socalTECH

AUGUST 23, 2019

According to report this week, abuse of the communications and advertising features of Los Angeles-based Snapchat is playing a significant role in the sale of firearms outlawed in California. However, the recent arrests show how easy it is for criminals to bypass those rules on any social networking platform.

Snapchat 100

Snapchat Report Social Network Advertising 100

Tech Zulu Event

AUGUST 22, 2012

GraphEffect today unveiled the latest version of its social network for marketers with an open API for developers. GraphEffect is a collaboration platform for social marketers which had only been available to large marketing partners including American Express, Toyota, Estee Lauder, Clorox, and Samsung. Venture Funding.

Social Network 65

Social Network Marketing Networking Social Media 65

Both Sides of the Table

FEBRUARY 21, 2010

When I started investing the US advertising market was $300 billion with only 10% of it ($30 billion) of it being online and measurable. One recession later and the US advertising market is about $245 billion – but still only 10-12% is online and measurable. I believe that many social networks confused this idea.

Advertising 284

Advertising Invest RSS CPC 284

TechCrunch LA

OCTOBER 19, 2019

. “Whether it be a passion for an obscure manga or your favorite football team, Kik has shown an incredible ability to provide a platform for new friendships to be forged through your mobile phone.” In acquiring Kik, the holding company is expanding its mobile app portfolio.

Social Network 153

Social Network Los Angeles Social Media Blogging 153

socalTECH

MAY 10, 2013

Four years ago, Los Angeles-based Adly (www.adly.com) launched to much fanfare as one of the first local startups to tie into the brand-new, Twitter micro messaging platform. We''re the leading social advertising platform that leverages celebrity relationships. Why would a brand or advertiser want to work with Adly?

Social Media 237

Social Media Advertising Media Metrics 237

Startup Professionals Musings

MARCH 2, 2019

An all-too-common question I get from startups and small businesses is “Which is the right social media platform for my business?” Is it Facebook, Twitter, LinkedIn, or one of the other 200 active platforms vying for attention these days? For the new platforms and all the rest, that’s where tracking and testing comes in.

Social Media 98

Social Media Platform Media Customer 98

Startup Professionals Musings

DECEMBER 8, 2021

An all-too-common question I get from startups and small businesses is “Which is the right social media platform for my business?” Is it Facebook, Twitter, LinkedIn, or one of the other 200 active platforms vying for attention these days? For the new platforms and all the rest, that’s where tracking and testing comes in.

Social Media 142

Social Media Media Platform Customer 142

socalTECH

SEPTEMBER 25, 2013

According to Evolve Media, its new SpringBoard Social Dashboard product distributes branded, social videos to a family of over 500 publishers, and also provides the analytics tools to track those video campaigns and how they are being shared on social networks. READ MORE>>.

Media 153

Media Product Social Network Advertising 153

socalTECH

OCTOBER 13, 2008

Los Angeles-based MySpace said Monday that it has opened a beta of a new self-serve, advertising platform is it calling MySpace MyAds. According to the social networking site, the new ad platform is targeted at individuals and small businesses, and allows them to target and create banner ads to specific MySpace audiences.

Platform 100

Platform Advertising Social Network Sites 100

Tech Zulu Event

OCTOBER 17, 2012

It is a platform that allows anyone who offers a service to advertise it for free – we promote this profile on the most popular social networks such as Twitter , Facebook, Google Plus, Pinterest, Stumbleupon and many more. ProfileTree was a good fit – the branches – network, leaves – people.

Advertising 79

Advertising Services Social Network Startup 79

Startup Professionals Musings

JANUARY 15, 2022

If your business is industrial B2B products, social media should be low on your list. Spend your time and money on other platforms. If you are selling to consumers, especially younger ones, your business won’t survive without an effective social media presence. Pick the right platform for your business.

Social Media 126

Social Media Media Startup Platform 126

socalTECH

JANUARY 31, 2013

Will all that activity help create the next big technology, advertising, gaming, or e-commerce startup? Much of the focus is on absorbing that energy, the enthusiasm of the startup community here has created over the last few years. It's unclear.

Startup 256

Startup Commerce Santa Monica Mentor 256

socalTECH

JANUARY 30, 2013

StartEngine said that the companies--who have all gone through the 90 day mentorship process at StartEngine--include the BedAbroad (international student housing marketplace); CARBON 38 (online luxury fitness destination for women; Smilu (cross-platform, multiplayer video games); WhereMyDogsAt (mobile social networking for dog owners); Ember (demand (..)

Santa Monica 178

Santa Monica Startup Activision Commerce 178

Tech Zulu Event

JUNE 26, 2013

Since its inception into the mainstream fabric of people’s lives, social media and the concept of social networking has gone through a rather peculiar evolutionary transition. From gaming, to advertising, to branding and marketing, there’s no online business plan that Facebook can’t be used for at this point.

Social Media 82

Social Media Entertainment Media Tool 82

socalTECH

DECEMBER 16, 2009

So, it was interesting to speak with Sean Rad , founder of Twitter advertising firm Ad.ly (www.ad.ly), on how his firm is looking to help users make money from the service, even if Twitter isn't. With Ad.ly, any Twitter user--ranging from your average Joe to a celebrity, can send a tweet on behalf of an advertiser, and get paid for doing so.

Advertising 189

Advertising Content Startup Social Network 189

TechCrunch LA

SEPTEMBER 6, 2018

New platforms led by YouTube have emerged to change the dynamic of broadcast media — once dominated by the rigid programming of TV — while the internet has enabled new media stars to engage with their audiences in new, high-touch ways. In addition, there are incentives for referring others to the platform.

Help 115

Help Startup Activision Media 115

TechCrunch LA

JANUARY 19, 2020

That raises the question of whether Tencent can replicate its success in overseas markets where its social apps are largely absent. But TiMi contended that these platforms are not essential to a game’s success. WeChat launched its long-awaited paywall for articles published on its platform . That’s finally changing.

Tips 149

Tips Activision Mobile Tool 149

socalTECH

APRIL 4, 2011

For today's interview, we caught up with Clark Landry , the chairman of GraphEffect (www.grapheffect.com), a Santa Monica company which is helping other companies to hone their advertising on Facebook. Clark Landry: GraphEffect is a company that helps other companies advertise effectively on Facebook. Thanks for the time today!

Advertising 198

Advertising Startup Santa Monica Social Network 198

Tech Zulu Event

NOVEMBER 13, 2012

Fan Appz, a Santa Monica headquartered firm founded in 2010, and a Facebook Preferred Marketing Developer (PMD) today Tuesday launched its Personalized Marketing Platform, a next-generation social media marketing solution set to help firms convert fans into customers and increase repeat purchases by turning good customers into great ones.

Platform 82

Platform Help Customer Custom 82

Tech.Co

NOVEMBER 23, 2015

These alternative platforms have, in turn, grabbed the attention of entrepreneurs who recognize the market vertical isn’t shrinking anytime soon. Not only that, they’ve started launching their own companies and platforms that tout innovative ways to help millenials get in on the action. Most recently, I came across Givvr.

Help 95

Help Pepperdine Social Media Advertising 95

socalTECH

MAY 5, 2011

Los Angeles-based SocialVibe , the social advertising firm headed by Jay Samit, said Thursday afternoon that it has linked into the Facebook platform, and will allow people to earn Facebook Credits through engaging with its video engagements. READ MORE>>.

Redpoint 173

Redpoint Advertising Platform Web 173

Startup Professionals Musings

APRIL 14, 2021

For example, my dictate that entrepreneurs need to find a “ painful ” problem to solve (such as high cost, low productivity) to attract customers, doesn’t really account for many successful startup businesses today, including top social media platforms, dating sites, and new fashions.

Customer 172

Customer Custom Social Media Technical Review 172

socalTECH

AUGUST 17, 2020

The reason for this business, is folks are always going on social media to recommend products to their friends, but they're not making any money from it. If you're a big influencer, you might get paid by a brand, but every day, people are providing word-of-mouth advertising, posting about their favorite things.

Help 113

Help Commerce Platform Orange County 113

Both Sides of the Table

JUNE 12, 2010

We had a special edition of This Week in Venture Capital this week shooting out of the Next New Networks offices in New York. Social network app developer and ad network. Users: More than 280mm monthly users worldwide use its apps or see its advertising. Our guest was Mo Koyfman of Spark Capital. Competitor: Slide.

Venture Capital 217

Venture Capital Capital Metrics Competition 217

socalTECH

JANUARY 30, 2017

In the world of social networking, there are lots of apps and services which connect you with people you know, but not so many which help you connect with others like you. Is there a need for yet another social networking app? This is the year, according to all the data, where mobile messaging will surpass social.

Startup 100

Startup Social Network Southern California Mobile 100

Startup Professionals Musings

APRIL 13, 2019

If your business is industrial B2B products, social media should be low on your list. Spend your time and money on other platforms. If you are selling to consumers, especially younger ones, your business won’t survive without an effective social media presence. Pick the right platform for your business.

Social Media 79

Social Media Media Invest Platform 79

socalTECH

JULY 18, 2012

One way is to create your own, custom video clip which you can share via email, text message, or through a social networking site like Facebook. Allison Dollar: SnapCuts is a digital media marketing platform, which uses social video messaging. They can then share that across a social network.

Social Network 246

Social Network Mobile Media Examples 246

Both Sides of the Table

OCTOBER 29, 2009

Advertising has driven the majority of Internet innovation. that is an “in-stream advertising&# company currently focused on monetizing Twitter. This has prompted many people to question whether advertising “in stream&# and on Twitter is a good thing or a bad thing. So what do we mean by in-stream advertising?

Ideas 286

Ideas Advertising Google Technical Review 286

socalTECH

AUGUST 10, 2009

Our interview this morning is with Babette Pepaj , CEO and founder of BakeSpace (www.bakespace.com), a local Los Angeles startup focused on social networking around food. Babette Pepaj: BakeSpace is a food social network and recipe swap. So very much a social network involved? What is BakeSpace?

Social Network 174

Social Network Startup Sites Networking 174

socalTECH

FEBRUARY 4, 2011

GraphEffect provides a social advertising platform which helps advertisers gain Facebook fans and Likes. The round came from CrossCut Ventures, Rincon Venture Partners, Founder Collective, Baroda Ventures, Lerer Ventures, Thrive Capital, and angel investors Matt Coffin and Stephano Kim.

Marketing 189

Marketing Santa Monica Social Media Advertising 189

Tech Zulu Event

APRIL 10, 2013

Santa Monica-based SHIFT, a collaboration platform for marketers and agencies April 9 announced the launch of their Open Marketing Cloud in a move to help marketers work together more efficiently. Social Network For Marketers. All Your Marketing Apps In One Place. Real time, Data-Based Intelligence.

Marketing 67

Marketing Help Social Network Class 67

Startup Professionals Musings

FEBRUARY 26, 2017

An all-too-common question I get from startups and small businesses is “Which is the right social media platform for my business?” Is it Facebook, Twitter, LinkedIn, or one of the other 200 active platforms vying for attention these days? For the new platforms and all the rest, that’s where tracking and testing comes in.

Social Media 59

Social Media Media Entrepreneur Platform 59

Both Sides of the Table

MAY 15, 2010

SocialVibe – Social media monetization platform that benefits non-profit organizations and social causes. Users participate by performing tasks, taking surveys or watching advertiser videos. Addressable advertisements are capable of being targeted to the individual household. OTHER DEALS.

Venture Capital 285

Venture Capital Startup Advertising Redpoint 285

Tech Zulu Event

JULY 15, 2013

Industry-specific networking site Kaleio , has partnered with Indeed.com to include both national and international job listings within the Kaleio Marketplace in a move that is expected to make it a one-stop professional networking and business tool for students and the non-executive workforce. Below is our interview in detail.

Yahoo 100

Yahoo Platform Social Network Tool 100

Both Sides of the Table

APRIL 15, 2010

I think the best solution for the social networking era is “in-stream&# advertising. I talked about the platform moves of Twitter and why it should be expected. Message of the week (from Fred Wilson) – “don’t fill cracks&# but innovate in new ways with the platform. No big surprise.

Venture Capital 271

Venture Capital Capital Google Platform 271

Startup Professionals Musings

MARCH 8, 2017

If your business is industrial B2B products, social media may be low on your list. Spend your time and money on other platforms. If you are selling to consumers, especially younger ones, your business won’t survive without an effective social media presence. Pick the right platform for your business.

Social Media 58

Social Media Media Platform Tool 58

Tech Zulu Event

APRIL 12, 2013

According to Kyla Brennan, founder & CEO of HelloSociety, “Pinterest is undeniably one of the most exciting social networks to emerge recently.”. The startup’s tastemaker network is comprised of more than 250 influential pinners in fashion, home décor, beauty, DIY, weddings, food and travel and many more with an average reach of 1.8

Sales 101

Sales Technical Review Marketing Technology 101