Startup Professionals Musings

MARCH 23, 2013

Probably every one of you who has a business and a website have been approached through email or personal contact, and asked to spend money on paid search results (appear on the first page of search results, right hand column, despite low SEO rank). This is NOT the same as Search Engine Optimization (SEO).

Paid Search 90

Paid Search PPC Organization SEO 90

socalTECH

NOVEMBER 3, 2010

Among the big changes to the site is a new focus on coupon deals, which highlights deals from local companies; new content and articles; weekly circulars and grocery store ads; and a number of social tools. Tags: local.com paid search advertising local business coupon social. The firm has also changed its logo and branding.

Sites 150

Sites Paid Search Advertising Content 150

socalTECH

AUGUST 8, 2016

Last week El Segundo-based Wpromote acquired fellow marketing agency Standing Dog, in a deal which brings the company to 260 employees, and continues to grow the company. If it's a digital channel, and there are customers to connect with, we are looking to help those companies grow. What are your thoughts on that?

Acquisition 100

Acquisition Paid Search El Segundo SEO 100

socalTECH

AUGUST 22, 2014

For our profile today, we had a chat with Jonathan David , the CEO of Los Angeles-based Tapstone (www.tapstone.com), a company providing media buying and optimization. We spoke with Jonathan about the company and where it fits into the advertising market. What is Tapstone all about? We''ve been operating now for seven or eight months.

Advertising 230

Advertising Santa Monica Startup Media 230

socalTECH

MARCH 10, 2017

It's been quite a few years since we spoke with the company. What that means, is for companies that have a physical presence in the real world, stores and the like, interaction with consumers today on mobile is now primarily through things that represent their stores, rather than directly with their brands.

Google 127

Google Paid Search Mobile Activity 127

socalTECH

NOVEMBER 14, 2019

We spoke with CEO and co-founder Dan LeBlanc , a veteran of ProFlowers and FTD, on how he started the company and he problem the startup is solving for direct to consumer brands. The company that owned the brand was Provide Commerce, and the brand was Proflowers, which they owned along with a couple of other brands.

Startup 113

Startup Platform Commerce San Diego 113

socalTECH

FEBRUARY 24, 2010

That's why we exist, and why we are a company, to help consumers figure out that fundamental question. For additional verticals, we'll expand that through additional acquisition or through organic sites launched internally. And second, that Curate Media will be the corporate brand and organizing unit.

Content 165

Content Demand Sites Media 165