Customer Ideas SEM Web 
Both Sides of the Table
FEBRUARY 7, 2013
He had an idea for a startup that would help consumers better book service jobs and would take on Service Magic, which he believed had a business model that could be disrupted. Because I knew that Ethan was on to a powerful idea and one in which he had developed huge competence and domain knowledge in. So there you have it.
Both Sides of the Table
JUNE 27, 2011
Because market is such a broad topic, I’m restricting these lessons to PR marketing (as opposed SEO, SEM, product marketing, etc.). Where Stealth is Good – There’s a lot of discussions on the web about whether startups should be stealthy before they launch or not. Most people totally advise against stealth.
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Both Sides of the Table
APRIL 4, 2011
4 times / 100 means if a customer uses your app frequently (say 10-20 times / day) then they are crashing nearly every day. You’ll have no idea when you’re off course. Customer Acquisition. How many through SEM? Do you have a customer referral program? How do the mobile customers break down by device type?
Startup Professionals Musings
JUNE 18, 2012
Do basic Search Engine Optimization (SEO) and Marketing (SEM) yourself. Try Web-Ex, free teleconferencing, and Skype instead of international travel for client meetings. Now you can get a product built in China almost overnight with minimal up-front cost, with delayed payment based on first-customer order commitments.
socalTECH
SEPTEMBER 14, 2009
We talked with Billy last week about the firm, and what it's trying to do: What's the whole idea behind Kijubi? The idea there, is you sift through brochures, and call them to see if they are still there, and then make a reservation. It's migrated onto the web in Hawaii, a simple migration, but no one had done it here yet.
Startup Professionals Musings
FEBRUARY 15, 2011
Do basic Search Engine Optimization (SEO) and Marketing (SEM) yourself. Try Web-Ex, free teleconferencing, and Skype instead of international travel for client meetings. Now you can get a product built in China almost overnight with minimal up-front cost, with delayed payment based on first-customer order commitments.
Both Sides of the Table
FEBRUARY 21, 2010
By now we all know that the largest part of the online spend has been SEM (search engine marketing) where people buy CPC (cost per click) links to display alongside the “organic&# search results in the search engine. I believe that many social networks confused this idea. Thus, we click! And it turns out that we click a lot.
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