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Link-in-bio monetization platform Snipfeed raises a $5.5M seed round

TechCrunch LA

But for creators seeking to monetize their following, these newer platforms may be more attractive to some creators, since they already have built-in tools to help them monetize their followings. “ Content creator doesn’t necessarily mean you’re going to be the next Addison Rae or a TikTok star,” explained Ramdani.

Platform 286
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Performance marketing agency MuteSix bets on content and data to boost DTC e-commerce

TechCrunch LA

“They demonstrate best-in-class expertise with Facebook and Google paid ad platforms. In today’s highly competitive ad environment, both content and data are kings. I oversee sales, marketing and partnerships, and my role is really trying to figure out which brands make most sense to partner with MuteSix.

Commerce 211
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GumGum Names Sales VP

socalTECH

Santa Monica-based GumGum , which operates an online digital advertising platform aimed at visual content, said Tuesday that it has named John Weisgerber as its new Senior Vice President of Sales. The company's platform is used to place advertising within visual content, such as photos. READ MORE>>.

Sales 100
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Using Generative AI to Drive Corporate Impact

TechEmpower

Key Functions with High Impact Generative AI is revolutionizing sales by enabling dynamic pricing and personalized customer interactions, boosting conversion rates and customer satisfaction. Post-sale, AI analyzes customer data to improve service and loyalty, making it a cornerstone of modern sales methodologies.

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Do VC Platforms Make Sense?

Both Sides of the Table

In the VC insider baseball world a discussion has gone on about “VC platforms” over the past 5 or so years. While firms define platforms differently, let’s just say they are the services that a VC offers outside of investment capital and partner time on boards or providing intros.

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Mythical Games raises $75M to build an NFT game engine

TechCrunch LA

Even as NFT sales dip below their most speculative highs, startups aiming to tap into their potential are still scoring big funding rounds from investors who believe there’s much more to crypto collectibles than the past few months of hype. The round was led by WestCap. NFT marketplace OpenSea raises $23 million from a16z.

Platform 308
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Smart Audio – A Lucrative Platform… If You Figure Out How To Leverage It

InfoChachkie

The research organization CIRP announced in August that sales of smart speakers had exceeded 50 million, with sales expected to grow 48% over the following twelve months. The evolution of home entertainment offers numerous opportunities for startups to leverage the new and innovative ways consumers are digesting audio content.

Platform 100