Southern California Edison Blog

SEPTEMBER 11, 2017

As new clients partner with us and we continue to expand our extensive fiber optic network infrastructure, it is time to refresh our brand in a way that emphasizes our mission, successes and outstanding customer-focus. Since 1994, we have had a lot of success as a wholesale carrier selling network capacity to other service providers.

Customer 45

Customer Custom Southern California Case Study 45

Both Sides of the Table

JULY 21, 2014

It’s when the noise stops and you can actually get customer attention, press articles and VC meetings. ” Case studies get done with ebullient CEO’s espousing the benefits of said software even though their organization was barely using the product. ROI studies were published. I know, I know.

Marketing 354

Marketing Case Study Metrics Sales 354

Startup Professionals Musings

OCTOBER 22, 2021

Provide website forums to help customers solve their own problems. Use free e-commerce software and services like PayPal before building an expensive customized solution. Even more valuable are success case studies and testimonials. Generate revenue around the clock. Use the Internet to outsource staff.

Technical Review 124

Technical Review Case Study Software Review Startup 124

Startup Professionals Musings

APRIL 28, 2021

Thus I was pleased to see my own insights covered in a new book, “ Why Startups Fail ,” by Tom Eisenmann, a Harvard Business School professor, who has mentored many more entrepreneurs, and authored more than a hundred HBS case studies from real-world startups. Look for validation from your mainstream customers.

Technical Review 131

Technical Review Case Study Mentor Software Review 131

Tech Zulu Event

JULY 31, 2013

01% conversion rate again to the people who clicked over to the website from the YouTube video, that’s 185 new customers, 185 people who would have never thought to google search for a tampon service, who will now be signing up to spend the 15 bucks a month to get tampons delivered to their door. If we apply that.01%

Dollar Shave Club 101

Dollar Shave Club Customer Custom Marketing 101

SoCal Tech Calendar

JULY 15, 2009

Companies that have social media strategies are finding them to be a valuable tool for driving customer engagement and building brand loyalty; one that translates into real revenue and increased customer satisfaction. See [link] (more).

Social Media 100

Social Media Media Case Study Satisfaction 100

InfoChachkie

DECEMBER 2, 2009

As noted in Pour and Stir Part I , the key to the successful execution of this strategy is managing the following equation: The cost to acquire a customer < lifetime value of a customer. Decreasing Your Customer Acquisition Costs. This is equivalent to being handed a free customer for every ten customers you acquire.

Customer 164

Customer Custom Advertising SEM 164

Startup Professionals Musings

JANUARY 5, 2019

Provide website forums to help customers solve their own problems. Use free e-commerce software and services like PayPal before building an expensive customized solution. Even more valuable are success case studies and testimonials. Generate revenue around the clock. Use the Internet to outsource staff.

Technical Review 97

Technical Review Case Study Software Review Startup 97

Startup Professionals Musings

DECEMBER 11, 2016

Provide website forums to help customers solve their own problems. Use free e-commerce software and services like PayPal before building an expensive customized solution. Even more valuable are success case studies and testimonials. Generate revenue around the clock. Use the Internet to outsource staff.

Startup 107

Startup Technical Review Case Study Software Review 107

socalTECH

AUGUST 26, 2016

That allows our customers in e-commerce to be able to take a single item, or one or two from the shelf for delivery to customers. What we have developed, is a robot who is cable of doing that work, which enables most of our customers to grow their businesses faster and fulfill more orders. Where did the technology come from?

Artificial Inteligence 100

Artificial Inteligence Commerce Startup USC 100

Startup Professionals Musings

NOVEMBER 26, 2014

Luckily, the digital revolution has been a great equalizer in the marketing world, if used effectively to target the audience, engage the customer, and measure results. These industry veterans have been teaching smaller companies how to compete with digital marketing for many years, and have a wealth of case studies to show it really works.

Marketing 101

Marketing Startup Case Study Resource 101

Xconomy

JUNE 23, 2016

Customer experience is a high priority for both companies. As customer feedback becomes critical to creating a better experience, Google announced several components of the Play Store that will support companies in their quest to understand consumers. Here are three of the most important takeaways: 1.

Artificial Inteligence 55

Artificial Inteligence Google Software Review Case Study 55

Eric Greenspan

MARCH 25, 2013

In 2010, after my 5th talk, USC Marshall School produced a case study about the customer centricity offered by the company. The model is quite different in that most of the service appears to be at a retail location, carried in by the customer. Make It Work was a truly remarkable company in its day.

USC 157

USC Case Study Study Email 157

Both Sides of the Table

JUNE 22, 2015

So that we’re speaking the same language I would define “exclusive” as a period in which your company is prohibited from doing business with certain customers or business partners, which is why many incorrectly assume this is necessarily bad. Why Exclusivity Matters to Your Customers or Business Development Partners.

Outsource Development 150

Outsource Development Startup Customer Custom 150

Startup Professionals Musings

JULY 7, 2013

Provide website forums to help customers solve their own problems. Use free e-commerce software and services like PayPal before building an expensive customized solution. Even more valuable are success case studies and testimonials. Generate revenue around the clock. Use the Internet to outsource staff.

Entrepreneur 105

Entrepreneur Startup Technical Review Case Study 105

InfoChachkie

JULY 25, 2012

A tiny mobile screen leaves little to no space for advertisements and makes it nearly impossible to fill out information when purchasing a product or service. If that's not enough, advertisers who get inbound calls from customers see much higher conversion rates and also much higher average order values from calls than they do from clicks.

Netflix 191

Netflix Blogging Mobile Advertising 191

Startup Professionals Musings

DECEMBER 19, 2015

Luckily, the digital revolution has been a great equalizer in the marketing world, if used effectively to target the audience, engage the customer, and measure results. These industry veterans have been teaching smaller companies how to compete with digital marketing for many years, and have a wealth of case studies to show it really works.

Marketing 56

Marketing Case Study Resource Social Media 56

Startup Professionals Musings

JUNE 8, 2012

Provide website forums to help customers solve their own problems. Use free e-commerce software and services like PayPal before building an expensive customized solution. Even more valuable are success case studies and testimonials. Generate revenue around the clock. Use the Internet to outsource staff.

Technical Review 99

Technical Review Case Study Startup Software Review 99

InfoChachkie

JULY 14, 2011

Messenger : Rob Duva , Co-Founder, COO RingRevenue, prior Director of Customer Acquisition, CallWave. This is especially true for companies with expensive and complex products or services that are more consultative in nature, like insurance, financial services, home services, education and travel, etc.

Marketing 209

Marketing Advertising Paid Search Startup 209

SoCal CTO

JUNE 9, 2010

Kathy Sierra at Business of Software 2009 - Business of Software Blog , May 4, 2010 "In the old days, getting customers was easy. Putting customers first. Legendary customer support. Instead of making a few dollars per sale and hoping for thousands of sales, you sell to only a few customers, and charge much higher rates.

Startup 248

Startup Venture Capital Conference Social Media 248

Tech Zulu Event

AUGUST 21, 2013

To immerse themselves in the culture where their potential customers are actively involved = YouTube. Their YouTube channel has many product tutorials , but they want to expand the dialogue to add value to customers day to day lives by covering culture, politics and lifestyle. You can read more about the Orabrush case study here.

Conference 99

Conference Hollywood eHow Content 99

socalTECH

MARCH 17, 2009

Rob Farrow is one of the co-founders of Chi.mp , a new startup which is getting set to launch a service to allow users to manage their profiles across the many sites on the Internet. There's all great places to be, and they all provide great services. Rob Farrow: The average user is a great case study for us. What Chi.mp

Social Network 147

Social Network San Diego Sites Startup 147

socalTECH

JUNE 1, 2009

We've created a service around group gifting online, in a fun and easy formal. For example, it's Jessica's birthday, we're buying her an iPod--and you can send a custom messages to guests. A customized email then goes out, and you're done. It can get awkward having to keep asking for that money. How does the payment work?

Startup 113

Startup Evite Organization Case Study 113

Tech Zulu Event

MARCH 7, 2010

Join our panelists as they discuss how location-awareness is influencing every aspect of mobile marketing -- from campaign creation, to ROI-tracking, to custom ad units and messaging. Presenter: Matt Shaw, Regional Director, AdMob 2:45: Mobile Brand Case Study: Pizza Hut. Who are the agents for the change? The advertiser?

Mobile 40

Mobile Media Case Study Advertising 40

Tech Zulu Event

AUGUST 13, 2010

You work in (or run) a services company. Stop Listening to Your Customers. A common assumption among startup entrepreneurs is that listening to potential customers is the best. Entrepreneurism / Monetization Customers, research, startups. . The financial services industry has been shrouded in mystery for decades.

Guide 69

Guide Startup Venture Capital Entrepreneur 69

SoCal CTO

JANUARY 5, 2011

Steve Blank , January 25, 2010 10 Tips for Adding Game Mechanics to a Non-Gaming Service - ReadWriteStart , September 21, 2010 Startups & VCs: Learn How to Design, Market, & Eat Your Own. - First Principles.

Startup 378

Startup Venture Capital Blogging CTO Coach 378