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Customer Validation - 33 Great Articles

SoCal CTO

His basic point was: If someone, including me, tells you something isn’t a great idea and there’s no market for it there are only two acceptable responses. I’m going to take that thought out into the field and validate it with my customers." Customer Validation 101. Either: "That’s interesting. billion dollar mistake.

Customer 227
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Interview With Startup Boost, Matt Stodder and Blake Caldwell

socalTECH

What is Startup Boost , and how is it looking to help early stage startups in Los Angeles? It's a term to help people understand that we're here to help companies get ready to scale. We do that by galvanizing the community to help out. They're willing to give their time, a few hours a week, to help out startups.

Startup 172
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5 Tips to Becoming a More Customer Centric Organization

Both Sides of the Table

As organizations we have become more open and I believe this is great for businesses and their customers. We spent time out in the marketplace talking with customers, looking at their solutions, comparing ourselves with our competition and then squirreling ourselves away in our offices designing our next set of features.

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Why Your Startup Needs a Sales Methodology

Both Sides of the Table

I did have the wherewithal to visit potential customers and try to understand the pain points that I thought could be solved with our solution. Steve Blank calls this “ customer development ” in which you built an initial product that is in search of “product / market fit.” This answers the question of “why buy anything?”

Sales 393
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How Startups Can Figure Out Sales: Amos Schwartzfarb, TechStars

socalTECH

I was a sales person at HotJobs, but after we went public I helped open up an office in Los Angeles, and lived in Los Angeles for eight years. The, I moved back to LA and helped build out our strategic account management and our strategic sales team for HotJobs. They got a bunch of investors, including some from Austin.

Sales 113
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How Investors Think About Valuation of Pre-Revenue Startups

SoCal CTO

A lot of my time is spent helping early-stage companies get to proof points so that they can raise capital. Size of target market $100M is okay. Interesting that they don't need to see really large markets. - > $100 million (will require significant additional funding). What are they really looking for? is a requirement.

Startup 198
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StartupRoar - Great Content for Startups

SoCal CTO

This site aggregates and filters content from thought leaders who talk about topics such as Marketing , Sales , Design , Revenue , Hiring , Social Media , Business Models , Metrics , PR , Venture Capital , Angel Investors , Bootstrapping , Incubators , Agile and many others. The site aggregates content but doesn't own it or try to copy it.

Content 175