Both Sides of the Table

MARCH 2, 2011

I’m sitting at my computer now at 9.00pm writing this – which is an hour earlier than I normally write (there are about 8 women at my kitchen table having a book club (aka excuse to drink wine & gossip so I’m locked in another room writing. Mostly during the day I’m in meetings or doing work.

Email 287

Email Blogging Venture Capital Writing 287

Tech Zulu Event

SEPTEMBER 22, 2012

From devising a tweet length pitch to having an easy to remember name, each branding opportunity is a touch point for a new customer to be attracted to what you have to offer. In order to prepare for TechCrunch Disrupt 2012 I reviewed company bios via the official site and read taglines that said “cool” rather than what the company does.

Press 97

Press Startup Technical Review Email 97

Both Sides of the Table

JANUARY 12, 2014

If you’re a technology startup you need to excel at product, of course. While many tech startups do this intuitively (say, SnapChat thinking it would be much better if our photos out partying disappeared) it still happens. It’s worth a quick read. My argument is pretty simple. But it wasn’t to be.

Marketing 379

Marketing Startup SEM SEO 379

Both Sides of the Table

MAY 4, 2013

I tapped my friends at big tech companies (Salesforce, Google, Oracle). And they have access to some of the most talented technology entrepreneurs so this is a worthy goal for them. They do this because they have amazing skills at writing business plans. Of course I went through normal other channels of deal flow. I hustled.

Startup 361

Startup Venture Capital Pricing Technical Review 361

InfoChachkie

MAY 5, 2011

Relinquish Press Release Capabilities. If you allow your prospective partner or customer to milk the cow for free , they will resist paying for it. In one instance, we were paid $50,000 and the Pilot was never implemented due to the fact that the BDC was acquired after the Pilot Agreement was finalized. Deploy a Free Pilot.

Outsource Development 244

Outsource Development Entrepreneur Resource Press 244

Both Sides of the Table

MAY 4, 2013

I tapped my friends at big tech companies (Salesforce, Google, Oracle). And they have access to some of the most talented technology entrepreneurs so this is a worthy goal for them. They do this because they have amazing skills at writing business plans. Of course I went through normal other channels of deal flow. I hustled.

Venture Capital 347

Venture Capital Startup Pricing Invest 347

Both Sides of the Table

JUNE 22, 2011

I will write more about this in the next 2 weeks. I suppose I should have imagined that this line would get more press than all other comments combined. Responses ranged from, “hey, they’re in a HUGE market&# to “it is an amazing company and their technology rocks.&# I believe that. Fair enough.

Pricing 309

Pricing Marketing Startup Venture Capital 309

InfoChachkie

APRIL 9, 2012

One of the most repeated statistics trumpeted by the popular press is that “Four out of five businesses fail”. When high-tech businesses, founded by appropriately educated entrepreneurs who received money from sophisticated investors are considered, the survival rates are even more encouraging. Keep your write-ups to a single page.

Startup 243

Startup Ideas Entrepreneur Statistics 243

Both Sides of the Table

MAY 5, 2011

Seattle should be the envy of any non Silicon Valley tech community in the country. It really wouldn’t take much to turn a great technology ecosystem into a truly electric one. He listed all of the product releases that were up coming, the customers that were in the pipeline and where he saw his competition moving.

Venture Capital 317

Venture Capital Technical Review Startup Press 317

Both Sides of the Table

MARCH 22, 2010

Journalists don’t know enough about your company before the show, don’t have time for proper research, and you will be competing for their time afterward with 49+ other companies that want them to write about you. - But more broadly it got me thinking to one of the biggest mistakes tech executives get into in the first place.

Tips 307

Tips Startup Press Blogging 307

Both Sides of the Table

JANUARY 17, 2011

So I thought I’d write a post about how I drive my personal creativity. (A The key is channeling what you learn when you drive onto paper for retention purposes so you have to write it down soon afterward. I want to know how many people, their level of tech sophistication, their age and their interests.

Writing 356

Writing Startup Ideas Summary 356

Both Sides of the Table

NOVEMBER 15, 2010

You’ll be able to give them an update on key hires, pilot customers, key tech innovations – whatever. Note that “performance&# on my chart is a loose term for my definition of perceived progress that can take the form of product, customer adoption, employees, investors, press or whatever.

Invest 411

Invest Technical Review Venture Capital Startup 411

Both Sides of the Table

MAY 10, 2018

I remind founders that the no’s come early because it’s super easy to qualify out a deal that you know is unlikely due to stage, focus, geography, competitive deal you’ve done or even just the fact that you’re too busy right now. When you read about the funding in the press it sounds like it was a walk in the park. It only takes one.

Press 232

Press Funding Venture Capital Technical Review 232

Tech Zulu Event

DECEMBER 1, 2011

We were invited to play with double Grammy winners Arrested Development and got great reviews, but when it came to marketing our shows and our album, we found that the tools out there for artists were a disaster. He also produces and writes for a number of Los Angeles-based artists and he handles all things Rock and Pop.

Startup 80

Startup Design Advertising Search Engine Optimization 80

Both Sides of the Table

FEBRUARY 27, 2019

Photo by Hope House Press - Leather Diary Studio on Unsplash It’s also true that there will be tough moments in your company’s journey where you will want to be able to carry people behind the tough decisions you want. You can write this as a narrative in 3–5 key bullet points. This is part of a broader series on Board Meetings.

Startup 226

Startup Slides Metrics News 226

Both Sides of the Table

APRIL 27, 2010

No rule is ever absolute no matter how it sounds when one writes a blog. That is when no customers wanted to work with Internet startups because we as an industry had burned so many customers. I learned how to integrate customers into our product development process. We fought for every customer together.

Startup 285

Startup Venture Capital Sales Software Review 285

Both Sides of the Table

JANUARY 28, 2011

You do a startup and decide you want somebody to step in and run the company so you can focus on technical excellence. I’ll write that post one day – it is a very interesting story. They fund people with no customers. We need to sign up a few more customers and prove we can make money.&#. ON SUCCESS.

CTO Hire 363

CTO Hire Technical Review Startup Demand 363

Both Sides of the Table

DECEMBER 9, 2010

For decades the “layering&# of technology has allowed us to develop IT systems and networks in a specialized way that let’s best-of-breed technology solutions to emerge at each layer of the stack and to allow people with different skill sets to specialize in key areas without having to have competence in every technology arena.

Startup 343

Startup Technical Review S3 Services 343