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7 Reasons Why Every Business Leader Needs A Mentor

Startup Professionals Musings

After working many years in business, both in large companies as well as startups, I’ve realized that you can learn more from peers and mentors than from any formal education program. Best of all, I find mentoring to be fun and fulfilling for both the giver and the receiver. Mentoring works best one-on-one and person-to-person.

Mentor 159
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5 Tips For Attracting Female Customers

Tech.Co

If you as a founder don’t think that appealing to women should be a part of your marketing strategy, you are wrong, and will lose. “Focusing on emotion is key when communicating with female customers. Most importantly, humor can get customers talking about your product or service. Connect With Your Customers.

Tips 71
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6 Ideas To Recover From Business Resource Challenges

Startup Professionals Musings

Most entrepreneur that fail are quick to offer a litany of constraints that caused their demise – not enough money, time, customers, or support from the right players. Constraints are the best motivators for finding new approaches to solving a problem, building a product, or crafting an effective marketing campaign.

Resource 112
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7 Excuses I Don’t Want To Hear For New Owner Failure

Startup Professionals Musings

When I heard a friend and business mentor say, “Your startup won’t fail if you don’t quit,” I realized that every entrepreneur should adopt “never give up” as their mantra. You probably realize that the leading edge is very near the bleeding edge, where only early adopter customers dare to tread.

Startup 135
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7 Steps To Creating An Effective Personal Brand Today

Startup Professionals Musings

Now may be the time to build new credentials is this digital age by taking time for education courses and attending digital conferences. For example, with a strong background in traditional marketing, you may reposition yourself as a digital marketing expert, with a much better opportunity. Don’t be too humble.

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8 Unpublicized Strategies From Serious Entrepreneurs

Startup Professionals Musings

But privately, as a mentor to many entrepreneurs, I see mindsets and attributes that may be equally critical to success, but are not readily admitted, for fear of being too wacky. Don’t look to customers for breakthrough ideas. You now have many bosses, including partners, investors, and customers.

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How Baby Boomers Fit In The Realm Of Entrepreneurship

Startup Professionals Musings

They couldn’t possibly understand the new social media culture, new technologies, or have the determination to beat their younger counterparts in the market. Pew says the Boomer demographic is the largest mainstream pool of experienced talent in the market today, and will be for the foreseeable future. Manage customer service.