Berkonomics

SEPTEMBER 14, 2023

A product at the concept stage contains feature-functionality that customers may not want or be willing to pay for, or which just might not work well enough for release to the public. This is not to state that the customer tests a new product before we do internally, although many of us are surely guilty of that error.

Customer 156

Customer Custom Writing Product 156

Eric Greenspan

MAY 29, 2010

Using social media to increase your company’s touch and reach with each of your customers may be the most important reason to jump in to this game changing strategy. Social media can help bridge a long standing gap between customers and the companies they trust with their hard earned cash. 40,000) to join me on Facebook.

Social Media 214

Social Media Customer Custom Media 214

Startup Professionals Musings

SEPTEMBER 3, 2014

Even in this age of videos and text messages, the quickest way to kill your startup dream with investors, business partners, or even customers, is embarrassingly poor writing. You have to be able to communicate effectively in all the common forms, including business writing, as well as talking, presenting, and producing videos.

Writing 109

Writing Entrepreneur Summary Email 109

Both Sides of the Table

APRIL 19, 2011

He is very hands-on and helpful – especially for any company looking into customer acquisition. Big thank you to Darius Vasefi , of EyeOnJewels for the write up. Good listener, take in information, • Have pulse on what the market wants (hard to train that) cannot take this from customers only. we both love Jason).

Acquisition 304

Acquisition Startup Customer Custom 304

Berkonomics

MARCH 25, 2021

We know that one of the ways we hold onto our customers is if there are high switching costs to move away to a competitor. Do you have an estimate of the cost for a potential customer to switch to your side? Offer incentives to existing customers to stay, and for competitor’s customers to switch. So, email was out.

Competition 156

Competition Customer Custom Email 156

Startup Professionals Musings

JANUARY 24, 2016

Even in this age of videos and text messages, the quickest way to kill your startup dream with investors, business partners, or even customers, is embarrassingly poor writing. You have to be able to communicate effectively in all the common forms, including business writing, as well as talking, presenting, and producing videos.

Writing 62

Writing Summary Email Ideas 62

Tech.Co

DECEMBER 8, 2017

This week in Startup Spotlight we found companies helping students get through their final exams, gift giving chatbots, getting out of email hell, and more. Tutors are available for k-12 and college in a variety of topics and specialty areas including: English, math, foreign language, writing, physics, even special education.

Email 70

Email Artificial Inteligence Startup Template 70

InfoChachkie

DECEMBER 2, 2009

As noted in Pour and Stir Part I , the key to the successful execution of this strategy is managing the following equation: The cost to acquire a customer < lifetime value of a customer. Decreasing Your Customer Acquisition Costs. This is equivalent to being handed a free customer for every ten customers you acquire.

Customer 164

Customer Custom Advertising SEM 164

Berkonomics

DECEMBER 31, 2020

A company like this grows in value to its customers and to prospective buyers of the business, but without any dilution of control or ownership for the founders. The effort to write a grant request is not trivial. Email readers, continue here…] Grant writing takes skill and immense amounts of time. How refreshing!

Equity 156

Equity Writing Education Research 156

Startup Professionals Musings

FEBRUARY 19, 2021

Another mistake many consultants make is to charge by the hour, and customers lose track and lose confidence as things change. Speak to people, rather than write a document every time you want a change. Have "customers", not "clients." This is a minor semantic point, but an important one to the customer.

Startup 150

Startup Slides Email Customer 150

Startup Professionals Musings

JANUARY 29, 2012

The stakes are high – you are asking an investor for money, a customer for an order, or another executive for a partnership. Badly written letters, long rambling or emotional emails, or an obvious lack of spell checking will brand you as a poor business risk before the message is even considered. Tailor writing to your audience.

Writing 89

Writing Email Tips Startup 89

Berkonomics

NOVEMBER 21, 2018

Each new customer, each mention in the press or online adds to the feeling of early accomplishment. Email readers, continue here…] This moment is to celebrate every action, including shopping for supplies, furniture and technology to support the newly minted enterprise. Write your own Hollywood script.

Hollywood 120

Hollywood Writing Press Startup 120

Berkonomics

JULY 20, 2017

A product at the concept stage contains feature-functionality that customers may not want or be willing to pay for, or which just might not work well enough for release to the public. This is not to state that the customer tests a new product before we do internally, although many of us are surely guilty of that error.

Customer 256

Customer Custom Writing Product 256

Berkonomics

MARCH 5, 2020

One way to mitigate this is by using early money to create a prototype, to perform market research, to complete the first generation of the product, or to deliver the service to a satisfied customer. Email readers, continue here…] A great idea often fails from the inexperience or inability of management to bring the idea to market.

Outsource Development 156

Outsource Development Ideas Resource Patents 156

Startup Professionals Musings

SEPTEMBER 6, 2023

On the top of my list is a focus on minimizing multitasking, a result of continuous smartphone and email alerts, as well as an instant gratification mentality. Make every effort to have your mind be totally present for each challenge from a team member or customer. Schedule uncomfortable tasks when you are fresh and alert.

Demand 103

Demand Activity Email Mentor 103

Berkonomics

SEPTEMBER 11, 2014

Offer incentives to existing customers to stay, and for competitor’s customers to switch. To keep an existing customer, even if by offering discounts, is much less expensive than the cost of attracting a new one. Recognizing a longstanding customer with an appropriate gesture from the top is best of all. What should I do?

Marketing 199

Marketing Email Customer Custom 199

Startup Professionals Musings

SEPTEMBER 22, 2010

The stakes are high – you are asking an investor for money, a customer for an order, or another executive for a partnership. Badly written letters, long rambling or emotional emails, or an obvious lack of spell checking will brand you as a poor business risk before the message is even considered. Tailor writing to your audience.

Writing 90

Writing Content Email Tips 90

Tech Zulu Event

NOVEMBER 18, 2011

Having paying “Customers” is what makes the cash register roar. An entrepreneur having low self worth is the number one deterrent for a potential customer not buying into what you are selling. Using your service or owning your product isn’t why a person buys, it’s the experience your customer will have. Second, how to get leads.

Customer 85

Customer Custom Marketing SEO 85

Both Sides of the Table

JUNE 23, 2013

I’ve been writing a series on a simple methodology that we used at my first enterprise software company. Simply, this is identifying a customer need that has economic value to them if they can solve it. This solves the customer question, “Why Buy Anything?”. You can’t quantify the value of email yet everybody needs it!”.

Sales 328

Sales Customer Custom Examples 328

Both Sides of the Table

MAY 14, 2018

I know that you can use an email system with this to track my open rate, whether I forwarded the email, the IP address where I read it, whether I was on a mobile device or a wired computer and you can tell who else read the document. What should not be in your deck?

Funding 239

Funding Venture Capital IP Email 239

InfoChachkie

OCTOBER 8, 2012

Five broad sources of independent, third-party validation are: Customers, Partners, Distributors, Industry Experts and other Stakeholders. For instance, validation that directly supports your company's underlying value proposition is more valuable than corroboration that indirectly suggests customers might ultimately adopt your solution.

Venture Capital 265

Venture Capital RSS Customer Custom 265

Both Sides of the Table

JANUARY 14, 2014

If you follow the tech media you would be subject to a lot of narrative biases that are completely off base – and this includes the value of email and phone calls. In fact 61% of all mobile searches where a customer contacts a business it is via a phone call (source: Google). billion email accounts. THE FULL STORY.

Email 339

Email SaaS Venture Capital Google 339

Berkonomics

JANUARY 13, 2022

Email readers, continue here…] But what about the pause to celebrate? To celebrate with your customers, who worry over continuity and look to you for assurances that the transition will not negatively affect them. Write a book. Write a handwritten letter to someone who helped you make it to the finish line.

Writing 156

Writing Entrepreneur .Net Sales 156

Berkonomics

MARCH 14, 2019

One way to mitigate this is by using early money to create a prototype, to perform market research, to complete the first generation of the product, or to deliver the service to a satisfied customer. Email readers, continue here…] Are you ahead or behind the market with your product or service? Second: Market risk. .

Outsource Development 120

Outsource Development Ideas Resource Patents 120

Berkonomics

NOVEMBER 17, 2016

Everyone who manages a company or its sales force wants to write as many new deals as possible, and is usually warry about doing anything that might threaten the positive outcome of a pending sale. If the deadline expires and the potential customer finally acts, expecting the discount, a significant degree of sales power returns to you.

Sales 120

Sales Tool Writing Customer 120

Tech.Co

JULY 25, 2017

After focusing on your site, it’s time to use an email marketing platform and move on to lead nurturing. It integrates with OptinMonster, allows you to craft beautiful emails, and more importantly, enables you to create automated workflows without writing a single line of code. GetResponse fits this bill perfectly.

Tool 39

Tool Custom Customer Sites 39

Startup Professionals Musings

OCTOBER 16, 2020

Too many of you business owners think success only means being the next Amazon, or you stress yourself out trying to be everything to every customer. Understand and write down every expense, and budget for required costs, especially initial inventory and accounts receivable delays. Meticulously manage cash inflow and outflow.

Customer 125

Customer Custom Tool Writing 125

Both Sides of the Table

MAY 27, 2013

Partly out of the fact that in 1 week I depart for England to speak at LeWeb, attend our DataSift board meeting and generally make myself available to the DataSift team to meet their customers, partners and employees. Email updates frequently. Key point – if your emails are as long as my blog posts you’re forked.

Tips 365

Tips Email Venture Capital CTO Coach 365

Both Sides of the Table

MAY 21, 2018

And my specific response that I recommended was to say, “I can send you our standard data pack but honestly I have too many other firms asking for customized data and we simply can’t send each person custom reports. Note: If you enjoy my posts please subscribe to my newsletter by adding your email below. it will go a long way.

Funding 217

Funding Newsletter Venture Capital Email 217

Tech.Co

DECEMBER 29, 2023

Sign up to Tech.co's weekly newsletter today Please fill in your name Please fill in your email Subscribe By signing up to receive our newsletter, you agree to our Privacy Policy. However, its unique-for-the-industry monthly subscription model has helped it maintain healthy profits from its loyal customer base in 2023.

Startup 210

Startup Generative AI Newsletter Tool 210

Startup Professionals Musings

OCTOBER 15, 2022

Some entrepreneurs love to talk and produce videos, but hate to write anything down. Others send investors email and business plans in all uppercase or no punctuation. Message delivery must be customized for each investor. Effective communication requires real listening, as well as talking.

Entrepreneur 111

Entrepreneur Social Media Patents Mentor 111

Both Sides of the Table

MARCH 29, 2014

They get pissed off if a senior executive at Google doesn’t take a meeting with them, if people are late to their meetings or if they have emails that are unreturned. The 70% of entrepreneurs that simply can’t get past an un-responded-to email. You need to know how to write good & action oriented emails.

Venture Capital 389

Venture Capital Email Startup Conference 389

SoCal CTO

DECEMBER 19, 2012

You likely are writing your first one of these. This should be an iterative process with advisors and customers providing feedback on the product. Just make note of it in the document and/or in an email when you send it. Customer Development Notes I'm assuming founders are having customer development conversations.

Develop 354

Develop Development Technical Review CTO Coach 354

Startup Professionals Musings

NOVEMBER 6, 2021

Then, hopefully, come customers, distribution channels, and going public or merging with an attractive buy-out candidate. Communication is not just talking, but also writing, body language, and “actions speak louder than words.” But these are subjects for another day.

Startup 134

Startup Writing Ideas Entrepreneur 134

InfoChachkie

MARCH 4, 2013

Their deep understanding of their customers, an uncompromising drive to create a quality product and the courage to ignore the music industry's formulaic approach to producing hits resulted in the creation one of the top selling non-compilation albums of all time.

Startup 269

Startup Cloud Computing RSS Writing 269

Both Sides of the Table

APRIL 12, 2017

As executives we’re all seemingly accessible at any moment to anybody via email, Twitter, Facebook, LinkedIn or Text. It’s why sometimes I respond to emails in 5 minutes at other times I go dark for a week at a time. Recruiting, business development, shipping product, writing blog posts, networking … it’s all the same.

Activity 297

Activity Blogging Email Startup 297

Startup Professionals Musings

FEBRUARY 5, 2020

Funding is depleted before customer sales ramp up. One of the pitfalls of optimism is the expectation for early customer growth, and understating the real costs of design, development, and inventory. Don’t underestimate your own value as customers arrive, establishing a line of credit, and borrowing against inventory.

Startup 131

Startup Entrepreneur Examples Customer 131