Both Sides of the Table

JANUARY 26, 2013

Understanding “The Funding Angle” I sit at enough board meetings to hear conflicting advice given to entrepreneurs about how to handle PR and announcements at startups. I will add to this as I write more in the coming weeks on the topic. For starters, once you announce your competitors instantly will start tracking you.

Startup 355

Startup Funding News Press 355

Both Sides of the Table

APRIL 19, 2011

I recently sat down with Matt Coffin , the founder of LowerMyBills, which sold for $400 million but was very nearly a bankruptcy only a few years early, and talked “startups.&#. Matt is one of the most transparent, focused & honest startup guys you’ll meet. Or read the quick, informative summary below the image!

Acquisition 304

Acquisition Startup Customer Custom 304

Startup Professionals Musings

FEBRUARY 20, 2022

Your marketing launch is the most important element of startup success these days, to get customer attention in this world of information overload. To get to the core of what’s relevant to customers, you need to know them well. Helping customers discover new ways to solve common problems can quickly build you a loyal following.

Content 146

Content Newsletter Competition Writing 146

Startup Professionals Musings

AUGUST 3, 2020

The critical success factors for a product business are well known, starting with selling every unit with a gross margin of 50 percent or more, building a patent and other intellectual property, and continuous product improvement. Start with a service you know and love. You have no shelf life, so you can’t make money while you sleep.

Startup 174

Startup Training Services Writing 174

Startup Professionals Musings

MAY 17, 2020

These things outside your control do happen, but based on my years of experience as a startup advisor and angel investor, I still see too many strategies leading to failure that are inside the entrepreneur decision realm. I certainly agree that starting a business is fraught with risk, and none of us get it all right the first time.

Startup 174

Startup Writing Entrepreneur Ideas 174

Startup Professionals Musings

OCTOBER 1, 2022

As a mentor to many business professionals and owners, and aspiring entrepreneurs, I find a wealth of innovative ideas, but often less insight on what it really takes to transform ideas into an income stream that can excite new customers into long-term business success. A great innovation starts with at least three ideas.

Ideas 145

Ideas Startup Case Study Writing 145

Startup Professionals Musings

MAY 19, 2019

Image via Flickr by jardenberg Your marketing launch is the most important element of startup success these days, to get customer attention in this world of information overload. To get to the core of what’s relevant to customers, you need to know them well. The eye is just as important as the mind when it comes to customers.

Customer 93

Customer Custom Marketing Tips 93

Startup Professionals Musings

AUGUST 11, 2023

As a business advisor and advocate for entrepreneurs, I find myself almost always talking and writing about change. I was reminded of a number of these by a classic book, “ The Thing About Work: Showing Up and Other Important Matters ,” by Richard A. Showing up still matters. Anything less makes you non-competitive.

Startup 106

Startup Writing Entrepreneur Screening 106

Both Sides of the Table

MARCH 31, 2012

Her post is short & well written so definitely worth a read if you’re a startup person and want to hear some sensible views on sales. The idea that the course asks students to write public blog posts is a testament to its more modern teaching style. I wrote about the four types of sales people here.

Startup 319

Startup Sales Course Competition 319

Both Sides of the Table

SEPTEMBER 15, 2022

At our mid-year offsite our partnership at Upfront Ventures was discussing what the future of venture capital and the startup ecosystem looked like. When you look at how much median valuations were driven up in the past 5 years alone it’s bananas. By 2021 we had to write a $3.5m And reset they must.

Venture Capital 416

Venture Capital Marketing Technical Review Seed Funding 416

Startup Professionals Musings

MARCH 6, 2023

The Internet is the problem, by facilitating constant change, and it’s the solution, by providing an absolutely current view of customers, trends, and best practices. With this principle, real entrepreneurs start with a conviction that new learning will reveal flaws in existing models, leading to new opportunities. Marty Zwilling

Social Media 120

Social Media Startup Entrepreneur Education 120

Both Sides of the Table

JANUARY 23, 2011

Obviously you should have somebody that helps you research journalists, gets you meetings, pitches stories, helps prep you for interviews & helps make sure your writing is cogent. In a startup this is a mistake. In this instance I typically recommend that startups NOT hire a big, well-known PR firm. There is one carve out.

Startup 349

Startup Writing Press Blogging 349

Startup Professionals Musings

NOVEMBER 16, 2020

As a business advisor and advocate for entrepreneurs, I find myself almost always talking and writing about change. I was reminded of a number of these by a classic book, “ The Thing About Work: Showing Up and Other Important Matters ,” by Richard A. Showing up still matters. Anything less makes you non-competitive.

Startup 153

Startup Writing Entrepreneur Screening 153

Both Sides of the Table

APRIL 25, 2013

She was leaving IAC to start a company. Competitive sportswoman. Somehow she was always on a flight up to Seattle or San Francisco. Didn’t I make myself clear about celebrities & startups ? She helps write press releases. Turns out she’s done this startup thing before. Does that work for you?”

Startup 398

Startup Design Downey Activity 398

Startup Professionals Musings

JULY 31, 2023

Once you learn how to make things happen in your own life, starting a business is easy. I was most impressed with the steps he outlined for turning ideas into goals into results, which I paraphrase here for aspiring entrepreneurs: Write down your goals or your dreams. Follow up and finish something every day. Why not start now?

Writing 92

Writing Ideas Startup Entrepreneur 92

Berkonomics

NOVEMBER 21, 2018

There is nothing quite as thrilling in business as igniting a startup and watching it blossom. Especially when starting a company with personal savings or money from relatives and friends, early signs of success are intoxicating. Each new customer, each mention in the press or online adds to the feeling of early accomplishment.

Hollywood 120

Hollywood Writing Press Startup 120

Both Sides of the Table

SEPTEMBER 10, 2021

I’m over-paying for every check I write into the VC ecosystem and valuations are being pushed up to absurd levels and many of these valuations and companies won’t hold in the long term. Today you have funders focused exclusively on “Day 0” startups or ones that aren’t even created yet. By definition?—?I’m HP Style) are dead.

Venture Capital 471

Venture Capital Writing Invest Pricing 471

Both Sides of the Table

JANUARY 21, 2010

If you’re a startup and you don’t have a close relationship with a few law firms you’re really missing one of the most important relationships that any entrepreneur can have. Many people start companies arse backwards. I write about some of the lessons in my post on Startup Mistakes.

Startup 318

Startup IP Southern California Entrepreneur 318

Startup Professionals Musings

JUNE 25, 2022

In these changing times, if you already have a startup, with no plan, maybe it’s time to think ahead for a change. Usually that means writing something down, since it’s hard to maintain something, or track yourself against it, if it’s not written down. Assess customer demand. Can you start where you are and relocate later?

Startup 115

Startup Resource Training Ideas 115

Both Sides of the Table

OCTOBER 11, 2011

What could you learn from looking at your competitors or other tech startups in a different way? Or you think their startup is a passing fad and yours is the real deal? Albert Wenger from Union Square Ventures wrote a great post the other day that reminded me I’ve been meaning to write about this topic. Eff you guys!

Startup 313

Startup Press Writing News 313

Both Sides of the Table

SEPTEMBER 28, 2014

I was reading Danielle Morrill’s blog post today on whether one’s “ Startup Burn Rate is Normal. I love how transparently Danielle lives her startup (& encourages other to join in) because it provides much needed transparency to other startups. Let’s set up a framework. Gross Burn vs. Net Burn.

Startup 383

Startup Company Companies .Net 383

Both Sides of the Table

DECEMBER 27, 2011

I find it amusing when a journalist writes an article about a prominent startup (either privately held or preparing for an IPO) and decries that, “They’re not even profitable!” Exec Summary: Most companies (98+%) in the world (even tech startups) should be very profit focused. What makes up revenue?

Startup 418

Startup Venture Capital Sales Technical Review 418

Startup Professionals Musings

JANUARY 8, 2023

Recently, I’ve seen a lot of discussion about bringing the work back home, since costs have gone up in less-developed countries, there are issues with intellectual property, and time zone and language differences make management difficult. Saving cost won’t help you if you can’t make the daily innovations required to stay competitive.

Software Review 114

Software Review Technical Review Outsource Development Outsource 114

Both Sides of the Table

JULY 1, 2010

We all like to think of startups as “non hierarchic&# organizations and to some extent that should be true. I see two common mistakes in companies (not just in startups, in fact). By going on sales calls you pick up directly the feedback of what customers want and also what they’re telling you about competition.

Startup 308

Startup CTO Coach Technical Review CTO Hire 308

Both Sides of the Table

NOVEMBER 2, 2010

As a tech startup grows it needs to develop more process & management if it is to scale. In the evangelical phase you’re working through these with customers on the fly. Some objections are real and they end up becoming changes to your product, your service plan or your pricing / bundling. It is tacit knowledge.

Sales 289

Sales Startup Training Pricing 289

Both Sides of the Table

MARCH 25, 2016

Many startup businesses – tech or otherwise – fail. Trying outrageous new things or even trying mundane things but in new ways but with extreme quality & innovation is what fuels the tech startup industry. But today I want to give you advice on how to decrease your odds of failure in a startup. Market Size.

Startup 150

Startup Marketing Study SEO 150

Startup Professionals Musings

AUGUST 17, 2016

The critical success factors for a product business are well known, starting with selling every unit with a gross margin of 50 percent or more, building a patent and other intellectual property, and continuous product improvement. Start with a service you know and love. You have no shelf life, so you can’t make money while you sleep.

Services 61

Services Startup Training Writing 61

Startup Professionals Musings

SEPTEMBER 23, 2020

A continuing question I hear from young entrepreneurs is whether a university degree is important to startup success, or just a distraction in achieving their purpose in the world. He learned quickly that several pivots were required for business, legal, and customer acceptance reasons.

Entrepreneur 157

Entrepreneur Mentor Class Resource 157

Both Sides of the Table

JUNE 20, 2013

Simply, this is identifying a customer need which has economic value to them if they can solve it. ” and if you can’t persuade enough potential customers they have some pain that needs fixing you probably should stick to your day job. Teams usually start with terminology that is very insular and less relevant to customers.

Sales 336

Sales Startup Competition Customer 336

Startup Professionals Musings

FEBRUARY 16, 2018

The market is changing so fast these days, and if you are not planning a solution today for tomorrow’s customers, you may be setting yourself up for failure and don’t even realize it. There are many free generalized tools, including Google Trends , which can be used to track customer behavior in looking for things that don’t exist yet.

Customer 57

Customer Custom Technical Review Software Review 57

Startup Professionals Musings

JANUARY 26, 2014

Your marketing launch is the most important element of startup success these days, to get customer attention in this world of information overload. To get to the core of what’s relevant to customers, you need to know them well. Helping customers discover new ways to solve common problems can quickly build you a loyal following.

Startup 103

Startup Content Newsletter Writing 103

Startup Professionals Musings

NOVEMBER 13, 2020

Once you learn how to make things happen in your own life, starting a business is easy. I was most impressed with the steps he outlined for turning ideas into goals into results, which I paraphrase here for aspiring entrepreneurs: Write down your goals or your dreams. Follow up and finish something every day. Why not start now?

Ideas 121

Ideas Writing Startup Entrepreneur 121

Startup Professionals Musings

JUNE 6, 2020

The Internet is the problem, by facilitating constant change, and it’s the solution, by providing an absolutely current view of customers, trends, and best practices. With this principle, real entrepreneurs start with a conviction that new learning will reveal flaws in existing models, leading to new opportunities. Marty Zwilling.

Social Media 127

Social Media Startup Education Entrepreneur 127

Startup Professionals Musings

APRIL 3, 2016

These things outside your control do happen, but based on my years of experience as a startup advisor and angel investor, I still see too many shortcuts leading to failure that are inside the entrepreneur decision realm. I certainly agree that starting a business is fraught with risk, and none of us get it all right the first time.

Startup 57

Startup Entrepreneur Writing Ideas 57

Startup Professionals Musings

NOVEMBER 28, 2022

Hiring in any new venture needs to be a structured and high priority task, not the ad hoc informal process I see in many startups that are struggling to grow: Crisis mode hiring rather than planned team growth. I’m not suggesting executive search firms for every startup position, but national recruiting organizations will get better results.

Organization 104

Organization Satisfaction Entrepreneur Screening 104

Startup Professionals Musings

SEPTEMBER 2, 2018

The critical success factors for a product business are well known, starting with selling every unit with a gross margin of 50 percent or more, building a patent and other intellectual property, and continuous product improvement. Start with a service you know and love. You have no shelf life, so you can’t make money while you sleep.

Services 72

Services Startup Training Writing 72

Both Sides of the Table

OCTOBER 26, 2014

Yesterday I wrote a post about The Silent Benefits of PR in which I pointed out that most young companies I encounter don’t fully grasp the benefits of PR because they are less measurable than product milestones or customer acquisition analyses (like CAC/LTV). When to start PR? In a startup this is a mistake.

Press 319

Press Startup Writing Training 319