Tech.Co
SEPTEMBER 20, 2017
Hollywood studios are jumping on the trend of the VOD market. For those who are more confident in their Indie film brand, they usually move onto platforms like Hulu that offer income from ad supported platforms (AVOD). Hollywood is Lacking in VOD Marketing Skills. For example, Warner Bros. It is becoming a global movement.
Both Sides of the Table
APRIL 1, 2014
If you’ve watched any industry in the last 20 years where technology has begun to transform how the industry works the results are always predictable driven by what Clay Christensen appropriately called “ The Innovator’s Dilemma ” (one of the most influential books that changed my thinking about markets).
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Both Sides of the Table
SEPTEMBER 19, 2011
Hulu is the leading player for streaming television. Frankly, I’m surprised Netflix doesn’t buy Hulu. He defines this as new products that are dramatically cheaper, lower quality, lower margin but larger markets. If you haven’t read his book please do yourself a favor and buy it.
Startup Professionals Musings
FEBRUARY 26, 2023
In fact, in a classic book “ The Automatic Customer ,” by John Warrillow, who runs the successful subscription based research business The Value Builder System ™ , I saw the nine most common variations on the subscription model today. If you are an entrepreneur not using this model, it may be time to consider a pivot.
socalTECH
MARCH 1, 2013
However, there's a new generation of technology driven startups who are looking to apply software and technology in a way that will change how movies are made, and marketed. That results in a drastically lower marketing and PA budget for the film. That's a massive amount of money to spend on marketing. What's your background?
Startup Professionals Musings
MAY 27, 2020
In fact, in a classic book “ The Automatic Customer ,” by John Warrillow, who runs the successful subscription based research business The Value Builder System ™ , I saw the nine most common variations on the subscription model today. If you are an entrepreneur not using this model, it may be time to consider a pivot.
socalTECH
JANUARY 3, 2014
We''re now in beta, and are incorporating services like iTunes, Amazon, and Hulu, and will be incorporating more (this) year. You''re trying to tackle everything from movies, to music, to books. We''ve made it so people can customize us to only turn on movies and TV, and don''t have to see anything with music and books, for example.
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