socalTECH

OCTOBER 11, 2011

Carlsbad-based Medsphere Systems , which develops open source healthcare software, said today that it has named John Bright as Vice President of Sales and marketing. Bright joins the company from Henry Schein Medical Systems, and also has served at Health Research Sciences, BrightCAM Solutions, and Mountain Medical Technologies.

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socalTECH

APRIL 16, 2019

Santa Barbara-based software developer HG Insights is powering a new market research offering from research and advisory giant Forrester, to power Forrester's new Business Technographics Service. READ MORE>>.

Research 133

Research Marketing Santa Barbara Sales 133

Berkonomics

OCTOBER 5, 2023

Fixed overhead for salaries, rent, equipment leases and more make up the majority of the “burn rate” (monthly expenses) for most companies. Since this number is budgeted and pre-authorized, managers tend to focus upon other things such as sales, marketing and product development issues. The art of good management.

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Venture Capital Product Marketing Resource 296

socalTECH

MAY 5, 2017

Los Angeles-based TaskUs , which provides business process outsourcing, said this week that it has named Jarrod Johnson as Senior Vice President of Sales. Johnson was most recently SVP of Sales, Marketing, and Client Development at FacilitySource, and also had served at IBM and Xerox. Johnson will be based in Dallas.

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socalTECH

SEPTEMBER 3, 2019

Our interview today is with Amos Schwartzfarb , the author of Sell More Faster: The Ultimate Sales Playbook for Start-Ups , which comes out tomorrow, Wednesday. We caught up with Amos to learn about his new book, and to gain some tips for startup entrepreneurs on how to figure out when you're actually ready to scale your sales team.

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socalTECH

MAY 8, 2018

San Diego-based Inseego , which develops mobile products for the enterprise and other markets, said on Monday afternoon that it has named Rick Harris as Senior Vice President, Enterprise Sales for the Americas. Inseego said Harris has more than 20 years of experience in the enterprise sales area. READ MORE>>.

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socalTECH

JULY 31, 2014

Santa Barbara-based call marketing automation software developer Invoca , which is led by Jason Spievak, said yesterday that its systems have converted $2.5 billion in sales for its customers since the company was founded. billion of those sales came in the last 12 months. Invoca said that $1.7 READ MORE>>.

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Sales Santa Barbara Software Development Marketing 124

TechCrunch LA

MARCH 17, 2021

Back in December, Swell Energy said it would be raising $450 million to support the development of distributed power projects in three states. The Los Angeles-based company has a new residential solar plus energy storage program for homeowners in Queens that’s going to be rolled out in partnership with ConEd.

Southern California 237

Southern California Company Companies Glendale 237

TechCrunch LA

SEPTEMBER 7, 2021

But LA-based performance marketing agency MuteSix didn’t wait that long to build its business around scaling DTC brands. They also have a very smart and efficient approach to creative development that was critical to helping us scale,” she wrote. (If At the time, it was doing Facebook media buying for e-commerce companies.

Commerce 211

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Both Sides of the Table

OCTOBER 31, 2010

This is part of my ongoing Sales & Marketing Series. In the first part of this post I talked about how sales in a startup is often evangelical , requires as consultative sale and needs constant adjustments based on customer feedback. We had 4 or 5 sales reps that had been around since the early days.

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Sales Newsletter Technical Review Activity 286

socalTECH

JANUARY 24, 2018

Playa Vista-based Appetize , which develops tablet-based, modern point-of-sale (POS) technology for the food service and retail market, has raised $20M in a Series B funding, the company said on Wednesday morning.

Sales 124

Sales Funding Capital Services 124

Both Sides of the Table

FEBRUARY 5, 2011

Specifically what is often not in the DNA of founders are sales skills. Nor do they exist in the investors of early-stage companies. The result is a lack of knowledge of the process and of sales people themselves. I had never had any sales training so everything we did for the first couple of years was instinctual.

Sales 316

Sales Startup Pricing Customer 316

socalTECH

MARCH 8, 2017

Los Angeles-based Conversion Logic , a developer of marketing analytics software, announced this morning that it has raised $9M in a Series A funding. The company said it will use the new funding for sales and marketing, data science and engineering efforts. in total funding. in total funding. READ MORE>>.

Marketing 133

Marketing Tool Los Angeles Software 133

socalTECH

JULY 24, 2014

Southern California has a growing number of companies in the customer relationship management area, including a fairly new company in the area, Pipeliner CRM (www.pipelinersales.com). We spoke with Nikolaus Kimla , the CEO of Pipeliner CRM, to learn more about the company, its move here, and its software.

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Both Sides of the Table

JULY 9, 2013

This is final part of a series that describes a sales methodology for technology companies or frankly many other types of companies, too. We developed this at our first company and called it PUCCKA – the overall methodology is described here. Well think of it this way – you have your sales process.

Customer 324

Customer Custom Marketing Newsletter 324

socalTECH

DECEMBER 15, 2015

Los Angeles-based sales lead management software developer a href="[link] has named Matt Reid as the company's new Vice President of Marketing, the firm said Monday. Velocify said Reid will head up corporate marketing, product marketing, market research, demand generation, and sales development.

Marketing 100

Marketing OpenX Demand Sales 100

socalTECH

JANUARY 24, 2018

Playa Vista-based Appetize , which develops tablet-based, modern point-of-sale (POS) technology for the food service and retail market, has raised $20M in a Series B funding, the company said on Wednesday morning.

Sales 100

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Both Sides of the Table

JUNE 17, 2013

In my first enterprise software company we developed a methodology for sales that we called PUCCKA. Having a methodology instead of just going on random sales visits helped force a bit of rigor and honesty amongst team members about how well or not we thought we were doing. ” It’s a reason a company would buy.

Sales 367

Sales Slides Startup Customer 367

socalTECH

MAY 7, 2015

Santa Barbara-based ShipHawk , the online marketplace for packing and shipping, said today that it has appointed Erica Deas to its sales team. Deas was previously Senior Director of Mid-Market Sales at Tapjoy. ShipHawk said Deas will take over the daily operations and development of its SaaS sales team.

Sales 100

Sales Santa Barbara SaaS Capital 100

Both Sides of the Table

OCTOBER 12, 2010

A while back I wrote a bunch of posts on Sales & Marketing and have been meaning to get back to that theme for a while. Even if you don’t have “direct&# sales I would tell you that “everything is a sale&# including fund raising, hiring, getting press and doing business development.

Sales 346

Sales Startup Technical Review Customer 346

TechCrunch LA

OCTOBER 27, 2020

The Los Angeles-based operations and security management software service, Replicated has raised $25 million to ramp up its staffing and scale its sales and marketing efforts. As developers embrace Kubernetes, Replicated launches tools to manage its deployments. “Once we started building on that success. .

Software 224

Software Tool SaaS Los Angeles 224

socalTECH

AUGUST 19, 2014

Epicor Software , the developer of supply chain management software which has its roots and still has significant operations in Orange County, is off the block, after its private equity investors did not see enough interest--or high enough prices--for the business. The news on that move came in May. Apax bought Epicor back in 2011.

Orange County 153

Orange County Sales News Equity 153

Startup Professionals Musings

DECEMBER 2, 2020

With the availability of high-speed Internet and social media access around the world, it’s easy for entrepreneurs to assume that the world is just one big homogeneous market, and project their business will scale accordingly. The most common mistake is overestimating a particular market’s potential, based on your domestic context.

Marketing 134

Marketing Outsource Development Social Media Entrepreneur 134

socalTECH

OCTOBER 16, 2013

San Diego-based driver monitoring systems provider SmartDrive Systems announced this morning that it has named Michael Baker as its new Vice President of Worldwide Sales. SmartDrive said that Baker has 20 years of experience in the technology, trucking, and construction industries to the company. READ MORE>>.

Sales 138

Sales San Diego Services Marketing 138

TechCrunch LA

MAY 3, 2022

The company Winters was working for sponsored her MBA to Harvard Business School, and it was there that she came up with the idea for Upgrade. “I The company, which raised $1.7 Winters explained that the driver for the new funding was technology and product development on the marketplace, marketing and stylist acquisition.

Tool 179

Tool Customer Custom Marketing 179

socalTECH

MAY 13, 2015

San Diego-based NoteVault , which develops a cloud-based note taking product for the commercial construction industry, has named Jeremy Foster as the company's Chief Marketing Officer, and John Roshala as its new VP of Sales. Foster was previously at Ericsson, and also worked at Vodafone New Zealand.

Sales 100

Sales San Diego Marketing Funding 100

Startup Professionals Musings

AUGUST 14, 2020

Many entrepreneurs are so enamored with their product vision that they believe their own hype, and are convinced that the market for their solution is so huge that no one will ask them for independent market research data. Explore municipal development resources. Peruse company reports from your business domain.

Marketing 157

Marketing Statistics Research Report 157

Both Sides of the Table

NOVEMBER 2, 2010

This is part of a series on sales & marketing. I previously covered how early phase sales teams should be “evangelical&# and consultative in nature. As a tech startup grows it needs to develop more process & management if it is to scale. Some examples of common objections across many companies: 1.

Sales 289

Sales Startup Training Pricing 289

socalTECH

AUGUST 8, 2013

Dynamite Data , a developer of consumer and retail channel intelligence and big data information, has been acquired by Market Track , according to Market Track. Financial terms of the sale were not announced. dynamite data merger acquisition market track retail consumer bigdata intelligence information'

Marketing 159

Marketing Los Angeles Acquisition Sales 159

socalTECH

MARCH 19, 2013

Santa Monica-based customer relationship management software developer Nimble has hired Eric Quanstrom as its new Chief Marketing Officer and Vice President of Marketing and Sales, the company announced today. Quanstrom joins the company from Sorenson Media, where he was Chief Operating Officer.

Marketing 153

Marketing Santa Monica Email Software Development 153

socalTECH

SEPTEMBER 11, 2012

Aliso Viejo-based CitizenHawk said today that it has hired a new Regional Sales Director. The firm--which provides online brand protection services to companies--said Brian Conchuratt has been named to the position. READ MORE>>.

Sales 133

Sales Media Software Services 133

Startup Professionals Musings

JANUARY 31, 2022

As an investor, I sometimes see CEOs who negotiate to send their VP of Marketing to talk. The implications to you and your company are also large, so be prepared. As your company grows, you have to host customer seminars. Need to represent your company at industry association events.

Marketing 113

Marketing Entrepreneur Customer Custom 113

InfoChachkie

NOVEMBER 5, 2012

However, many people are not aware that prior to entering academia, Steve was a wily and creative marketing entrepreneur. During the late 1980's, Steve accepted a senior executive role at SuperMac, a Macintosh graphics card company that Steve jokes was, “Fifth in a group of three.". 11% To 68% Market Share. Good News Bad News.

Marketing 271

Marketing Startup Sales Customer 271

socalTECH

DECEMBER 1, 2021

Santa Barbara-based Invoca, which develops artificial intelligence powered, sales conversation tools and call tracking products, says it is launching a certification program for its agency customers. The company said the new program is free.

Artificial Inteligence 113

Artificial Inteligence Santa Barbara Training Sales 113

socalTECH

JANUARY 24, 2013

Bankruptcy Court has granted a motion to approve a sale of the majority of THQ's assets to multiple buyers. THQ detailed the sale Wednesday night, saying the company's estate will receive approximately $72M in total through the sales of its owned studios and games in development.

THQ 153

THQ Sales Agoura Hills Agoura 153

Both Sides of the Table

JULY 4, 2013

This is part of a series that describes a sales methodology for technology companies or frankly many other types of companies, too. We developed this at our first company and called it PUCCKA – the overall methodology is described here. Unique Selling Proposition. Compelling Event. The enemy is against you.

Sales 321

Sales Organization Startup Resource 321

socalTECH

AUGUST 16, 2021

San Diego-based sales and marketing software developer Seismic has raised $170M in a Series G funding round, the company said this morning, and is now valued at $3 billion. Rowe Price, according to the company. Rowe Price, according to the company. Financial details of that acquisition were not announced.

San Diego 113

San Diego Coach Sales Training 113