funding. Levinsohn joins the company's board of directors along with the funding.

Woodland Hills 100

Woodland Hills Yahoo Advertising Web 100

Xconomy

MARCH 19, 2017

Heller founded Wrapify in early 2015 with the idea of creating a business that would pay motorists to wrap their cars in digitally printed advertising.

Advertising 45

Advertising Glendale San Diego Incubator 45

socalTECH

OCTOBER 23, 2008

Los Angeles-based Shopit, a developer of online shopping widget software, said today that it has raised $2.5M in a Series B funding. The funding came from Toronto, Canada-based Emerson Ventures and Propulsion Ventures. ShopIt said that the round is the first tranche of a $7M capital raise planned for the firm. READ MORE>>

Social Network 113

Social Network Blogging Los Angeles Advertising 113

socalTECH

JANUARY 9, 2013

All of these startups are applying technology (software development and algorithms) to some aspect of music and the music business. Chromatik has developed web and iPad applications which let musicians upload, record, annotate, and share their sheet music; record a performance; give feedback to other musicians; and much more.

Southern California 254

Southern California Startup Sherman Oaks Venice 254

Both Sides of the Table

OCTOBER 29, 2009

Advertising has driven the majority of Internet innovation. My firm GRP Partners recently funded a young LA based company named Ad.Ly that is an “in-stream advertising&# company currently focused on monetizing Twitter. So what do we mean by in-stream advertising? was the “static&# web.

Ideas 286

Ideas Advertising Google Technical Review 286

socalTECH

OCTOBER 20, 2008

Los Angeles-based Rubicon Project, which develops online advertising optimization software, announced this morning that it has hired on two executives to the firm. Rubicon Project develops technology used to optimize advertising revenues for web publishers. READ MORE>>

eHarmony 100

eHarmony Clearstone Oracle Advertising 100

socalTECH

FEBRUARY 23, 2009

Los Angeles-based Rubicon Project , the venture funded online advertising effort run by Frank Addante, is reporting this morning that advertising CPMs were flat in Q4, even as the firm said it had an 30 percent growth in revenue across its publishers. Tags: project rubicon report advertising. READ MORE>>.

Clearstone 100

Clearstone Advertising Report Entertainment 100

socalTECH

OCTOBER 25, 2010

Examples of that are if you're looking for a credit card, looking for antivirus software, or summer camp for the kids, or colleges. Although we're not going to be focused on revenues for a year, it's clear at this time that this kind of real estate is very valuable for advertisers. How is the firm funded? Thanks, and good luck!

Startup 210

Startup Advertising Examples Santa Barbara 210

socalTECH

FEBRUARY 9, 2010

Brilliant web and iPhone app design. Advertisers. Joyent - An Enterprise Class Cloud Computing Company funded by Intel Capital, provides the most comprehensive cloud solution available today. Pixelgate.net (www.pixelgate.net) - Internet Access, Web Hosting, Network Services. Technology.

Southern California 113

Southern California Tech Coast Angels IP Orange County 113

socalTECH

OCTOBER 31, 2012

There's been a sudden surge in accelerator in Southern California, looking to help get startups off the ground and funded. Their "Drive To" product provides a web-based navigator, which require no download, and we saw that there were lots of things we could do together to target the right person, at the right time, using a web-based GPS.

Startup 225

Startup Acquisition Doc Ideas 225

Xconomy

JANUARY 23, 2018

For example, advertisers will have to unmask their identities and reveal who’s funding their ads, Facebook civic engagement team member Samidh Chakrabarti wrote in a blog post. Company CEO Mark Zuckerberg had already announced Friday.

Social Media 67

Social Media Blogging News Advertising 67

socalTECH

NOVEMBER 17, 2009

A quick message on a very busy funding day, to thanks to all of our sponsors, who make our coverage of Southern California's technology industry possible: Sponsors. Murano Software (www.muranosoft.com). Your Software Development Partner. Advertisers. Tags: sponsor advertisement. Silicon Valley Bank (www.svb.com).

Orange County 113

Orange County Southern California IP Glendale 113

socalTECH

OCTOBER 12, 2015

It's not all that often that you hear of a local startup being acquired after only raising less than $1M in funding, because the company was growing so fast, rather than because an idea didn't pan out. Kixer develops mobile advertising software which helps publishers and connects mobile web users with apps.

Mobile 100

Mobile Startup Content Advertising 100

socalTECH

FEBRUARY 1, 2011

Los Angeles-based Aggregage (www.aggregage.com) is looking to help aggregate the content across multiple blog publishing sites, and curate that information into specific, B2B niche vertical web sites. At that time, monetizing by advertising didn't exist, and web developers were having to hand roll those experiences. plus range.

Startup 162

Startup Content Advertising Sites 162

Both Sides of the Table

MAY 4, 2010

Clearstone currently invests out of a $200 million fund based in LA with offices in Menlo Park and in India. Palm (acquired by HP ) – In our interview we talked about how transformational mobile computing is and why it’s different than web computing (e.g. Segment Three: “VC Deals Funded this Week”. LivingSocial.

Clearstone 236

Clearstone Venture Capital ReachLocal Google 236

socalTECH

FEBRUARY 11, 2014

Peter Marx: I started in the technology industry by writing software for imaging microscopes--looking at things like cell populations using early CCD cameras and understanding cell morphology; working on video compression; working on networking stuff and software for early digital telephony like ISDN and on forward. READ MORE>>.

Los Angeles 203

Los Angeles Technology Startup Examples 203

socalTECH

MAY 24, 2011

I actually worked in the offline business world until Web 1.0. I ended up doing consulting work for high tech companies in the San Francisco Bay Area in the software messaging area, and then came back to Los Angeles doing corporate sales for 3M, of all things. We're also self funded, and absolutely have no need for venture capital.

Social Media 241

Social Media Startup Sites Advertising 241

socalTECH

OCTOBER 30, 2008

Scripped (www.scripped.com) is applying the world of Web 2.0 Sunil Rajaraman: We provide free, web-based screenwriting software to aspiring writers and professionals in the community. By offering that software for free, we've attracted over 10,000 writers to our site. You mentioned funding--you're raising a round?

Content 138

Content Writing Software Review Hollywood 138

socalTECH

MARCH 20, 2009

Scour is an offshoot of a PPC advertising firm, ABCSearch, which was also founded by Dan. We give users something they don't get anywhere else, for something they do every day--searching the web. What's the business model behind the site--it looks like this is advertising driven? How is the company funded?

PPC 113

PPC Sherman Oaks Advertising Yahoo 113

Both Sides of the Table

FEBRUARY 17, 2010

I had just returned from living in Japan where I witnessed the hugely successful launch of i-mode by NTT DoCoMo so I knew the potential that the mobile web would ultimately bring, but I saw so many flaws in the launch of WAP. We had all worked in the software industry for a decade and saw the problems of on-premise software.

Brentwood 326

Brentwood Mobile Google Web 326

Tech Zulu Event

SEPTEMBER 13, 2012

People can now add notes to the board – using Twitter, SMS, Rich web, WAP, Android and Java supported devices. Location based advertising and marketing is something that’s been attempted but not yet perfected. I am the founder , Investors are Eva Fund. Any funding yet, how much? US $1 million from Eva Fund.

Advertising 91

Advertising Media News Content 91

Startup Professionals Musings

AUGUST 17, 2018

Social-media advertising. Social-media advertising relies on popular social media sites (such as Facebook, LinkedIn and Twitter) to generate leads through pay-per-click ads and tweets on sites that target customers in specific demographics. Display advertising. Marty Zwilling.

Social Media 55

Social Media SEM Startup Advertising 55

Xconomy

SEPTEMBER 26, 2016

Tealium, a San-Diego startup that provides online advertising tag management and marketing services for enterprise customers, has raised $35 million in a growth financing deal intended to expand its technology and market reach. It’s about defining your data across the Web and now mobile.”. It’s been about data.

Customer 40

Customer Custom San Diego JavaScript 40

socalTECH

JUNE 16, 2009

Earlier this month, Santa Barbara-based RingRevenue (www.ringrevenue.com) announced that it had raised a round of venture funding. It enables them to allow advertisers to run campaigns through affiliates, where you can drive calls and not just clicks. There is 300 billion or so spent on advertising in the U.S.,

Advertising 113

Advertising Networking Santa Barbara Startup 113

Startup Professionals Musings

APRIL 25, 2014

Social-media advertising. Social-media advertising relies on popular social media sites (such as Facebook, LinkedIn and Twitter) to generate leads through pay-per-click ads and tweets on sites that target customers in specific demographics. Display advertising. Marty Zwilling First published on Entrepreneur.com on 4/1/2014.

Startup 99

Startup Social Media SEM Advertising 99

socalTECH

DECEMBER 17, 2008

In their case, people write their scripts on a web site, and when they're done, they can submit them to contests with a single click. John Singleton: In reference to contests--one thing about our technology--is we have the only system like this on the web. I started my career as a technologist, as a software engineer.

Writing 209

Writing Hollywood Startup Sites 209

Startup Professionals Musings

AUGUST 6, 2016

Social-media advertising. Social-media advertising relies on popular social media sites (such as Facebook, LinkedIn and Twitter) to generate leads through pay-per-click ads and tweets on sites that target customers in specific demographics. Display advertising. Marty Zwilling.

Customer 60

Customer Custom Marketing Social Media 60