Both Sides of the Table

APRIL 12, 2017

As executives we’re all seemingly accessible at any moment to anybody via email, Twitter, Facebook, LinkedIn or Text. People expect blog posts, Tweets, panels, speeches. It’s why sometimes I respond to emails in 5 minutes at other times I go dark for a week at a time. The modern world is daunting.

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Activity Blogging Email Startup 297

SoCal CTO

JANUARY 5, 2011

My 1,000th Post on This Blog - Tim Berry's Blog - Planning Startups Stories , July 21, 2010 HTML5 video markup, compatibility and playback - Niall Kennedy's Weblog , February 8, 2010 Your Product Needs a Soul - ArcticStartup , February 12, 2010 Product Friday: Monetizing Content is a Product Problem - This is going to be BIG.

Startup 378

Startup Venture Capital Blogging CTO Coach 378

Eric Greenspan

MAY 29, 2010

Using social media to increase your company’s touch and reach with each of your customers may be the most important reason to jump in to this game changing strategy. Social media can help bridge a long standing gap between customers and the companies they trust with their hard earned cash. 40,000) to join me on Facebook.

Social Media 214

Social Media Custom Customer Media 214

Both Sides of the Table

MAY 27, 2013

Partly out of the fact that in 1 week I depart for England to speak at LeWeb, attend our DataSift board meeting and generally make myself available to the DataSift team to meet their customers, partners and employees. So what are Rob’s secret hacks that he didn’t spill in his blog post? . Email updates frequently.

Tips 365

Tips Email Venture Capital CTO Coach 365

Both Sides of the Table

JANUARY 14, 2014

If you follow the tech media you would be subject to a lot of narrative biases that are completely off base – and this includes the value of email and phone calls. In fact 61% of all mobile searches where a customer contacts a business it is via a phone call (source: Google). billion email accounts. THE FULL STORY.

Email 339

Email SaaS Venture Capital Google 339

InfoChachkie

JUNE 3, 2013

You can watch/listen to how John and Kyle turned their email newsletter into an international bestseller in the following 9-minute excerpt from John''s recent talk at UC Santa Barbara. an email) to about 35 people. If you want to be kept informed just send me an email and let me know that you''re in, and that was it.

Newsletter 233

Newsletter Startup Entrepreneur Writing 233

Both Sides of the Table

APRIL 21, 2010

In writing anything positive about any of the companies I’m not suggesting that it means that I prefer them to any of their competitors. Also, some of the deals I write about I have actually seen as part of their fund raising process. Finally, a lot of people asking me about typos on my blog. Enter Xobni.

Venture Capital 265

Venture Capital Capital Email Blogging 265

Startup Professionals Musings

JUNE 18, 2021

You need to have business relationships with team members, investors, customers, and a myriad of other support people. What these people need is more relationships, not more experts, more blogs, or more books. Face time is critical, even with the current rage on social networks, phone texting, and email.

Entrepreneur 140

Entrepreneur Startup Social Network Mentor 140

Both Sides of the Table

JUNE 1, 2011

And even the best teams combined to create big innovations sometimes don’t time markets well, are surprised by unexpected technology breakthroughs by competitors or just don’t find the magic the leads to mass customer adoption. That was back when VCs weren’t so quick to respond to emails. I did that? Back to zero.

Startup 391

Startup Blogging Venture Capital Writing 391

Startup Professionals Musings

JUNE 4, 2021

Probably every one of you who has a business and a website have been approached through email or personal contact, and asked to spend money on paid search results (appear on the first page of search results, despite low SEO rank). Campaign setup and ad copy writing. For sites displaying the ads, this is called pay per click (PPC).

PPC 154

PPC SEO Paid Search Search Engine Optimization 154

Tech Zulu Event

NOVEMBER 18, 2011

Having paying “Customers” is what makes the cash register roar. An entrepreneur having low self worth is the number one deterrent for a potential customer not buying into what you are selling. Using your service or owning your product isn’t why a person buys, it’s the experience your customer will have. Second, how to get leads.

Custom 85

Custom Customer Marketing SEO 85

InfoChachkie

DECEMBER 2, 2009

As noted in Pour and Stir Part I , the key to the successful execution of this strategy is managing the following equation: The cost to acquire a customer < lifetime value of a customer. Decreasing Your Customer Acquisition Costs. This is equivalent to being handed a free customer for every ten customers you acquire.

Custom 164

Custom Customer Advertising SEM 164

SoCal CTO

DECEMBER 19, 2012

You likely are writing your first one of these. This should be an iterative process with advisors and customers providing feedback on the product. Just make note of it in the document and/or in an email when you send it. Customer Development Notes I'm assuming founders are having customer development conversations.

Develop 354

Develop Development Technical Review CTO Coach 354

Startup Professionals Musings

FEBRUARY 26, 2022

These days the media formats range from email, phone, radio, television, to social media. Social media includes blogs, social networks, and video-sharing sites. It could be a product quality problem, or a major customer complaint on Twitter. Wear solid colors, and make your look true to your brand and yourself.

Media 118

Media Tips Social Media Startup 118

InfoChachkie

JUNE 3, 2013

You can watch/listen to how John and Kyle turned their email newsletter into an international bestseller in the following 9-minute excerpt from John''s recent talk at UC Santa Barbara. an email) to about 35 people. If you want to be kept informed just send me an email and let me know that you''re in, and that was it.

Newsletter 133

Newsletter Startup Entrepreneur Writing 133

Both Sides of the Table

APRIL 11, 2011

We talked about a lot of great stuff in the video including how to do sales calls and a how a new “culture of writing&# is emerging as a critical skill set in business today. I’ll write a post on how to give feedback to employees and then I’ll get emails from people telling me they forwarded it to their whole team.

Buzzfeed 354

Buzzfeed Content Tips Blogging 354

Both Sides of the Table

MAY 7, 2011

Sometime around 2003/04 my technology team turned me on to “Spolsky on Software&# a periodic newsletter served up blog style from Joel Spolsky of FogCreek Software, a maker of bug-tracking software. Blogs weren’t popularized yet so it was an oddity for me to read the founder of a software company spewing out advice.

Software Review 285

Software Review Software Blogging Startup 285

Tech.Co

JULY 25, 2017

But apart from building traffic, what I find most challenging is incorporating a lead capture strategy that will actually generate some blog subscribers. After focusing on your site, it’s time to use an email marketing platform and move on to lead nurturing. GetResponse fits this bill perfectly.

Tool 39

Tool Custom Customer Sites 39

Both Sides of the Table

MAY 10, 2015

As I write these words I already imagine my next deposition in which I’m asked to read this out loud. Even when I’m not the one being sued I find myself being dragged into deposition after deposition and my blog (along with all my emails) are being served as evidence. Lawsuits are becoming so prevalent these days.

Startup 150

Startup IP Writing Ideas 150

Both Sides of the Table

DECEMBER 14, 2009

I wanted to also post the series here to have it as a resource on my blog for future entrepreneurs who stop by. This post covers the first out of 10 that I’ll write about. If you fold at the first un-returned email what hope to you have as an entrepreneur? If you haven’t spent time over there you should.

Entrepreneur 338

Entrepreneur Startup Venture Capital Google 338

Startup Professionals Musings

OCTOBER 29, 2018

As a long-time advisor to small businesses and startups, I still find many who think marketing is still primarily broadcasting your message to as many customers as possible, hitting them again and again, until it sticks. They don’t realize that customers today are looking for relationships, meaning two-way conversations with your business.

Marketing 91

Marketing Examples Startup Custom 91

Startup Professionals Musings

JULY 8, 2013

Today’s platform is built of people, including yourself, followers, and contacts, who can amplify your message through social media and spread it to your target customers. Build a media kit, publicize endorsements from friends and beta customers, get dialogs going on Twitter, and optimize your website landing pages.

Platform 105

Platform Entrepreneur Startup Social Media 105

Startup Professionals Musings

JULY 30, 2012

How about talking to some real customers to see if they are as excited about your idea as you are? Start writing a blog, speaking at local groups, and conversing at networking meetings about the need you see in the marketplace, before you pitch a solution. Comment on other people’s blogs, as well as writing your own.

Startup 96

Startup Writing Newsletter Blogging 96

Both Sides of the Table

JANUARY 17, 2011

So I thought I’d write a post about how I drive my personal creativity. (A It’s why I always work hard to find images for my blog posts & why all of my keynote presentations are visual rather than bullet points with words. When I write a blog post I often see the words before I write them.

Writing 356

Writing Startup Ideas Summary 356

Both Sides of the Table

AUGUST 2, 2009

Twitter is the new CRM (customer relationship management) channel. Twitter, by contrast, started as an open platform where people let anybody see what they were writing. People write their thoughts knowing that anybody else can see them. I’m now moving from the 101 basics into the business applications.

Social Network 235

Social Network Writing Tool Startup 235

Startup Professionals Musings

MAY 31, 2012

Today’s platform is built of people, including yourself, contacts, connections, and followers, who can amplify your message through social media and spread it to your target customers. Build a media kit, publicize endorsements from friends and beta customers, get dialogs going on Twitter, and optimize your website landing pages.

Startup 104

Startup Social Media Platform Blogging 104

Both Sides of the Table

JANUARY 12, 2010

Unfortunately my wife reads my blog and she’d log in and add comments to dispel this rumor (she keeps me honest. Like you, I struggle to return everybody’s emails because I get too many. When added to my volume of Facebook messages, LinkedIn requests, blog comments and Tweets my head is definitely below water.

Product 280

Product Startup Email Technical Review 280

Both Sides of the Table

MARCH 31, 2012

I got an email recently from my friend & fellow VC, Jeff Bussgang from Flybridge Capital Partners in Boston. Jeff (also an HBS alum) co-teaches the LTV course with Professor Eisenmann about a student of theirs who had written a blog post about sales taking on some of my previous assertions. And that leads me to today’s post.

Startup 319

Startup Sales Course Competition 319

Both Sides of the Table

JULY 25, 2010

I recently read a book I’d highly recommend to every reader of this blog called “ Yes, 50 Scientifically Proven Ways to be Persuasive &# by Robert B. Angels are writing smaller checks so they typically don’t want the overhead of complex analysis in order to make their decision.

Guide 293

Guide Funding Venture Capital Technical Review 293

Startup Professionals Musings

MAY 7, 2011

How about talking to some real customers to see if they are as excited about your idea as you are? Start writing a blog, speaking at local groups, and conversing at networking meetings about the need you see in the marketplace, before you pitch a solution. Comment on other people’s blogs, as well as writing your own.

Startup 92

Startup Writing Newsletter Blogging 92

SoCal CTO

OCTOBER 5, 2010

Why Every Entrepreneur Should Write and 9 Tips To Get Started - OnStartups , September 27, 2010 "The best part of blogging is the people you will meet"- Hugh MacLeod repeating wisdom from Loic Lemeur to me at the Big Pink at 2 am in South Beach after the Future of Web Apps 2008. Why You Should Write. Kanye West.

Startup 191

Startup Product Technology Venture Capital 191

Both Sides of the Table

MARCH 1, 2011

There has been all sorts of discussions about marketing on blogs lately. You should start by getting out and talking directly with customers as Bieber did. The media eats it up as they always need something to write about. I think nothing is worse on Twitter, Facebook, YouTube or blogs than being one-directional.

Entrepreneur 398

Entrepreneur Startup Writing Blogging 398

Both Sides of the Table

MARCH 22, 2010

It got me thinking, which for me is always the sign of a good blog post. Journalists don’t know enough about your company before the show, don’t have time for proper research, and you will be competing for their time afterward with 49+ other companies that want them to write about you. - I think Robert’s right.

Tips 307

Tips Startup Press Blogging 307

socalTECH

NOVEMBER 15, 2012

If you're a web publisher, or even a brand developing your own outreach to customers through a newsletter or microsite, how do you efficiently gather and curate all of the news and information out there? In the past, companies were just blogging, or just creating content. It's all about what is happening on the realtime web.

Web 237

Web Newsletter Content Startup 237

Both Sides of the Table

APRIL 13, 2011

Huge thank you to Steve De Long for the write up. Brad on blogging. How did you start blogging? “My I decided well if I am going to be investing in this stuff at least I need to understand what it’s like to have a blog, to be generating content, and it was quite interesting at the very, very beginning.“.

Venture Capital 288

Venture Capital Startup Technical Review Software Review 288

Both Sides of the Table

MARCH 6, 2011

That, plus I love the space of high-customer-service, focused eCommerce for moms worried about what their kids eat & wear.&#. Because my wife is a superstar she published them all on a blog here along with much other wonderful type-A mom advice. He had just written another one of his way-over-the-top blog posts.

Startup 292

Startup Venture Capital Blogging Summary 292

Startup Professionals Musings

APRIL 17, 2010

How about talking to some real customers to see if they are as excited about your idea as you are? Start writing a blog, speaking at local groups, and conversing at networking meetings about the need you see in the marketplace, before you pitch a solution. Comment on other people’s blogs, as well as writing your own.

Startup 90

Startup Writing Newsletter Blogging 90