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Vertical Networks Acquired By Whistle

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Santa Monica-based Vertical Networks , a "mobile-first" content studio which was backed by Snap , has been acquired by New York-based entertainment and sports media company Whistle. Vertical Networks was founded by Elisabeth Murdoch. Both Veritlca Networks and Whistle develop content for Snap.

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EdgeCast Networks Wins Atlantic Media

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Santa Monica-based content delivery network provider EdgeCast Networks said Thursday that it is providing its services to publisher Atlantic Media. edgecast networks atlantic media content delivery network publishing' Financial impact of the deal was not disclosed. READ MORE>>.

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EdgeCast Gets $54M For Content Delivery Efforts

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Santa Monica-based content delivery network EdgeCast has just filled up its warchest, announcing Thursday that it has raised $54M in a big funding round. edgecast venture capital content delivery network internet traffic' READ MORE>>.

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Heard Takes On Social Sharing, Networking

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Santa Monica-based Heard , a startup developing social sharing and networking software for iOS, Android, and the desktop said this week that it has launched a brand new "social exchange" software product aimed at letting people share and exchange content online. READ MORE>>.

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Tastemade: Our Content Better Than Ads

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Santa Monica-based food show producer Tastemade , the venture-backed Youtube show developer, said that it has conducted a brand research study, which finds that brands that integrate into content do far better with viewers than those who use typical advertising. READ MORE>>.

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EdgeCast Application Delivery Network Enters GA

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Santa Monica-based EdgeCast Networks , the operator of a content delivery network (CDN), said today that it has entered into general availability of its new Application Delivery Network service. The new service is focused on serving up web applications and dynamic customers for its customers. READ MORE>>.

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H Code Snags New Investment Round

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Santa Monica-based H Code, which provides digital advertising services to the Hispanic market, said Monday afternoon that the company has received a new, capital investment. The funding came from private equity investor Falfurrias Capital Partners (FCP), which invests in growth-oriented, middle-market companies.

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