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Customer empowerment? Blame the Internet.

Berkonomics

Customer empowerment is moving so fast nowadays that many of us are running to just catch up. But don’t close your eyes to the fact that your customers have grown to expect your products or services in the form of…. Entering the age of mass customization. The post Customer empowerment? Expectations rise with technology.

Custom 156
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7 Ways Your Marketing Needs To Meet Today’s Customers

Startup Professionals Musings

Every business I know is intimately familiar with outbound marketing, or pushing your message out to customers through email, newspaper, and television advertising. Only a few really understand the process and value of inbound marketing, for pulling customers to your brand. Don’t just monitor – engage customers.

Custom 172
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Xconomy Awards On-Demand ‘Meet the Finalists’ Webcast Series Launches This Week

Xconomy

The 2020 National Xconomy Awards complimentary two-week, 11-part, on-demand Meet the Finalists daily webcast series starts this Tuesday, Sept. The event series’ custom. 8 at 11 a.m. Registration is complimentary and includes access to a networking app with already more than 400 life science contacts.

Demand 94
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Xconomy Awards On-Demand ‘Meet the Finalists’ Webcast Series Continues This Week

Xconomy

The 2020 National Xconomy Awards complimentary two-week, 11-part, on-demand Meet the Finalists daily webcast series continues each day this week at 11 a.m. The event series’ custom. Registration is complimentary and includes access to a networking app with already more than 400 life science contacts.

Demand 56
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Xconomy Awards On-Demand ‘Meet the Finalists’ Webcast Series Continues This Week

Xconomy

The 2020 National Xconomy Awards complimentary two-week, 11-part, on-demand Meet the Finalists daily webcast series continues this Tuesday and Wednesday at 11 a.m. The event series’ custom. Registration is complimentary and includes access to a networking app with already more than 600 life science contacts.

Demand 52
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Hard Decisions Require Empathy

Both Sides of the Table

Each of these decisions could be a blog post in its own right but for today I want to avoid tactical advice and offer something more about your temperament as you wade through complexity and deal with decisions that affects the lives and the livelihoods of others. It was the thoughtful response of an empathetic leader.

Demand 215
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8 Brand Strategy Rules From Elite Consumer Companies

Startup Professionals Musings

One of the reasons it’s so tough is that the rules are constantly changing on what it takes to win over customers, as customer attitudes and cultures change, and competitors continually strive to “raise the bar” on product and support. Existing customers can’t envision a new concept, or new behaviors.

Company 152