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6 Reasons For Your Business To Embrace Social Media

Startup Professionals Musings

An all-too-common question I get from startups and small businesses is “Which is the right social media platform for my business?” Is it Facebook, Twitter, LinkedIn, or one of the other 200 active platforms vying for attention these days? United Airlines spent a long time recovering from that debacle.

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10 Ways To Use Social Media To Be Authentic and Open

Startup Professionals Musings

The pervasiveness of social networking and the Internet has caused a new focus and value on “openness,” which leads to a new element of leadership, called “open leadership.” This is counter to the traditional business premise of “control,” so many companies are still pushing back. Platforms: setting standards and sharing data.

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6 Keys To The Best Social Media Platform For Business

Startup Professionals Musings

An all-too-common question I get from startups and small businesses is “Which is the right social media platform for my business?” Is it Facebook, Twitter, LinkedIn, or one of the other 200 active platforms vying for attention these days? United Airlines spend a long time recovering from that debacle.

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SheKnows Launches Social Media Feature

socalTECH

Los Angeles-based SheKnows , the women's media site run by Evolve Media, said this morning that it has launched a new social media, community features for the service.

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How The Promise Of Social Media Advertising Is Measuring Up For Adly

socalTECH

Four years ago, Los Angeles-based Adly (www.adly.com) launched to much fanfare as one of the first local startups to tie into the brand-new, Twitter micro messaging platform. We''re the leading social advertising platform that leverages celebrity relationships. Walter Delph: As I mentioned, the company is four years old now.

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A Comprehensive View of Social Marketing, Social Media, and Social Networks

SoCal Tech Calendar

Wednesday, September 16, 2009 -- The MIT Enterprise Forum of the Central Coast Presents: A Comprehensive View of Social Marketing, Social Media, and Social Networks. What separates successful companies from unsuccessful ones is often marketing. that generate buzz and drive purchasing decisions.

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Every Startup Needs Six Social Media Initiatives

Startup Professionals Musings

An all-too-common question I get from startups and small businesses is “Which is the right social media platform for my business?” Is it Facebook, Twitter, LinkedIn, or one of the other 200 active platforms vying for attention these days? United Airlines is still recovering from that debacle. You need to be there.