Startup Professionals Musings

OCTOBER 13, 2021

I found these maladies summarized well in a new book, “ Radical Product Thinking ,” by entrepreneur Radhika Dutt. Yahoo has been an example of a company which expanded in all directions through 53 acquisitions, to the point where most customers were confused, and it was overtaken by Google as your main search engine.

Metrics 133

Metrics Product Yahoo Examples 133

Startup Professionals Musings

SEPTEMBER 16, 2023

Excellent detailed resources are everywhere, including a classic book, “ The Startup Checklist ,” by serial entrepreneur and founder of the New York Angels, David S. You don’t have to be a heavily funded later stage startup to get access to “big data,” customer analytics, and metrics dashboards.

Entrepreneur 104

Entrepreneur Startup Social Media News 104

Startup Professionals Musings

JANUARY 15, 2022

There are hundreds of consultants out there who will take your money for guidance in this area, but I recommend that you start with some free resources on the Internet, or one of the many recent books on this topic. Return-On-Investment metrics are not new, but the tools are different. Find the right tools to analyze the ROI.

Social Media 126

Social Media Media Startup Platform 126

Both Sides of the Table

JUNE 12, 2010

Google Analytics vs. Facebook’s new analytics tool. BookRenter – plus a discussion about Chegg … what is going on in the university book market? We talked about the analogies between what NetFlix achieved in movies and whether this is relevant to the book market. Online text book rental service. Competitor: Slide.

Venture Capital 217

Venture Capital Capital Metrics Competition 217

Berkonomics

JANUARY 28, 2016

If you have not done so, let Google tell you whether your web site is responsive. Although both metrics vary widely between types of audience, you should work to exceed a six percent open rate and two percent click rate for your emails containing sales or marketing information. And treat the result seriously.

Email 120

Email Marketing Web Mobile 120

Startup Professionals Musings

AUGUST 24, 2019

The case for zero paid media as the new marketing model was highlighted in the classic book, “ Z.E.R.O. ” In the book, Jaffe introduces three new sets of metrics for gauging progress: Medium-term metrics. Later, you can lower the budget as the metrics show results, or apply the remainder to paid media as a follow-on step.

Media 95

Media Framework Social Media Metrics 95

Startup Professionals Musings

SEPTEMBER 23, 2023

I believe this difficulty stems from the historical use of results-only metrics in measuring performance and rankings, without including learning measures and achievements. I see these issues addressed well in a new book, “ The Performance Paradox: Turning the Power of Mindset into Action ,” by Eduardo Briceño.

Case Study 94

Case Study Organization Study Examples 94

Startup Professionals Musings

JULY 26, 2021

Good examples of startup focus before success include Google with their search engine, Facebook with friends networking, and Apple with personal computers. This was highlighted in the classic book “ Do Less Better ,” by John R. Well-articulated goals and metrics. Build it at the start and don’t ever lose it.

Startup 154

Startup Resource Entrepreneur Metrics 154

Startup Professionals Musings

JUNE 27, 2021

This approach was highlighted in the classic book by Warren Berger, “ A More Beautiful Question ,” which makes the case for the power of questions to spark breakthrough innovations. Plan to make it the best experiment that you can, with metrics to focus on the “why,” as much as “what.”

Ideas 117

Ideas Entrepreneur Netflix IBM 117

Startup Professionals Musings

NOVEMBER 28, 2020

Excellent detailed resources are everywhere, including a classic book, “ The Startup Checklist ,” by serial entrepreneur and founder of the New York Angels, David S. You don’t have to be a heavily funded later stage startup to get access to “big data,” customer analytics, and metrics dashboards.

Tips 161

Tips Startup Social Media News 161

Tech Zulu Event

MARCH 1, 2010

Repost of SMCLA's Going Goo Goo Over Google Analytics. The Google Analytics panel was a big success with a great turnout of over 150 people at the Mahalo office in Santa Monica. It takes 5 minutes: Google Analytics is about as easy to setup as setting your alarm clock. Below is a highlight video of the evening.

Google 68

Google eBook JavaScript Mahalo 68

SoCal Tech Calendar

JANUARY 6, 2011

From GoogleTV to iTunes and YouTube to the rise of social networks to e-book readers to cloud computing and free software, the worlds of newspapers, books, music, platform games, film, television and even software have seen the sales of physical media such as DVDs plummet. Speakers: Richard Berger, Sr.

Content 113

Content Technology Council TCOSC Cloud Computing 113

Startup Professionals Musings

SEPTEMBER 30, 2018

Alibaba, today the counterpart in China to Amazon, Ebay, and Google here, has demonstrated leadership in this area, and provides guidance for all of us to learn from in a new book, “ Smart Business ,” by Ming Zeng. Google search rankings are updated many times a second, based on new info and your profile changes.

Artificial Inteligence 84

Artificial Inteligence Metrics Commerce Software 84

SoCal Tech Calendar

OCTOBER 29, 2010

From GoogleTV to iTunes and YouTube to the rise of social networks to e-book readers to cloud computing and free software, the worlds of newspapers, books, music, platform games, film, television and even software have seen the sales of physical media such as DVDs plummet.

Content 100

Content Technology Council TCOSC Cloud Computing 100

Startup Professionals Musings

NOVEMBER 11, 2019

It’s enough to drown any business which tries to fight it or ignore it, and it’s an opportunity to ride higher and faster than even the successes of Google and Facebook, for those startups that use it as their driving force. Data enable: use metrics and measurements. Accelerate: speed is life in this new world.

Technology 97

Technology Social Media Startup Entertainment 97

Startup Professionals Musings

APRIL 15, 2019

I found some good lessons in this regard in a classic book, “ Becoming Facebook ,” by Mike Hoefflinger, the former Head of Global Business Marketing at Facebook. Pick a single metric that is the focus for all growth. Focus on a few key principles is the key to success, and it takes discipline and determination to make this happen.

Social Media 87

Social Media Metrics Customer Custom 87

Startup Professionals Musings

SEPTEMBER 3, 2017

The case for zero paid media as the new marketing model was highlighted in the classic book, “ Z.E.R.O. ” In the book, Jaffe introduces three new sets of metrics for gauging progress: Medium-term metrics. Later, you can lower the budget as the metrics show results, or apply the remainder to paid media as a follow-on step.

Advertising 66

Advertising Marketing Startup Framework 66

Startup Professionals Musings

JANUARY 23, 2015

The case for zero paid media as the new marketing model was highlighted in a recent book, “ Z.E.R.O. ” In the book, Jaffe introduces three new sets of metrics for gauging progress: Medium-term metrics. Later, you can lower the budget as the metrics show results, or apply the remainder to paid media as a follow-on step.

Marketing 100

Marketing Social Media Framework Media 100

Both Sides of the Table

JULY 19, 2011

It is open also in the same way that Google was open in its early days. Google started as a place where you came to be taken via links to other people’s websites. I know many of you don’t remember the context, but that was heresy when Google started. Google was duuumb. That’s the Google lesson.

Social Media 274

Social Media Google Media Startup 274

Startup Professionals Musings

OCTOBER 2, 2013

There are hundreds of consultants out there who will take your money for guidance in this area, but I recommend that you start with some free resources on the Internet, or one of the many recent books on this topic. Return-On-Investment metrics are not new, but the tools are different. Find the right tools to analyze the ROI.

Social Media 101

Social Media Media Entrepreneur Metrics 101

Both Sides of the Table

SEPTEMBER 10, 2021

And they need it because nobody senior at Stripe, Discord, Coinbase or for that matter Facebook, Google or Snap is leaving without a ton of incentives to do so. He also wrote this excellent book on the Venture Capital industry that I highly recommend ? (HP Style) are dead. Secrets of Sand Hill Road.

Venture Capital 471

Venture Capital Writing Invest Pricing 471

Startup Professionals Musings

OCTOBER 20, 2013

The case for zero paid media as the new marketing model was highlighted in a new book, “ Z.E.R.O. ” In the book, Jaffe introduces three new sets of metrics for gauging progress: Medium-term metrics. Later, you can lower the budget as the metrics show results, or apply the remainder to paid media as a follow-on step.

Media 101

Media Marketing Startup Framework 101

Startup Professionals Musings

APRIL 13, 2019

There are hundreds of consultants out there who will take your money for guidance in this area, but I recommend that you start with some free resources on the Internet, or one of the many recent books on this topic. Return-On-Investment metrics are not new, but the tools are different. Find the right tools to analyze the ROI.

Social Media 79

Social Media Media Invest Platform 79

Startup Professionals Musings

MAY 31, 2015

It’s enough to drown any business which tries to fight it or ignore it, and it’s an opportunity to ride higher and faster than even the successes of Google and Facebook, for those startups that use it as their driving force. Data enable: use metrics and measurements. exabytes per month at the end of the year.

Startup 106

Startup Social Media Entertainment Metrics 106

Startup Professionals Musings

MAY 10, 2019

The classic example from several years ago was United Airlines not staying tuned in to social media, resulting in a unrecoverable customer problem causing great damage to their reputation, escalating to countless articles , and even a book, “ United Breaks Guitars.” Use business metrics and tools to tune your efforts.

Social Media 99

Social Media Media Tool Startup 99

Startup Professionals Musings

OCTOBER 25, 2014

A while back, I spotted a new book for change management leaders in large organization, and I realized that many of the issues they face are the same as ones faced in every growing startup. Define hard (data) and soft (anecdotal) metrics on the change, as well as on the quality of your leadership. Just because Google sales hit $1.5

Startup 108

Startup Resource Metrics Technical Review 108

Startup Professionals Musings

APRIL 20, 2013

Recently I spotted a new book for change management leaders in large organization, and I realized that many of the issues they face are the same as ones faced in every growing startup. Phil Buckley, in his new book “ Change With Confidence ,” provides practical answer to fifty of the biggest questions that keep change leaders up at night.

Startup 101

Startup Resource Metrics Technical Review 101

Startup Professionals Musings

APRIL 14, 2017

I found some good lessons in this regard in a new book, “ Becoming Facebook ,” by Mike Hoefflinger, the former Head of Global Business Marketing at Facebook. Pick a single metric that is the focus for all growth. Focus on a few key principles is the key to success, and it takes discipline and determination to make this happen.

Competition 65

Competition Social Media Metrics Customer 65

Startup Professionals Musings

DECEMBER 6, 2017

It’s enough to drown any business which tries to fight it or ignore it, and it’s an opportunity to ride higher and faster than even the successes of Google and Facebook, for those startups that use it as their driving force. Data enable: use metrics and measurements. exabytes per month at the end of 2016, of which half was video.

Startup 55

Startup Social Media Entertainment Metrics 55

Startup Professionals Musings

MAY 23, 2015

This approach was highlighted in a recent book by Warren Berger, “ A More Beautiful Question ,” which makes the case for the power of questions to spark breakthrough innovations. Plan to make it the best experiment that you can, with metrics to focus on the “why,” as much as “what.” If we brainstorm in questions, will lightning strike?

Startup 102

Startup Ideas Entrepreneur Netflix 102

Startup Professionals Musings

APRIL 9, 2017

There are hundreds of consultants out there who will take your money for guidance in this area, but I recommend that you start with some free resources on the Internet, or one of the many recent books on this topic. Return-On-Investment metrics are not new, but the tools are different. Find the right tools to analyze the ROI.

Social Media 66

Social Media Media Tips Platform 66

Startup Professionals Musings

JUNE 28, 2019

In the popular press, it’s easy to find articles that will convince you that companies with a good culture, such as Google, do it by lavishing perks and benefits , including some combination of free meals, trips and parties, financial bonuses, gyms, and a dog-friendly environment.

Competition 76

Competition Coach Case Study Statistics 76

Startup Professionals Musings

APRIL 6, 2014

It’s enough to drown any business which tries to fight it or ignore it, and it’s an opportunity to ride higher and faster than even the successes of Google and Facebook, for those startups that use it as their driving force. Data enable: use metrics and measurements. zettabytes by the year 2016. zettabytes by the year 2016.

Startup 99

Startup Social Media Entertainment Metrics 99

Startup Professionals Musings

DECEMBER 9, 2017

This approach was highlighted in a classic book by Warren Berger, “ A More Beautiful Question ,” which makes the case for the power of questions to spark breakthrough innovations. Plan to make it the best experiment that you can, with metrics to focus on the “why,” as much as “what.” Should our mission statement be a mission question?

Ideas 58

Ideas Entrepreneur Netflix IBM 58

Startup Professionals Musings

FEBRUARY 2, 2015

Good examples of startup focus before success include Google with their search engine, Facebook with friends networking, and Apple with personal computers. I just finished a new book “ Do Less Better ,” by John R. Well-articulated goals and metrics. The message here is focus , reiterated by every advisor and investor.

Startup 109

Startup Resource Entrepreneur Metrics 109

Startup Professionals Musings

APRIL 11, 2014

I just finished a provocative new book by Warren Berger, “ A More Beautiful Question ,” that makes a good case for the power of questions to spark breakthrough innovations. Plan to make it the best experiment that you can, with metrics to focus on the “why,” as much as “what.” If we brainstorm in questions, will lightning strike?

Entrepreneur 94

Entrepreneur Ideas Netflix IBM 94

Startup Professionals Musings

DECEMBER 14, 2013

Kristin Zhivago, in her book “ Roadmap to Revenue ,” makes the point that the selling system is broken, since sellers no longer sell the way customers are buying. Include planned measurements and metrics. The Internet and smartphones have changed everything. Start where the customer wants you to be and work backwards.

Startup 105

Startup Search Engine Optimization Summary Customer 105