TechCrunch LA

JUNE 9, 2021

The startup’s “Mythical Economic Engine” is being designed to help budding game builders create NFT-based marketplaces that won’t get them in any regulatory trouble, marrying compliance across geographies and tools that help creators comply with anti-money laundering laws and know-your-customer frameworks.

Platform 308

Platform Framework Los Angeles Design 308

Startup Professionals Musings

OCTOBER 24, 2020

Porter proposed his Five Forces framework for analyzing the competitive environment which I think makes even more sense today. Startups that target profitable and growing markets with high returns should realize that these will draw many new entrants. Bargaining power of customers. Way back in 1979, Michael E.

Competition 151

Competition Startup Framework Pricing 151

Startup Professionals Musings

OCTOBER 20, 2013

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Real customers. Owned media. Long-term sales.

Media 101

Media Marketing Startup Framework 101

Both Sides of the Table

JANUARY 12, 2014

But being best-in-class at online marketing is also a sine qua non to standout from your peer group. The starting point of product IS marketing, which is what a lot of young entrepreneurs that never studied business don’t realize. Online marketing uses techniques for driving promotion and place.

Marketing 379

Marketing Startup SEM SEO 379

Berkonomics

JULY 26, 2018

These are so succinct, so well defined, so precise that everyone in sales and everyone involved in marketing must be able to answer these three questions without pause, and convincingly. It would pay you to work over this set of questions in a special session with sales, marketing and senior management in the room at once.

Sales 226

Sales Customer Custom Pricing 226

Startup Professionals Musings

APRIL 7, 2021

Every entrepreneur’s first priority should be the alignment of interests across the range of constituents required for success – partners, investors, customers, vendors, and employees. Make sure the inspiration that launched your vision isn’t lost in the course of a pivot or market change. Realign all elements of the plan.

Social Media 143

Social Media Startup Framework Course 143

Startup Professionals Musings

AUGUST 24, 2019

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Real customers. Owned media. Long-term sales.

Media 95

Media Framework Social Media Metrics 95

Both Sides of the Table

JUNE 13, 2013

I did have the wherewithal to visit potential customers and try to understand the pain points that I thought could be solved with our solution. Steve Blank calls this “ customer development ” in which you built an initial product that is in search of “product / market fit.” We called our methodology PUCCKA. Compelling Event.

Sales 393

Sales Startup Resource Customer 393

Startup Professionals Musings

SEPTEMBER 16, 2023

Investors and partners now look only for a framework of your business essentials, within the context of your opportunity, solution, and financials. Building a minimum viable product, with customer validation. Early customer feedback will position your solution, and help you make pivots before critical time and money are lost.

Entrepreneur 104

Entrepreneur Startup Social Media News 104

Startup Professionals Musings

MAY 23, 2021

Others are really marketers out to make money fast, and believe that they can entice customers to any offering. His framework seems to be picking up some traction, and is already in use informally by several entrepreneurship platforms, universities, and even high school programs. External forces (competitors and customers).

Entrepreneur 134

Entrepreneur Framework Mentor Web 134

Startup Professionals Musings

MARCH 28, 2012

A while back, I wrote about the value of Michael Porter’s Five Forces framework for analyzing the competitive environment, and using every opportunity to highlight and emphasize your relative advantages, whether they be price, features, or bargaining power. Exceed customer expectations. Continuous customer service innovation.

Customer 104

Customer Custom Startup Organization 104

Startup Professionals Musings

MAY 11, 2022

The hard part is providing the leadership required to align and motivate all the constituents and players – from engineers, to investors, vendors, and ultimately customers. Existing business frameworks are the recipes, and great entrepreneurs creatively use new tools and strategies to hone these frameworks, just like a master chef.

Coach 114

Coach Framework Entrepreneur Tool 114

Startup Professionals Musings

JUNE 15, 2016

With today’s overload of information from digital as well as conventional sources, even the best new solutions and services won’t get traction without real marketing. Digital marketing is the cost-effective place to start, utilizing the internet, mobile phones, display advertising, and other digital mediums.

Marketing 58

Marketing Startup Social Media Newsletter 58

Both Sides of the Table

NOVEMBER 4, 2010

The framework of his book has profoundly altered how I think about the technology market and affects how I thought about building my businesses and how I think about investing in venture capital. Let’s start with the incumbents position in a market. So the startups tend to focus on totally new customers.

Startup 376

Startup Framework Marketing Customer 376

Startup Professionals Musings

NOVEMBER 28, 2020

Investors and partners now look only for a framework of your business essentials, within the context of your opportunity, solution, and financials. Building a minimum viable product, with customer validation. Early customer feedback will position your solution, and help you make pivots before critical time and money are lost.

Tips 161

Tips Startup Social Media News 161

Startup Professionals Musings

APRIL 4, 2020

But we all know that these are not solutions by themselves, but require integration into an innovative framework to solve real customer problems. Here are some keys to that mindset that I have seen working for successful entrepreneurs: Think customer-centric rather than technology-centric. Be forever curious and optimistic.

Startup 134

Startup Artificial Inteligence Ideas Entrepreneur 134

socalTECH

SEPTEMBER 3, 2019

That was a really fast stint, we started with only a couple of small customers but ended up taking it to $120K MRR and sold it to Home Depot at a significant multiple above revenue. The reason why, is my experience is in early stage sales and more specifically, in early stage customer development. The answer is almost always NO.

Sales 113

Sales Startup Custom Development Framework 113

Startup Professionals Musings

AUGUST 20, 2022

A design mindset is not product-focused - it’s solution focused and action oriented towards creating better customer experiences and value. Probably the most recognized design thinking business leader was Steve Jobs at Apple, as he drove the company from personal computers to new markets, including the iPhone and iPad.

Design 106

Design Coach Ideas Organization 106

Startup Professionals Musings

AUGUST 8, 2022

Success in any business these days requires a constant flow of new and innovative solutions, to keep up with changes in the market, competition, and to attract new customers. In fact, people lower in the organization are often closer to the customer and have more insight into what works and what doesn’t.

Ideas 111

Ideas Framework Summary Organization 111

SoCal Tech Calendar

APRIL 26, 2011

Monday, May 2, 2011 -- Gartner BI Summit provides the insights, frameworks and best practices to implement BI, analytics and performance management initiatives that drive better decision-making and business performance across the organization. See [link] (more)

Framework 113

Framework Organization Customer Custom 113

socalTECH

MAY 17, 2019

The company is all about data solutions which combine meaningful application frameworks together. The chief revenue officer must have up-to-date forecasts, up-to-date information on customer opportunities, a view of sales opportunities, and customer issues at their fingertips in order to run their sales organization properly.

SaaS 113

SaaS Startup Customer Custom 113

Berkonomics

JULY 9, 2011

These are so succinct, so well defined, so precise that everyone in sales and everyone involved in marketing must be able to answer these three questions without pause, and convincingly. It would pay you to work over this set of questions in a special session with sales, marketing and senior management in the room at once.

Sales 222

Sales Customer Custom Pricing 222

Startup Professionals Musings

AUGUST 17, 2019

The hard part is providing the leadership required to align and motivate all the constituents and players – from engineers, to investors, vendors, and ultimately customers. Existing business frameworks are the recipes, and great entrepreneurs creatively use new tools and strategies to hone these frameworks, just like a master chef.

Coach 96

Coach Framework Entrepreneur Tool 96

Startup Professionals Musings

MAY 24, 2013

Porter proposed his Five Forces framework for analyzing the competitive environment which I think makes even more sense today. Startups that target profitable and growing markets with high returns should realize that these will draw many new entrants. Bargaining power of customers. Way back in 1979, Michael E.

Startup 80

Startup Framework Competition Pricing 80

Both Sides of the Table

SEPTEMBER 28, 2014

Let’s set up a framework. by Michael Woolf that is worth any startup founder reading to get a sense of perspective on the reality warp that is startup world during a frothy market such as 1997-1999, 2005-2007 or 2012-2014. We’re going to start aggressively spend money on marketing our product.

Startup 383

Startup Company Companies .Net 383

Both Sides of the Table

APRIL 8, 2010

That’s why I started the Sales & Marketing Series and at one point I will do a bunch of posts on the sales methodology we developed at my first company called PUCCKA. They work through ROI calculations with customers. Today I want to talk about sales executives and a model for thinking about them.

Startup 350

Startup Sales Framework Organization 350

Startup Professionals Musings

OCTOBER 18, 2019

The result is a hierarchy and a static group of silos that doesn’t adapt to market changes and competitors. and China, as thought leaders in this area, so their framework for reinventing your business organization, with some of my own insights, is definitely worth a look: Environment: Fund a group to track market changes.

Organization 57

Organization Framework Resource Customer 57

Tech.Co

JULY 25, 2017

It also takes only an hour to develop your own using a rapid development framework like CakePHP. After focusing on your site, it’s time to use an email marketing platform and move on to lead nurturing. Nowadays, you’ll never run out of choices when it comes to contact form plugins that can easily be integrated into your site.

Tool 39

Tool Custom Customer Sites 39

Startup Professionals Musings

NOVEMBER 13, 2019

A design mindset is not product-focused - it’s solution focused and action oriented towards creating better customer experiences and value. Probably the most recognized design thinking business leader was Steve Jobs at Apple, as he drove the company from personal computers to new markets, including the iPhone and iPad.

Design 97

Design Coach Ideas Organization 97

Both Sides of the Table

FEBRUARY 17, 2011

I thought I’d try to offer a framework for thinking about the topic. So here’s my framework. For many businesses you should keep your costs low & your capital raises low until you discover whether you are really on to a big idea where there is market demand. Sometimes this pays off, other times it doesn’t.

Help 303

Help Startup Competition Framework 303

Both Sides of the Table

JULY 13, 2010

In billing we literally started thinking about all of the types of bills that would be generated for customers: full payment, partial payment, split payment, senior discount, student discount, level pay plan, etc. I’m never right the first time so I spend time adjusting my frameworks. I started by doing billing systems.

Entrepreneur 372

Entrepreneur Startup Design Framework 372

InfoChachkie

SEPTEMBER 15, 2011

Obsess About Customers, Not Colleagues Or Competitors. “We We see our customers as invited guests to a party, and we are the hosts. It’s our job every day to make every important aspect of the customer experience a little bit better.”. You can be customer-focused or competitor-focused. Be Simpleminded.

Tips 279

Tips Startup Framework Customer 279

Both Sides of the Table

MAY 24, 2018

controlling your psychology ) you no doubt have heard me say that raising capital is a sales & marketing process. Decision Dynamics Each firm makes decisions in different ways so understanding the firm’s decision framework matters. If you’ve read any of my ongoing series on fund raising from venture capitalist (episode 1?— ?controlling

Venture Capital 314

Venture Capital Technical Review Invest Slides 314

Startup Professionals Musings

AUGUST 18, 2013

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. The first thing that entrepreneurs need to realize is that the process and framework for making social media marketing work are different from traditional marketing, and trial and error certainly doesn’t work.

Social Media 102

Social Media Media Product Metrics 102

TechCrunch LA

MARCH 17, 2019

And while the market’s reaction was negative, there were folks who noted that the Model Y’s likeness to the 3 meant it was getting serious about selling vehicles. The framework of the agreement is expected to include VW making an investment into Ford-backed autonomous vehicle startup Argo AI. billion investment in 2018.

San Fernando 217

San Fernando Los Angeles Commerce News 217

Startup Professionals Musings

APRIL 1, 2017

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. The first thing that entrepreneurs need to realize is that the process and framework for making social media marketing work are different from traditional marketing, and trial and error certainly doesn’t work.

Social Media 62

Social Media Media Metrics SEO 62

Startup Professionals Musings

NOVEMBER 6, 2019

Success in any business these days requires a constant flow of new and innovative solutions, to keep up with changes in the market, competition, and to attract new customers. In fact, people lower in the organization are often closer to the customer, and have more insight into what works and what doesn’t.

Ideas 94

Ideas Framework Summary Organization 94