socalTECH

AUGUST 27, 2014

The surge of technology, advertising, and media companies flocking to Silicon Beach has meant a huge win for real estate investors, particularly in Playa Vista, according to a report today. real estate investment playa vista west angeles realestate technology media growth jobs' READ MORE>>.

Santa Monica 213

Santa Monica Los Angeles Advertising Media 213

socalTECH

MARCH 27, 2012

Looking to attract more consumers interested in learning more about technology, Santa Monica-based eHow , the online how-to site run by Demand Media, said today that it has launched a new Tech Channel as part of the site. RadioShack is heavily represented on the channel as an advertiser and sponsor. READ MORE>>.

eHow 180

eHow Technology Santa Monica Demand 180

socalTECH

AUGUST 13, 2018

Santa Monica-based GumGum Sports , which helps advertising agencies measure the media value of sponsorships of sporting events using computer vision technology, has agreed to provide media valuation for the Maui Jim Maui Invitational, being held later this year. Financial impact of the win was not announced.

Santa Monica 113

Santa Monica Social Media Media Advertising 113

socalTECH

AUGUST 22, 2014

For our profile today, we had a chat with Jonathan David , the CEO of Los Angeles-based Tapstone (www.tapstone.com), a company providing media buying and optimization. We spoke with Jonathan about the company and where it fits into the advertising market. Jonathan David: We''re essentially a media buying and optimization platform.

Advertising 230

Advertising Santa Monica Startup Media 230

socalTECH

JUNE 16, 2010

Santa Monica-based Demand Media , the online content publishing empire of Richard Rosenblatt, has tapped Joost --now owned by Adconian--for its pre-roll advertising inventory. Joost is now Adconian's business for providing in-banner and in-stream video advertising. READ MORE>>.

Demand 140

Demand Media Santa Monica Advertising 140

socalTECH

MARCH 3, 2016

Santa Monica-based rich media advertising technology developer Jetpack is expanding in New York, saying this week that it has opened up a new office New York City, and hired a new VP in the location. Jetpack's founders were previously at Spin Media/Buzznet. READ MORE>>.

Buzznet 100

Buzznet Santa Monica Advertising Media 100

socalTECH

SEPTEMBER 7, 2018

Santa Monica-based GumGum Sports , the arm of GumGum which develops technology to measure the social media value of sponsorships for sports teams, says it has just signed the NHL's Columbus Blue Jackets as a new customer. Financial details of the win were not announced. READ MORE>>.

Social Media 100

Social Media Santa Monica Advertising Media 100

socalTECH

MAY 25, 2016

Santa Monica-based image advertising technology developer GumGum is in a deal, which will bring its in-image ads to publications In Touch Weekly, Life&Style, J-14, Closer Weekly, Woman�s World, Twist, and M Magazine, according to the company. The deal is part of an expanded partnership with publisher Bauer Xcel Media.

Santa Monica 133

Santa Monica Advertising Content Media 133

socalTECH

JULY 9, 2019

Santa Monica-based MomentFeed , which develops software that helps national brands keep information on their stores up to date across mapping and mobile services, has named Nick Hedges as CEO of the company, MomentFeed said this morning. Hedges also previously has served at Bain & Company, Accenture.com, and Ogilvy & Mather.

Draper 124

Draper Southern California Santa Monica Social Media 124

Tech Zulu Event

JULY 31, 2014

This month, Siemer and Associates hosted its 4th Annual invitation-only Silicon Beach Summit at Casa Del Mar and Shutters on the Beach in Santa Monica, California. The event also showcased a variety of promising startups from digital media, mobile, cloud, entertainment, advertising, and eCommerce. Hitesh Chawla, CEO.

Media 84

Media Technology Truecar Southern California 84

socalTECH

FEBRUARY 20, 2014

Santa Monica-based NearWoo , the provider of mobile advertising software for local businesses, announced this morning that it has signed up twenty partners which it says provide advertising marketing and marketing services to small businesses. nearwoo marketing local advertising mobile partnerships partners'

Marketing 147

Marketing Santa Monica Advertising Mobile 147

socalTECH

NOVEMBER 19, 2013

We''re proud to announce the Socaltech 50 , our list of the 50, up-and-coming people in Southern California''s technology ecosystem. James Borow and Clark Landry (shared position), SHIFT (Los Angeles, Santa Monica, advertising). Tim Cadogan , OpenX (Pasadena, advertising). Ryan Hudson , Honey (Pasadena, apps).

Southern California 279

Southern California SoCalTech Dollar Shave Club Santa Monica 279

Tech Zulu Event

JUNE 25, 2015

Advertising technology is hot with the rise of mobile, evidenced in part by Verizon’s merger with AOL valued at $4.4 Until recently, three legacy providers (Sizmek, PointRoll and Google’s DoubleClick) have dominated the rich media market.

Advertising 40

Advertising Media Mobile Buzznet 40

socalTECH

OCTOBER 5, 2016

Santa Monica-based ad technology developer GumGum --which injects contextually relevant ads into images on publishers' websites, said today that it has signed a renewed partnership with Wenner Media, the publisher of Rolling Stone , Us Weekly and Men's Journal.

Santa Monica 178

Santa Monica Journal Screening Media 178

socalTECH

JANUARY 17, 2012

Santa Monica-based Convertro , the venture backed, advertising analytics and optimization firm run by Jeff Zwelling, said today that it has hired Armen Avedissian as its Chief Operating Officer. Zwelling said that Avedissian is "the biggest hitter" in the area of attribution and media optimization.

MyLife 205

MyLife eHarmony Santa Monica Advertising 205

socalTECH

FEBRUARY 4, 2011

Santa Monica-based Focused Labs , which provides social media marketing services, said Thursday that it has renamed itself GraphEffect , and raised $2M in funding. GraphEffect provides a social advertising platform which helps advertisers gain Facebook fans and Likes.

Marketing 189

Marketing Santa Monica Social Media Advertising 189

socalTECH

AUGUST 6, 2012

Santa Monica-based Demand Media (www.demandmedia.com) has seen its share of ups and downs as one of the highest visibility technology and media companies to come out of Southern California's technology ecosystem in recent years. What is Demand Media doing nowadays?

Demand 240

Demand Media eHow Content 240

socalTECH

NOVEMBER 16, 2010

According to Google's Goggles team, those five brands have created "Goggles-enabled" print ads, movie posters, and other media which will allow users to take a picture of those ads, and be able to click through to special mobile destinations for those brands.

Google 124

Google Marketing Santa Monica Mobile 124

socalTECH

NOVEMBER 16, 2010

According to Google's Googles team, those five brands have created "Goggles-enabled" print ads, movie posters, and other media which will allow users to take a picture of those ads, and be able to click through to special mobile destinations for those brands.

Google 124

Google Marketing Santa Monica Mobile 124

socalTECH

JANUARY 9, 2013

intersection of technology and music. All of these startups are applying technology (software development and algorithms) to some aspect of music and the music business. The firm's apps are revolutionizing sheet music, applying modern technology to what has--until recently--been stuck in the era of pencil and paper. Miso Media.

Southern California 254

Southern California Startup Sherman Oaks Venice 254

socalTECH

APRIL 12, 2011

First off, talk about your involvement in some of the companies here, and also explain your view of where Los Angeles is going in the technology world? As you k now, there is so much cool stuff happening in Los Angeles, in Santa Monica. It's about the user experience, the interface, and it's very not about the technology.

Riot Games 199

Riot Games Technology Los Angeles Entrepreneur 199

socalTECH

MAY 20, 2010

Woodland Hills-based ReachLocal , which helps small and local businesses place Internet advertising, was up 15.2 Santa Monica-based Demand Media , the Internet content publishing run by Richard Rosenblatt, also is widely expected to be in the process of filing for an IPO. The firm sold 4,166,667 shares of stock at $13.00

ReachLocal 157

ReachLocal Woodland Hills Thousand Oaks NewEgg 157

Jason Nazar

JULY 10, 2009

This month’s “Startups Uncensored” will be on “Online Advertising ”. It will be an open and frank town-hall conversation revealing the secrets and best practices to building up your online advertising revenue. We are joined this month by Brian Fitzgerald the founder and CEO of Gorilla Nation Media. Santa Monica, CA 90401.

Advertising 41

Advertising Gorilla Nation Santa Monica Startup 41

socalTECH

JUNE 18, 2009

Santa Monica-based Outcast , and Irvine-based AdtekMedia , the operator of out-of-home advertising network PumpTop TV, said today that the two firms have created a new, joint venture focused on at-the-pump displays. The two firms said the joint venture would streamline media buying for customers.

Screening 100

Screening Santa Monica Advertising News 100

Tech Zulu Event

FEBRUARY 18, 2013

The Internet thus far has been monetized by display, video, and in-text advertising — but the one place every user’s eye focuses on first are photos. The old media companies were resistant to change. Advertising is approaching $50 billion dollars online, whereas licensing is maybe $1 billion on a good day,” said Tanz.

Advertising 98

Advertising Santa Monica Startup Content 98

Tech Zulu Event

JUNE 11, 2013

Silicon Beach Fest takes place June 19-22, 2013 in Santa Monica. ABC Family, Fox, Universal Music, Google, Facebook, Demand Media, MyLife, Riot Games, DFJ Frontier, Rustic Canyon, GRP Partners, Siemer and Associates, Marketshare, Saatchi Online, OMD, Ignited, Rubicon Project, Smashbox Cosmetics, NFL, UCLA, USC, and dozens of start-ups.

GRP Partners 88

GRP Partners MyLife Dollar Shave Club Santa Monica 88

Tech Zulu Event

OCTOBER 24, 2013

Tonight starting at 7:00pm PST we will be streaming and bringing you all the action live from Cross Campus in Santa Monica. A quarterly event series seeking to dive deep into what comes next in technology, and giving you the opportunity to experience it first hand with the gadgets on site. Make sure to tune in!

Technical Review 76

Technical Review Technology Activision Entertainment 76

socalTECH

JUNE 16, 2009

Santa Monica-based Tsavo , the online media company which owns Manolith, Twirlit, Kidglue, and Nibbledish, has lost its Vice President of Product and Design, Mike Macadaan. According to Macadaan, this week is his last at Tsavo.

Tsavo 100

Tsavo Twiistup Santa Monica Content 100

socalTECH

DECEMBER 11, 2018

When you look at social messaging, and talk about social messaging, we're talking about social media, text messaging, email, and chat applications. Yet, the ways that enterprises and businesses are monetizing that user interaction is sort of archaic, compared to the evolution of the technology. We're taking a different approach.

San Diego 159

San Diego Social Media Commerce Snapchat 159

socalTECH

JANUARY 27, 2011

Last week, Adconion (www.adconion.com) announced that it had spun out Joost (www.joost.com), its online video service, into a separate company, which is going to be based out of Santa Monica. Nick Higgins: Adconion was founded six years ago as an advertising network. First, describe what Joost's business is nowadays?

Santa Monica 149

Santa Monica Content Platform Networking 149

Both Sides of the Table

OCTOBER 29, 2009

Advertising has driven the majority of Internet innovation. that is an “in-stream advertising&# company currently focused on monetizing Twitter. This has prompted many people to question whether advertising “in stream&# and on Twitter is a good thing or a bad thing. So what do we mean by in-stream advertising?

Ideas 286

Ideas Advertising Google Technical Review 286

socalTECH

SEPTEMBER 27, 2010

Last week, Santa Monica-based Tecca (www.tecca.com) launched a consumer electronics, consumer information service, backed by Fuse Capital and Best Buy. Mickie Rosen: Tecca is the easiest and most helpful independent service for mainstream consumers to learn, shop, and make the most of their personal technology.

Incubator 239

Incubator Startup Web Technical Review 239

Tech Zulu Event

APRIL 10, 2013

Santa Monica-based SHIFT, a collaboration platform for marketers and agencies April 9 announced the launch of their Open Marketing Cloud in a move to help marketers work together more efficiently. It means better coordination between brands, clients and technology for them by providing seamless communication through the value chain.

Marketing 67

Marketing Help Social Network Class 67

Tech Zulu Event

DECEMBER 23, 2013

It’s a promotional video for a technology company. In-picture advertisements? Instead, we’ve matured and grown our technologies and sales infrastructure to a point where the intersection between where we are and where we want to be is perfect to facilitate growth. . ” Online advertising is changing.

Technical Review 76

Technical Review Advertising Google Screening 76

socalTECH

DECEMBER 1, 2009

We invite you to the Second Annual Digital Family Reunion on Wednesday, December 2nd at Wokcano Restaurant in Santa Monica from 6-11pm. Nowhere else can you find the top app experts converging with the biggest names in advertising and marketing. digiday:APPS is a one of a kind event.

Fandango 124

Fandango CarsDirect Case Study Santa Monica 124

Both Sides of the Table

JULY 1, 2010

Founded in 2008 in Santa Monica by Ron Goldman (former CRO of shopping.com) and Rahul Sonnad. Danish VOIP technology company founded in 2006 by entrepreneur Tanveer Sharif. A demand side advertising platform which allows advertisers to bid on individual ad impressions in real time, based on the site and who would see it.

Zag 248

Zag Truecar Venture Capital CarsDirect 248

socalTECH

FEBRUARY 24, 2010

Last month, Santa Monica-based ThisNext announced that it was acquiring Stylehive, an online site focused on fashion and beauty. And second, that Curate Media will be the corporate brand and organizing unit. There's also an extremely important media aspect to the model. We receive lead fees to pass users on to the brand.

Content 165

Content Demand Sites Media 165