Startup Professionals Musings

MAY 15, 2013

Customer service has always been reactionary, meaning someone has to wake up and answer website email requests. That’s just not savvy enough to hold today’s fickle, less loyal, and ready to jump customer. This exemplary customer service is just savvy marketing. Respect your customer’s view of usability.

Custom 89

Custom Customer Services High Tech 89

Startup Professionals Musings

AUGUST 10, 2020

Should they go after high-tech nerds for partners, or professional technologists? If your kids can use computers by age six, every entrepreneur ought to be able to stay current with the latest social media marketing and e-commerce technologies. The right answer for a good business partner today is neither of the above.

Competition 174

Competition High Tech Startup Social Media 174

Startup Professionals Musings

NOVEMBER 2, 2013

When my friend’s small business was struggling a while back, I suggested he add some social media marketing initiatives, and his answer was that he was “too busy.” According to a study of 1700 CEOs last year, only 60% of companies today use social media for marketing, and only 12% of those feel that they are using it effectively.

Social Media 106

Social Media Media Startup Social Network 106

Startup Professionals Musings

SEPTEMBER 28, 2012

When my friend’s small business was struggling a while back, I suggested he add some social media marketing initiatives, and his answer was that he was “too busy.” According to a recent Harvard Business Review article , only 60% of companies today use social media for marketing, and only 12% of those feel that they are using it effectively.

Social Media 115

Social Media Media Startup Social Network 115

TechCrunch LA

MAY 30, 2019

Now, he designs those systems for the real world through his company Oblong Industries , which has labored to create a full stack of collaborative tools for business users that are every bit as high-tech as the one’s Underkoffler dreamt for the silver screen. The latest to get the Rumpus treatment is Cisco Webex.

Screening 175

Screening Tool High Tech Los Angeles 175

Startup Professionals Musings

JULY 9, 2011

He is not alone, according to a recent study , which concludes that only 47% of companies use social media today for marketing, despite the fact that 78% of executives polled feel it’s critical for success. Develop a marketing strategy specific to this media. Social media demands two-way communication, rather than outbound only.

Social Media 104

Social Media Media Marketing Social Network 104

Startup Professionals Musings

DECEMBER 30, 2022

As a potential investor, I always think of the high rate of failure of disruptive technologies, due to the longer learning curve of customers, infrastructure change consistently required, and higher marketing costs. Before you act, shut up and listen to employees, customers, and futurists.

Technical Review 101

Technical Review Metrics Resource Software Review 101

socalTECH

DECEMBER 10, 2010

Looking to reach Southern California's high tech executives and. socalTECH.com offers up continuous coverage of Southern California's growing high. tech economy, with interview with the movers and shakers in the industry, coverage of. socalTECH.com offers up continuous coverage of Southern California's growing high.

SoCalTech 127

SoCalTech Advertising Rustic Canyon Glendale 127

Startup Professionals Musings

JUNE 4, 2010

According to this study from last year, over 65% of existing small businesses still ignore social media for marketing, so he is still the rule rather than the exception. They don’t know if they should move to social networks for lead generation, branding, customer loyalty, or for direct marketing and e-commerce. What’s the problem?

Social Media 88

Social Media Media Marketing Startup 88

socalTECH

DECEMBER 26, 2012

For the last week of the year, we're featuring the thoughts and reflections of some of the movers and shakers of Southern California's high tech community. Following that, I think Facebook is next and their staggeringly high IPO followed by their equally staggering drop. You have to listen to your consumers and customers.

Southern California 168

Southern California High Tech SaaS Social Media 168

Startup Professionals Musings

SEPTEMBER 14, 2018

Should they go after high-tech nerds for partners, or professional technologists? If your kids can use computers by age six, every entrepreneur ought to be able to stay current with the latest social media marketing and e-commerce technologies. The right answer for a good business partner today is neither of the above.

Technology 87

Technology High Tech Startup Social Media 87

socalTECH

JUNE 5, 2009

Thanks to all of the sponsors and advertisers, who allow us to keep you updated on Southern California's high tech news and companies. Custom Insurance Programs for Technology Companies. source for executive talent -- serving emerging growth company clients in the high. They include: Sponsors. Startups Made Simple.

SoCalTech 100

SoCalTech Southern California Rustic Canyon IP 100

Tech Zulu Event

OCTOBER 6, 2011

The artists provided exhibit participants an iPad with a custom-designed soundboard with a number of pre-loaded sounds with volume and activate capabilities. One of my favorites (couldn’t find the sign for it) took place in a completely blacked out room, where ambient sounds played from the four corners of the room.

Long Beach 95

Long Beach High Tech Startup Organization 95

socalTECH

JULY 7, 2010

socalTECH.com has mined its proprietary database of high tech companies and entrepreneurs and identified just a few of the repeat entrepreneurs to watch in the region. Demand Media / Richard Rosenblatt / Los Angeles - Rosenblatt's last big win: MySpace, where he was Chairman, brokering its sale to News Corp.

Southern California 228

Southern California Entrepreneur SoCal Mahalo 228

Startup Professionals Musings

JANUARY 21, 2019

Especially in a small town, for credibility, you need to quantify your plan consistently to local leaders and organizations, as well as bankers and customers. For example, in a small town with no other hardware store, you may be lulled into complacency as customers flock in at any price, but soon a competitor will pounce.

Technical Review 107

Technical Review Entrepreneur Startup Custom 107

socalTECH

MARCH 20, 2009

Southern California's high tech news and companies. Custom Insurance Programs for Technology Companies. customer relationship marketing programs designed to preserve your core revenue. source for executive talent -- serving emerging growth company clients in the high. They include: Sponsors. Startups Made Simple.

Rustic Canyon 100

Rustic Canyon Southern California Technology Council High Tech 100

socalTECH

MARCH 27, 2009

Thanks to all of the sponsors and advertisers, who allow us to keep you updated on Southern California's high tech news and companies. Interesting in reaching Southern California's high tech industry? Custom Insurance Programs for Technology Companies. tech, new media, entertainment and consumer industries.

SoCalTech 100

SoCalTech Southern California Rustic Canyon Technology Council 100

socalTECH

APRIL 24, 2009

Thanks to all of the sponsors and advertisers, who allow us to keep you updated on Southern California's high tech news and companies. Custom Insurance Programs for Technology Companies. www.socalip.com) Focused on high tech's unique need - Pragmatic cost-effective IP portfolio management - U.S. Advertisers.

SoCalTech 100

SoCalTech Southern California Rustic Canyon Technology Council 100

socalTECH

MAY 22, 2009

Thanks to all of the sponsors and advertisers, who allow us to keep you updated on Southern California's high tech news and companies. Custom Insurance Programs for Technology Companies. www.socalip.com) Focused on high tech's unique need - Pragmatic cost-effective IP portfolio management - U.S.

SoCalTech 100

SoCalTech Southern California Rustic Canyon IP 100

InfoChachkie

SEPTEMBER 28, 2011

Of the 225 customer reviews currently posted on Amazon, over 90% are highly positive. As Guy notes in the accompanying video interview, his primary goal with Enchantment is to reach a broader audience, beyond the high-tech, startup world. Marketing is free or cheap because of social media. It wasn’t the Guy fan base.

Santa Barbara 262

Santa Barbara Technical Review Social Media Startup 262

socalTECH

DECEMBER 29, 2020

Every year, we feature the year end reflections of founders, CEOs, investors, and others in Southern California's high tech community. Before co-founding Alteryx, Libby held various sales, customer, and marketing roles at Strategic Mapping, Donnelley, and VNU Business Media.

Southern California 140

Southern California Technical Review Platform Organization 140

Startup Professionals Musings

AUGUST 27, 2016

Should they go after high-tech nerds for partners, or professional technologists? If your kids can use computers by age six, every entrepreneur ought to be able to stay current with the latest social media marketing and e-commerce technologies. The right answer for a good business partner today is neither of the above.

High Tech 58

High Tech Startup Social Media Entrepreneur 58

socalTECH

AUGUST 20, 2010

Patrick Kennedy: Our customers are very active using our technology and analytics as a solution to increase the content sales from all kinds of customers. So carriers are a major customer of yours? Patrick Kennedy: We have customers of different kinds. Patrick Kennedy: We have customers of different kinds.

Content 189

Content Screening Mobile Custom 189

InfoChachkie

OCTOBER 24, 2011

There has recently been a common theme among the entrepreneurs I have interviewed and the conferences I have attended: despite the relatively weak state of the world economy, now is a great time to create a high-tech startup. Marketing is free or cheap because of social media. People are free or cheap because of the recession.

Company 257

Company Companies Startup Study 257

Tech Zulu Event

MARCH 7, 2010

Discover the what the future holds for you and this game changing media platform. Checkout this amazing lineup of keynotes, panels, and talks during this high-level full day event. Should media companies offer their content on an ad-supported basis or get users to pay up front? Krishna Subramanian, Co-Founder, Mobclix.

Mobile 40

Mobile Media Case Study Advertising 40

Tech.Co

JANUARY 4, 2018

It doesn’t matter if you start a company in a coworking space, a dorm room or on your couch, the struggle to build a tech business in this day and age is real. For many founders, getting noticed by investors, potential customers, incubators and other companies, is a necessity to take your product to the next level. Meet the Startups.

Startup 70

Startup High Tech Product Design 70

Startup Professionals Musings

JANUARY 15, 2018

Online, it pays to join entrepreneur and investor groups on social media, and build relationships with people meeting your criteria. Finding a high-tech co-founder in the middle of Kansas may be a long search. There’s a reason that Silicon Valley and Boston are hubs for high-tech startups.

High Tech 55

High Tech Entrepreneur Writing Startup 55

socalTECH

JUNE 23, 2011

One trend in the Southern California high tech startup market has been an increasing number of startups--and executives--who have been looking to combine their interests in business with their enthusiasm for giving back through nonprofits and causes. However, you'll never see that in the media. You need a third profile.

Causecast 222

Causecast Startup Content Education 222

socalTECH

APRIL 12, 2011

Watertower has been involved in a number of high visibility exits and fundings in recent months, including Riot Games (rumored to be $400M+), Machinima, and ExtendMedia. Norton spent some time talking about his vision of where LA's future in high tech lies. Derek Norton: I'm a fourth generation Angeleno.

Riot Games 199

Riot Games Technology Los Angeles Entrepreneur 199

SoCal CTO

DECEMBER 1, 2010

How to Enchant Your Customer - How to Change the World , November 23, 2010 I love to do business with small businesses—in-store, online, for myself, for others, for pleasure, for work—it doesn’t matter to me. No Business Plan Survives First Contact With A Customer – The 5.2 Your First Iteration of an Idea Will Be Wrong. So what gives?

Technical Review 175

Technical Review Startup Product Technology 175

Tech Zulu Event

NOVEMBER 28, 2011

And NOT even because they give until death refunds if a customer is ever dissatisfied with a purchase. He says he cares most about “focusing on customers for life”. To prove that point, tonight I had the privilege of hearing him speak at Lean LA , a Los Angeles group that helps high tech start-ups build great companies on a budget.

Metrics 87

Metrics Email Startup Technical Review 87