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TurboTax Aims At Latino Market

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Intuit , which operates its TurboTax tax preparation software business from San Diego, says it is targeting the Latino market, with a new marketing campaign specifically focused on Latino empowerment. The new campaign theme is build around the phrase, "No hay por que tener miedo" -- there is nothing to be afraid of.

Marketing 113
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Liquid Grids Gets Series A For Healthcare Marketing

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San Diego-based Liquid Grids , a developer of digital advertising software aimed at the healthcare industry, said this morning that it has raised a Series A funding round. liquidgrids liquid grids venture capital healthcare marketing advertising' READ MORE>>. Size of the round was not announced. READ MORE>>.

Bradbury 100
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Brickfish Bolsters Social Media Efforts

socalTECH

San Diego-based Brickfish, an online advertising network focused on social media, announced this monring that it has hired Becky Carroll as the firm's Director of Social Media. Carroll will head up the firm's social media marketing. Mangrove Capital Partners, and OCA Ventures.

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Vionic Gets $900K For Social Offers

socalTECH

San Diego-based Vionic , a developer of technology for helping companies create social media deals and promotions, said Wednesday that it has raised $900,000 in a funding round. The company also said it has added Marie DeOrio as Vice PResident of Marketing for the company. The funding came from angel investors.

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Interview with Jordan Glazier, Wildfire Systems

socalTECH

So, if you're a marketer, how do you track and encourage those word-of-mouth recommendations? And, if you're a social platform, is there a way to monetize all that activity happening on your service? Jordan Glazier: Wildfire has developed a platform for monetizing social messaging. Wildlink is backed by Mucker Capital.

San Diego 159
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Thanks to socalTECH's Sponsors and Advertisers!

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Thanks to all of our sponsors and advertisers, who make our coverage of Southern. to San Diego. to San Diego. It's the source for keeping a pulse on the dynamic world of technology, reaching venture capitalists, angel investors, entrepreneurs, CEOs, social media. Advertisers. professionals?

SoCalTech 127
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Brickfish Wins The Limited

socalTECH

San Diego-based social media marketing firm Brickfish has roped in fashion retailer The Limited , for a pet product launch, the company said today. Tags: brickfish limited fashion advertising social media. Financial impact of the win was not disclosed. READ MORE>>.