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6 Keys To A Winning Business Model For Your Customers

Startup Professionals Musings

Proof of any business model starts with a finished product or solution, sold to a new customer for full price, with high satisfaction for the value received. Customer support is more than handling exceptions. Your challenge is to present a total business solution to the right customer set to build your credibility and momentum.

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Sunbit, Fresh Off Massive Funding Round, Names Chief Customer Officer

socalTECH

Los Angeles-based fintech startup Sunbit announced this morning that it has appointed Bill Walsh as the company's first Chief Customer Officer. Sunbit recently raised a huge, $130M Series D funding round, which valued the company at an $11 billion unicorn.

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10 New Realities Drive The Customer Decision Process

Startup Professionals Musings

Today’s customers are overloaded and overwhelmed by too much information, so making a decision is a challenge. You may think this is only important to your marketing and sales people, but in reality it doesn’t matter how great your product or technology might be, you won’t succeed if you don’t understand your target customer decision process.

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Yardi Wins Investor Services Customer

socalTECH

Goleta-based property management and real estate software developer Yardi said this week that it has been selected by investor services provider IQ-EQ as its international real estate fund management platform. Financial terms of the win were not announced. Yardi said it will be used across IQ-EQ's global operations.

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Upgrade gives hair stylists tools to market, sell custom wigs from one marketplace

TechCrunch LA

Upgrade’s e-commerce marketplace has two sides: one that enables consumers to choose a vetted stylist and have their wig colored or customized based on their desired look. However, although they are providing such significant value, a lot of them operate with limited funding and resources, which ultimately affects the customer experience.

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If You Don’t Respect Your Customers You Won’t Be Successful

Both Sides of the Table

I spend a lot of time with startups and thus hear many companies talk about their approach to sales and their interactions with customers. From these meetings you can really tell the leaders that care deeply about their customers and those the look down on them. You’d be very wrong. Contrast that with a VC conversation I had.

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7 Key Strategies To Ensure Long-Term Customer Growth

Startup Professionals Musings

They forget that adapting their company and themselves as their customers evolve is the key to long-term survival. Think of Blockbuster and Toys ‘R’ Us , both of whom missed customer changes and the move to online. Create an overt strategy to react to emerging customer trends. Remember when you were a startup?

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