Custom Development Design Product Sales 
Both Sides of the Table
JUNE 13, 2013
Like most startup entrepreneurs, when I began my first company in 1999 I had no formal sales experience. I did have the wherewithal to visit potential customers and try to understand the pain points that I thought could be solved with our solution. Invariably your first efforts at product won’t quite hit the mark – and this is OK.
SoCal CTO
OCTOBER 6, 2011
" One was an enterprise software product. Would it take more work to sell the enterprise product than they could make on it? In both cases, the founder and I brainstormed on ways to shift the product in order to get closer to what I perceived as something that would be great. Customer Validation 101.
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Both Sides of the Table
NOVEMBER 1, 2009
We spent time out in the marketplace talking with customers, looking at their solutions, comparing ourselves with our competition and then squirreling ourselves away in our offices designing our next set of features. Our sales guys were on the front line and heard what they needed to win deals. Back then it seemed foreign.
Both Sides of the Table
FEBRUARY 7, 2010
I’ll publish the final post in this series this week and then move on to my next series – sales & marketing. I’ll be covering my PUCCKA sales methodology. version of their product was. The exact same team had worked on 2 previous customer service startups (and 1 non-CS product).
Tech Zulu Event
AUGUST 21, 2011
walking around seeing coders buried deep into code, focused on completing their product before the clock expired. Some experience developers, project managers, and even some designers. At the end of the development time allotted for each team, They get up to present their days work. Product Design.
Tech Zulu Event
NOVEMBER 6, 2012
Both companies were spending big bucks to advertise yet the offer left me cold and I must not be alone in this as both companies have slumping sales. These two ads showed how disconnected from their customers these once industry leaders have become. What IMVU thought was game changing technology was not why customers used the software.
SoCal CTO
JUNE 9, 2010
Through advertising or direct sales, these sites harvest intent. Instead of making a few dollars per sale and hoping for thousands of sales, you sell to only a few customers, and charge much higher rates. They’re deep into Customer Development ,” he said. they have purchasing intent ).*.
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