Startup Professionals Musings

JUNE 30, 2014

I can attest from experience that publishing a regular blog to properly showcase your brand value, even before you have it, is a most cost effective approach in time and money. For blogging to work, you need to do it consistently and frequently, at least once a week, or the value evaporates. Find potential partners. Populate your team.

Startup 101

Startup Blogging Writing Google 101

SoCal CTO

NOVEMBER 5, 2009

Not only do our business clients turn to us for lawsuits, but they also ask us to create efficient processes and develop their brands. I can be found on LinkedIn , have a blog Holocognics and my firm’s website is www.SolutionsLLP.com. I am planning right not to write a post about how startups often get SEO wrong. That's great.

Startup 150

Startup SEO Pepperdine Blogging 150

Both Sides of the Table

MARCH 14, 2013

The major battle for press is a battle for “mindshare” and it’s exactly the reason I blog. We provide strategic advice to digital media companies in a manner that reflects how corporate development is actually done. And I’m sure it’s not lost on you that my tips and my blogging are, in fact, POV marketing.

Marketing 389

Marketing Press Blogging Startup 389

Startup Professionals Musings

MARCH 23, 2013

Probably every one of you who has a business and a website have been approached through email or personal contact, and asked to spend money on paid search results (appear on the first page of search results, right hand column, despite low SEO rank). This is NOT the same as Search Engine Optimization (SEO). Marty Zwilling.

Paid Search 90

Paid Search PPC Organization SEO 90

Both Sides of the Table

JULY 16, 2013

What you really want to know is which campaigns drove “bottom of funnel activities” such as: Purchases, newsletter signups, subscribers, comments and so forth in the same way you’d be tracking this on Google Analytics for your SEO / SEM campaigns, direct referrals, etc. Startup Advice'

Marketing 307

Marketing Technical Review Startup Tool 307

Both Sides of the Table

FEBRUARY 20, 2017

Here’s how it goes: You have a business development group with two people. So they create a task list of all the marketing activities an organization can do: press releases, web site updates, customer case studies, blog posts, daily Tweets, Facebook fan page, attending conferences, etc. You get a lot of traffic — not always results.

Activity 164

Activity Conference Press Case Study 164

InfoChachkie

JULY 23, 2012

<iframe width="560" height="315" src="[link] frameborder="0" allowfullscreen></iframe> The catalyst for Brad’s evolving view of marketing was THIS blog entry by Chris Moody in which he pointed out that much of Foundry Group’s thought leadership efforts are essentially a form of guerilla marketing.

Marketing 233

Marketing Blogging Startup Venture Capital 233

Both Sides of the Table

APRIL 4, 2011

And given your stage of development you sure better at least know what your goal is. How many adds came through organic SEO? For example, if you have developers, content people or SEO folks working on SEO programs you’ll need to allocate their time / costs to this effort. SEO is seldom “free.”. In 6 months?

Metrics 346

Metrics Startup SEO Customer 346

Tech Zulu Event

NOVEMBER 18, 2011

Over 50,000 journalists use HARO to find experts to interview for TV, newspapers, books, magazines and blogs. Blogs and Forums. Spend time in Blogs and Forums to get to know your potential customer. For blogs go to Gravatar so that your photo and bio will appear in blog comments. Search Engine Optimization (SEO).

Customer 85

Customer Custom Marketing SEO 85

SoCal Delicious

JANUARY 15, 2010

Shortcut: sebastian-x.com Blog About Blogroll Links How brain-amputated developers created the social media plague Posted on 12 January, 2010 The bot playground commonly refered to as “social media&# is responsible for shitloads of absurd cretinism. Well, it’s true that HEAD request provoke only an HTTP response header.

Social Media 41

Social Media Develop Development Media 41

SoCal CTO

APRIL 1, 2009

I am excited to be participating in and announcing the of: Southern California Tech Central This is a community of people in Southern California who have come together to help find and organize the best content from blogs, news sources and other web sites all around technology in So Cal. And perhaps to stimulate new connections.

Southern California 150

Southern California TechEmpower Technology Council Metrics 150

Both Sides of the Table

JULY 14, 2010

Here’s how it goes: You have a business development group with two people. So they create a task list of all the marketing activities an organization can do: press releases, web site updates, customer case studies, blog posts, daily Tweets, Facebook fan page, attending conferences, etc. Let me give you an example.

Startup 323

Startup Press Development Team Review SEM 323

Tech Zulu Event

NOVEMBER 12, 2011

I have to admit when I first walked through the doors of the Los Angeles Convention Center to attend Blog World I asked myself why I was wasting my time. That’s when it occurred to me how foolish I was to be diluting the value of any conference and especially this experience at Blog World. Yet “another networking event”.

Conference 88

Conference Networking Blogging SEO 88

Both Sides of the Table

JANUARY 19, 2015

Any reader of this blog for a period of time will know that I’ve been long YouTube for years. But if your goal is to develop an audience that can be monetized in other ways, I’ll repeat my argument “you need to fish in the pond where the fish are.” Take for example, an eCommerce company.

SEM 150

SEM Content Platform Acquisition 150

SoCal CTO

FEBRUARY 28, 2007

Posted byTony Karrer at 7:01 AM 0comments: Post a Comment Newer Post Older Post Home Subscribe to: Post Comments (Atom) About Me Tony Karrer Dr. Tony Karrer is CEO/CTO of TechEmpower , a Los Angeles Web Development firm, and is considered one of the top technologists in e-Learning. He has twenty years’ experience as a CTO.

Google 150

Google Mobile CTO Coach Southern California 150

SoCal CTO

FEBRUARY 25, 2007

Posted byTony Karrer at 8:30 AM 0comments: Post a Comment Newer Post Older Post Home Subscribe to: Post Comments (Atom) About Me Tony Karrer Dr. Tony Karrer is CEO/CTO of TechEmpower , a Los Angeles Web Development firm, and is considered one of the top technologists in e-Learning. He has twenty years’ experience as a CTO.

CTO Coach 150

CTO Coach Southern California CTO Hire Startup 150

Startup Professionals Musings

OCTOBER 3, 2010

This is NOT the same as Search Engine Optimization (SEO). SEO is not placing ads, but tuning your website so that it is more highly ranked by Google, and featured in the first page of results, not in an ad beside the results. SEM is sometimes called “buying your way into search results.” Tracking and performance reporting.

SEM 90

SEM Marketing Startup Search Engine Optimization 90

Both Sides of the Table

JUNE 27, 2011

Because market is such a broad topic, I’m restricting these lessons to PR marketing (as opposed SEO, SEM, product marketing, etc.). Market to Your Target Audience – I’ve seen a lot of startups who like to write blog posts on life as an entrepreneur. You’re reading their press releases or blog posts.

Marketing 380

Marketing Startup Press Technical Advisors 380

SoCal CTO

FEBRUARY 27, 2007

A couple of things I should add - Greg didnt mention the technical challenges they had (scalable complex matching algorithm) and the issues they had with an initial developer. Mobile Internet Apple Facebook ► 2009 (32) ► December (3) Startup Software Developers Startup Software Development – Do Your Homework Be.

eHarmony 150

eHarmony CTO Coach CTO Hire Southern California 150

SoCal CTO

FEBRUARY 25, 2007

Posted byTony Karrer at 8:14 AM 0comments: Post a Comment Newer Post Older Post Home Subscribe to: Post Comments (Atom) About Me Tony Karrer Dr. Tony Karrer is CEO/CTO of TechEmpower , a Los Angeles Web Development firm, and is considered one of the top technologists in e-Learning. He has twenty years’ experience as a CTO.

CTO Coach 150

CTO Coach Southern California CTO Hire Social Media 150

SoCal CTO

FEBRUARY 17, 2007

Posted byTony Karrer at 7:05 AM 0comments: Post a Comment Newer Post Older Post Home Subscribe to: Post Comments (Atom) About Me Tony Karrer Dr. Tony Karrer is CEO/CTO of TechEmpower , a Los Angeles Web Development firm, and is considered one of the top technologists in e-Learning. He has twenty years’ experience as a CTO.

Incubator 150

Incubator CTO Coach Southern California CTO Hire 150

SoCal CTO

FEBRUARY 17, 2007

Posted byTony Karrer at 7:27 AM 0comments: Post a Comment Newer Post Older Post Home Subscribe to: Post Comments (Atom) About Me Tony Karrer Dr. Tony Karrer is CEO/CTO of TechEmpower , a Los Angeles Web Development firm, and is considered one of the top technologists in e-Learning. He has twenty years’ experience as a CTO.

CTO Coach 150

CTO Coach Southern California CTO Hire Social Media 150

SoCal CTO

MARCH 20, 2007

Mobile Internet Apple Facebook ► 2009 (32) ► December (3) Startup Software Developers Startup Software Development – Do Your Homework Be. Product Manager Entrepreneur Mark Geller SEO for Startups Startup Version 1.0 He has twenty years’ experience as a CTO.

Venture Capital 150

Venture Capital Guide CTO Coach Southern California 150

SoCal CTO

MARCH 9, 2007

Posted byTony Karrer at 9:30 AM 0comments: Post a Comment Newer Post Older Post Home Subscribe to: Post Comments (Atom) About Me Tony Karrer Dr. Tony Karrer is CEO/CTO of TechEmpower , a Los Angeles Web Development firm, and is considered one of the top technologists in e-Learning. He has twenty years’ experience as a CTO.

Venture Capital 150

Venture Capital Invest CTO Coach Southern California 150

SoCal CTO

FEBRUARY 23, 2007

Why does this hurt, well I was just reading a few blog posts yesterday on finding startup co-founders: Where do you Find Cofounders? Mobile Internet Apple Facebook ► 2009 (32) ► December (3) Startup Software Developers Startup Software Development – Do Your Homework Be.

Los Angeles 150

Los Angeles Networking CTO Coach Angel 150

SoCal CTO

FEBRUARY 20, 2007

Posted byTony Karrer at 7:30 AM 0comments: Post a Comment Newer Post Older Post Home Subscribe to: Post Comments (Atom) About Me Tony Karrer Dr. Tony Karrer is CEO/CTO of TechEmpower , a Los Angeles Web Development firm, and is considered one of the top technologists in e-Learning. He has twenty years’ experience as a CTO.

CTO Coach 150

CTO Coach Southern California CTO Hire Social Media 150

SoCal CTO

MARCH 20, 2007

Posted byTony Karrer at 5:02 PM 0comments: Post a Comment Newer Post Older Post Home Subscribe to: Post Comments (Atom) About Me Tony Karrer Dr. Tony Karrer is CEO/CTO of TechEmpower , a Los Angeles Web Development firm, and is considered one of the top technologists in e-Learning. He has twenty years’ experience as a CTO.

CTO Coach 150

CTO Coach Southern California CTO Hire Social Media 150

SoCal CTO

MARCH 13, 2007

March 14, 2007 10:47 AM Post a Comment Newer Post Older Post Home Subscribe to: Post Comments (Atom) About Me Tony Karrer Dr. Tony Karrer is CEO/CTO of TechEmpower , a Los Angeles Web Development firm, and is considered one of the top technologists in e-Learning. Product Manager Entrepreneur Mark Geller SEO for Startups Startup Version 1.0

CTO Coach 150

CTO Coach Southern California CTO Hire Software 150

Both Sides of the Table

MAY 15, 2010

StackOverflow is a free Q&A site for software developers, blending functionality from wikis, blogs, forums, and social voting (similar to Digg/Reddit); 7.1mm unique visitors per month; new funds will be used to build out engineering team and build out product. I first discovered it from Dharmesh Shah’s blog OnStartups.

Venture Capital 285

Venture Capital Startup Advertising Redpoint 285

SoCal CTO

MARCH 1, 2007

Posted byTony Karrer at 12:50 PM 0comments: Post a Comment Newer Post Older Post Home Subscribe to: Post Comments (Atom) About Me Tony Karrer Dr. Tony Karrer is CEO/CTO of TechEmpower , a Los Angeles Web Development firm, and is considered one of the top technologists in e-Learning. He has twenty years’ experience as a CTO.

Networking 150

Networking CTO Coach Southern California CTO Hire 150

SoCal CTO

MARCH 12, 2007

Posted byTony Karrer at 2:57 PM 0comments: Post a Comment Newer Post Older Post Home Subscribe to: Post Comments (Atom) About Me Tony Karrer Dr. Tony Karrer is CEO/CTO of TechEmpower , a Los Angeles Web Development firm, and is considered one of the top technologists in e-Learning. He has twenty years’ experience as a CTO.

MyShape 150

MyShape CTO Coach Southern California CTO Hire 150

SoCal CTO

MARCH 5, 2007

There are quite a few other Software Development Companies in Southern California working on open source and/or freemium business models. Mobile Internet Apple Facebook ► 2009 (32) ► December (3) Startup Software Developers Startup Software Development – Do Your Homework Be.

Southern California 150

Southern California CTO Coach CTO Hire Social Media 150

SoCal CTO

MARCH 20, 2007

Posted byTony Karrer at 10:01 AM 0comments: Post a Comment Newer Post Older Post Home Subscribe to: Post Comments (Atom) About Me Tony Karrer Dr. Tony Karrer is CEO/CTO of TechEmpower , a Los Angeles Web Development firm, and is considered one of the top technologists in e-Learning. He has twenty years’ experience as a CTO.

CTO Coach 150

CTO Coach Southern California CTO Hire Social Media 150

SoCal Delicious

JANUARY 15, 2010

Shortcut: sebastian-x.com Blog About Blogroll Links How to cleverly integrate your own URI shortener Posted on 30 December, 2009 This pamphlet is somewhat geeky. For example when you operate a WordPress blog, you could code nearly everthing below in your 404 page (consider alternatives ). For example Yahoo truncates the trailing slash.

SEO 37

SEO IP PHP Blogging 37

SoCal Delicious

AUGUST 28, 2012

Huge news: Millions of PHP developers can now build mobile apps for iOS and Android — in PHP. Developers. While real estate and tourism continue to be strong economic drivers, there is also a thriving business climate developing life-changing technologies. blog comments powered by Disqus. Skip to secondary content.

Southern California 57

Southern California PHP Technical Review Orange County 57

socalTECH

JULY 29, 2009

Instead of writing a book, we wanted to develop a platform to bring our methods to life, and scale our knowledge. It is differentiated from a Squidoo, eHow, blogs, or Google Knol in that it has a greater depth of information, and provides deeper information to the user. But, it didn't seem scalable.

Geni 100

Geni Web Guide Platform 100

socalTECH

OCTOBER 14, 2011

One, is it makes it easy for businesses to embed that video on their own website, on blogs, and Facebook, and they can also link to that video on their Google Places page. Normally, SEO is not cheap, and video is a very affordable way to boost your businesses search engine optimization, and help you to get discovered.

Networking 150

Networking Search Engine Optimization Product Startup 150