Startup Professionals Musings

JULY 25, 2011

Even great products need great marketing “content” to fuel the ascent of their online message. I just finished a modern-day primer on the key elements of great online content in “ Launch: How to Quickly Propel Your Business Beyond the Competition ,” a new book by Michael Stelzner, founder of SocialMediaExaminer.com. Educational.

Content 94

Content Startup Newsletter Writing 94

Startup Professionals Musings

APRIL 15, 2010

Blogging has come a long way in the past few years, from a social release for narcissists, to today’s required vehicle for promoting your business and gaining valuable online exposure, ultimately bringing in more customers. Here are some tips I’ve gleaned from experience: Make your blog your website. Add content regularly.

Blogging 48

Blogging Search Engine Optimization Startup Writing 48

Startup Professionals Musings

MAY 19, 2019

Even great products need great marketing “content” to fuel the ascent of their online message. A couple of years ago, I saw a classic primer on the key elements of great online content that I like, in “ Launch: How to Quickly Propel Your Business Beyond the Competition ,” by Michael Stelzner, founder of SocialMediaExaminer.com.

Customer 93

Customer Custom Marketing Tips 93

Both Sides of the Table

SEPTEMBER 7, 2013

When I first started writing this blog several years ago I had less followers than you have right now. I aspired to rise above the noise by putting out insightful content with a frequency that kept people coming back to check in directly on my website. From this I learned the best times to post and how frequently to Tweet a blog post.

Writing 326

Writing Buzzfeed Social Media Blogging 326

socalTECH

OCTOBER 5, 2010

Jason Calacanis , the CEO of Mahalo, is planning some direct competition to Michael Arrington's technology blog empire, TechCrunch , according to a report today from the Guardian. The new publication would not be a stretch for Calacanis--who, like Arrington, made his own fortune by selling his last company, blog network Weblogs, Inc.

Mahalo 124

Mahalo Web 2.0 Blogging Technical Review 124

SoCal CTO

JANUARY 5, 2012

That means that the site now allows users to sign-up and have their content personalized based on their interests. You can sign-up via the "Personalize Your Content" button on the right side of the interface shown to the right of the red arrow below. Now with personalization it's even better.

CTO Hire 175

CTO Hire Newsletter Content Sites 175

Startup Professionals Musings

JANUARY 9, 2022

More important than finding a community, is creating one, with your blog and other social media engagement. Good action plans include a listening plan, channel plan, SEO plan, and a content creation plan, with activities and metrics. The best communities then become your advocate. Identify the influencers of these communities.

Social Media 135

Social Media Framework Media Metrics 135

Startup Professionals Musings

DECEMBER 8, 2021

Engaging in social media and blogging on a regular basis is a low-cost way to achieve visibility, and become the “go-to” person for that topic and the voice that people trust in your industry. Keep up with the competition. Ignoring what your competition does is sure to limit your business longevity.

Social Media 142

Social Media Media Platform Customer 142

Both Sides of the Table

SEPTEMBER 15, 2013

Of course it’s a competitive market so MCNs competing for top talent not only compete on rev share to talent but also to services that they provide talent. If you’re thinking about building an online video network today you need to think about: Producing your own content (not just aggregating). ” Don’t.

Networking 366

Networking Media Content Customer 366

Both Sides of the Table

JANUARY 19, 2015

Any reader of this blog for a period of time will know that I’ve been long YouTube for years. Along with Greycroft, I was the first institutional investor in Maker Studios (sold to Disney for nearly $1 billion) and am still the largest investor in Mitu Network , the largest online video producer of Latino content.

SEM 150

SEM Content Platform Acquisition 150

Startup Professionals Musings

FEBRUARY 24, 2019

Think of a brand evangelist team online as people blogging about your product, or posting links to it in every forum. Develop viral content. It also means making the content appear omnipresent on the Web and in the marketplace, including dedicated video sites and blogs.

Marketing 107

Marketing Invest SEM Startup 107

Startup Professionals Musings

JUNE 4, 2021

There are many additional variables that the inexperienced marketer may not even think to consider: competition and positioning strategies, budgeting, match types, search and content syndication, and ad copy testing, as well developing the best ad wording and layouts. Campaign setup and ad copy writing.

PPC 154

PPC SEO Paid Search Search Engine Optimization 154

Both Sides of the Table

JANUARY 11, 2014

In essence Muhammad thinks the “growth hacking” is a charlatan term for online marketing that consists of a bunch of everyday tasks that all online businesses should be doing: SEO, SEM, Content Marketing, Social Media, Referral Marketing, etc. “How many legs does a dog have if you call the tail a leg?

Technical Review 384

Technical Review SEM SEO Marketing 384

Startup Professionals Musings

JANUARY 26, 2014

Even great products need great marketing “content” to fuel the ascent of their online message. A couple of years ago, I saw a modern-day primer on the key elements of great online content that I like in “ Launch: How to Quickly Propel Your Business Beyond the Competition ,” by Michael Stelzner, founder of SocialMediaExaminer.com.

Startup 103

Startup Content Newsletter Writing 103

Startup Professionals Musings

APRIL 3, 2019

More important than finding a community, is creating one, with your blog and other social media engagement. Good action plans include a listening plan, channel plan, SEO plan, and a content creation plan, with activities and metrics. The best communities then become your advocate. Identify the influencers of these communities.

Social Media 96

Social Media Media Marketing Metrics 96

Both Sides of the Table

MARCH 27, 2011

By definition, you read blogs. If you care about accessing customers, reaching an audience, communicating your vision, influencing people in your industry, marketing your services or just plain engaging in a dialog with others in your industry a blog is a great way to achieve this. People often ask me why I started blogging.

Blogging 373

Blogging Startup Writing Venture Capital 373

Startup Professionals Musings

MARCH 16, 2014

There are many more, but these should get you started: Create a professional website and blog. A blog is critical, and essentially free (your cost is creating content). A blog is critical, and essentially free (your cost is creating content). Get exposure for your expertise.

Marketing 102

Marketing Funding Social Media SEM 102

Both Sides of the Table

JANUARY 28, 2012

” Part of the beauty of blogging that in two sittings Fred was able to influence what was built over the next 12 months. I’ve wanted to write a blog post called “Mobile Second” for a long time to make this point more forcefully. Use that as a source of competition. My wife showed it to me.

Web 334

Web Mobile Startup Software Review 334

Startup Professionals Musings

JANUARY 17, 2013

There are many more, but these should get you started: Create a professional website and blog. A blog is critical, and essentially free (your cost is creating content). A blog is critical, and essentially free (your cost is creating content). Get exposure for your expertise.

Marketing 106

Marketing Startup Social Media SEM 106

socalTECH

APRIL 14, 2010

Working with brand partners and viewers, they find that we're providing the content they need in terms of readers and brand partners, such as getting to moms interested in the green movement, moms specifically interested in beauty products, etc--where they can create a more intimate relationship with readers. Also, we have lots of content.

Networking 230

Networking Social Media Startup Search Engine Optimization 230

Startup Professionals Musings

MARCH 2, 2019

Engaging in social media and blogging on a regular basis is a low-cost way to achieve visibility, and become the “go-to” person for that topic and the voice that people trust in your industry. Keep up with the competition. Ignoring what your competition does is sure to limit your business longevity.

Social Media 98

Social Media Platform Media Customer 98

Startup Professionals Musings

FEBRUARY 25, 2017

Think of a brand evangelist team online as people blogging about your product, or posting links to it in every forum. Develop viral content. It also means making the content appear omnipresent on the Web and in the marketplace, including dedicated video sites and blogs.

Marketing 67

Marketing SEM Startup Blogging 67

Startup Professionals Musings

NOVEMBER 12, 2013

But the low cost also means that your competition will also be there in force. Content is king of the road. The site must have more and better content (information presented) than your competitor. Digital content includes text, graphics, sound, and video, with presentation style, currency, and appeal. Do them all.

Social Media 93

Social Media Content Startup Web 93

Tech Zulu Event

OCTOBER 25, 2012

Inspired by the vast amounts of data from videos, photos, music, websites and blogs shared by the many friends and people they follow online and seeing how much time it takes to check all the content across many platforms, friends set out to come up with a solution and CHNL was born. the need for human organized content- curation.

Social Network 104

Social Network Networking Content Web 104

Startup Professionals Musings

AUGUST 11, 2013

Think of a brand evangelist team online as people blogging about your product, or posting links to it in every forum. Develop viral content. It also means making the content appear omnipresent on the Web and in the marketplace, including dedicated video sites and blogs.

Marketing 99

Marketing Entrepreneur Startup SEM 99

Tech Zulu Event

AUGUST 28, 2012

The feedback primarily fell into three categories: better ways to discover new content, better organization tools and the option to have private collections. When we discussed the feedback we saw an opportunity to use our backgrounds in search and discovery to help us stand out from the competition. What is your driving force, energy?

Organization 90

Organization Content Tool Blogging 90

socalTECH

OCTOBER 3, 2014

We''ll also aggregate media, when those people Facetime about their job blog about their job, tweet on the job, and Instagram about it--we''ll aggregate all of that on the site. Lisa Hennessy: In the past, I''ve launched and run some of the biggest competition and reality shows out there. In some cases, it will be a full time job.

Platform 233

Platform Media Startup Social Media 233

Tech Coast Venture Network

AUGUST 11, 2015

Though each day is different, great PR involves brand planning, content curation, campaign promotion, thought leadership placement, competing for “earned” exposure, trend anticipation, social media management and so much more. Public relations sets you apart from the competition. Public relations builds third-party credibility.

Organization 100

Organization Social Media Competition News 100

Tech Coast Venture Network

AUGUST 11, 2015

Though each day is different, great PR involves brand planning, content curation, campaign promotion, thought leadership placement, competing for “earned” exposure, trend anticipation, social media management and so much more. Public relations sets you apart from the competition. Public relations builds third-party credibility.

Organization 100

Organization Social Media Competition News 100

Startup Professionals Musings

APRIL 1, 2017

More important than finding a community, is creating one, with your blog and other social media engagement. Good action plans include a listening plan, channel plan, SEO plan, and a content creation plan, with activities and metrics. The best communities then become your advocate. Identify the influencers of these communities.

Social Media 62

Social Media Media Metrics SEO 62

Both Sides of the Table

JANUARY 12, 2014

It’s building a product that is substantially differentiated, and, as Bill Gross, one of the most prolific tech entrepreneurs of our era says, “ It needs to be 10x better than the competition ” (because if you shoot for that then in competitive markets you might achieve 3x. Mea culpa and get right back into line.

Marketing 379

Marketing Startup SEM SEO 379

Tech.Co

MAY 26, 2020

And even better still, it offers a great deal for the publications who participate in the program, offering a competitive 8% conversion rate and an impressive 10% commission on each sale (more than double Amazon’s 4.5% but Skimlinks also works with a portfolio of smaller bloggers and content sites. commission).

Technical Review 129

Technical Review Buzzfeed News Networking 129

Startup Professionals Musings

JULY 13, 2012

Think of a brand evangelist team online as people blogging about your product, or posting links to it in every forum. Develop viral content. It also means making the content appear omnipresent on the Web and in the marketplace, including dedicated video sites and blogs.

Marketing 95

Marketing Startup SEM Blogging 95

socalTECH

DECEMBER 10, 2010

pushing CEOs and business owners to innovate to outperform the competition. With Vistage, you'll benefit from: Advisory Board Peer Group Meetings; Private 1-to-1 Mentoring Sessions; Expert Speaker Workshops; Content and Connectivity Online. your business on the map with national news coverage and blog buzz for only $999 a.

SoCalTech 127

SoCalTech Advertising Rustic Canyon Glendale 127

Startup Professionals Musings

DECEMBER 7, 2010

There are many more, but these should get you started: Create a professional website and blog. A blog is critical, and essentially free (your cost is creating content). A blog is critical, and essentially free (your cost is creating content). Get exposure for your expertise.

Marketing 94

Marketing Startup Social Media SEM 94

Startup Professionals Musings

OCTOBER 18, 2010

Blogging (Wordpress), micro-blogging (Twitter), and social networks are the trinity. Content is still king, so do the proper homework on what you blog, and the quality of the messages you deliver via social media. But above all, don’t forget to observe your competition and their social media activity.

Social Media 95

Social Media Media Startup Blogging 95

Startup Professionals Musings

AUGUST 18, 2013

More important than finding a community, is creating one, with your blog and other social media engagement. Good action plans include a listening plan, channel plan, SEO plan, and a content creation plan, with activities and metrics. The best communities then become your advocate. Identify the influencers of these communities.

Social Media 102

Social Media Media Product Metrics 102