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TCVN Program: Customer Development

SoCal Tech Calendar

Thursday, January 24, 2019 -- TCVN Program: Customer Development. The four tracks are: Legal, Execution, Finance, and Marketing and will consist of a series of five, consecutive monthly programs designed to give the entrepreneur a comprehensive overview of each area. Who is your customer? See [link] (more)

TCVN 100
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Customer Validation - 33 Great Articles

SoCal CTO

I’m going to take that thought out into the field and validate it with my customers." I’ve spoken to dozens of customers, I have a validated customer persona, built an MVP to test key behavioral hypotheses, and the data doesn’t back what you’re saying." Customer Validation 101. Either: "That’s interesting.

Customer 227
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Domain Experience Gives Entrepreneurs an Unfair Advantage

Both Sides of the Table

I originally conceived it as the Top 11 things that I believe “all entrepreneurs need to succeed.&# If it stuck to this theme then I would stand by my top 11. It isn’t a “must&# for me but it’s certainly a huge positive when entrepreneurs have it. So the whole customer development cycle is very streamlined.

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Steve Blank Discusses The Origin And Future Of The Lean Startup Movement

InfoChachkie

Steve is also a Stanford Professor and noted marketing entrepreneur. The Lean Startup approach dictates that successful customer development is an iterative process. By conceptualizing, selling, gathering feedback and then developing a product, startups achieve success more quickly and economically.

Startup 229
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Why Your Startup Needs a Sales Methodology

Both Sides of the Table

Like most startup entrepreneurs, when I began my first company in 1999 I had no formal sales experience. I did have the wherewithal to visit potential customers and try to understand the pain points that I thought could be solved with our solution. This article originally appeared on Inc.com. question in sales.

Sales 393
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StartupWeekend Next Teaches Teams How to Level Up

Tech Zulu Event

The creators of the renowned StartupWeekend — a place where random ad hoc teams work frantically for 54 hours to build a demo of a new business and then complete for fame and fortune — have picked up where StartupWeekend left off and have birthed a new course for entrepreneurs who need to level up called StartupWeekend Next.

Class 98
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10 C-Level Positions That Are Red Flags For Funding

Startup Professionals Musings

This person may be an extraordinary communicator, who rallies employees, customers, and colleagues around the vivid future he sees. What you really need is a VP of Marketing and Customer Development, who can help with lead generation and honing the message, rather than an executive to manage a sales team and existing customers.

CTO Hire 100