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Helping Startups Understand Salespeople & the Sales Culture

Both Sides of the Table

Specifically what is often not in the DNA of founders are sales skills. boil it down to this: sales people are sales people.

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ChowNow Extends Android Pay Restaurant Customers

socalTECH

ChowNow said the support will be a standard feature, and will not cost additional for its current restaurant customers. chownow android restaurant mobile payment ordering point sale marketin ecommerceAccording to ChowNow, its ordering apps will be updated to include Android Pay as one of the checkout options for its app. READ MORE>>.

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Why Your Startup Needs a Sales Methodology

Both Sides of the Table

But before you achieve product / market fit you’re often in “consultative sales” mode where your objective is to tease out customer needs.

Sales 149

This Startup Hacked LinkedIn To Recruit Customers & Reduce Churn

InfoChachkie

However, savvy startups can leverage LinkedIn to create a customer acquisition and a churn reduction tool. Follow The People. There’s no excuse.

How to Shorten Your Sales Cycle and Avoid Wasting Time

Both Sides of the Table

If you don’t have a good sales methodology already in place in your organization you might try reading that last link. Call High. Summary.

Sales 149

Coull Entrepreneurs Get More Customers

InfoChachkie

Coull Offers Advertisers Video Skimlinks. Apologies:  an incomplete draft of this article was inadvertently sent out previously via RSS.

How Event Farm Is Making Events A Part Of Your Sales Funnel

SoCal Tech Calendar

In the corporate world, events are more than just an event�they are opportunity to connect with your customers and turn potential customers into buyers. The most obvious, is to drive sales. With such big clients, how do you handle the inevitable requests for customization? How do you make those events happen? Thanks!

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The Danger of Crocodile Sales

Both Sides of the Table

But how to apply “listening&# in a sales meeting? Highlighting a few problems that you have seen in some of your existing  customers.

If You Don’t Respect Your Customers You Won’t Be Successful

Both Sides of the Table

I spend a lot of time with startups and thus hear many companies talk about their approach to sales and their interactions with customers. From these meetings you can really tell the leaders that care deeply about their customers and those the look down on them. Gold dust. Contrast that with a VC conversation I had.

Custom 109

Customer Validation - 33 Great Articles

SoCal CTO

Either: "That’s interesting. I’m going to take that thought out into the field and validate it with my customers." Beware of Mentors.

Verengo Solar Sells Assets In Bankruptcy Sale

socalTECH

Financial details of the sale were not announced. Crius Energy Corporation is a provider of electricity, natural gas and solar products to residential and commercial customers. READ MORE>>. electricity cleantech acquisition merger crius bankruptcy assets solar verengo

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Attract A MILLION New Customers Overnight with YouTube Marketing – Literally

Tech Zulu Event

YouTube was not a hobby; it meant sales, it meant building customer relationships, it meant managing product inquires. YESTERDAY. link].

Improving Sales: The Excuse Departement is Closed

Both Sides of the Table

Specifically what is often not in the DNA of founders are sales skills. boil it down to this: sales people are sales people.

Sales 72

OpenX Names Chief Customer Officer

socalTECH

Los Angeles-based online and mobile advertising technology provider OpenX announced this morning that it has named Tish Whitcraft as the company''s new Chief Customer Officer. OpenX said that Whitcraft will head up OpenX''s partner services team, which includes support, sales engineering, and customer operations. READ MORE>>.

OpenX 16

E-commerce’s Changing Landscape | Customization

Tech Zulu Event

As customers shift online, retailers have no choice, to not only follow suit, but to adapt to their changing demands.

Do Not Obsess On Names – Obsess On Delivering Awesome Customer Value

InfoChachkie

If Smucker’s can annually generate hundreds of millions in sales for a variety of food products, there is little risk that a mediocre company or product name will preclude you from achieving similar success. Instead, expeditiously pick a reasonable moniker and then get back to work delivering value to your customers. Really? Name Game.

How to Know When to Sell vs. When to Market to Customers

Both Sides of the Table

This is final part of  a series  that describes a sales methodology for technology companies or frankly many other types of companies, too.

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Identifying Pain in the First Step in a Sales Process – Here’s How

Both Sides of the Table

In my first enterprise software company we developed a methodology for sales that we called PUCCKA. The best sales meetings are discussions.

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Why Taking Some Risks in the Sales Process Can Improve Results

Both Sides of the Table

Many people are too cautious in sales processes and as a result when they present their solutions they end up sounding milquetoast and undifferentiated from anybody else in the market. recently wrote about the three rules of sales. 1. The first of question is about qualifying your potential customers  aka leads. Why Buy Me? 3.

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The Biggest Reason Most Sales Campaigns Don’t Close

Both Sides of the Table

Simply, this is identifying a customer need that has economic value to them if they can solve it. The USP solves the, “Why Buy Me?” question.

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What Do You Need to Do to Improve Sales? Here’s a Start …

Both Sides of the Table

I write about sales often both because it’s the lifeblood of any organization and because in my experience it is the area in which more startups are least experienced or inclined. also write and talk about it frequently because raising capital is a part of sales and this is important for entrepreneurs to understand. Why Buy Now?

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Startup Sales – Why Hiring Seasoned Reps May Not Work

Both Sides of the Table

A while back I wrote a bunch of posts on Sales & Marketing and have been meaning to get back to that theme for a while. You learn by asking.

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The One Key Person That Will Help You Improve Sales

Both Sides of the Table

This is part of a series that describes a sales methodology for technology companies or frankly many other types of companies, too. Period.

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Increase Your Sales Velocity By Saying No To Pilots

InfoChachkie

Indecisive prospects diffuse a startup''s focus and slow down its sales velocity. product, geography, customer segment, etc.).

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Tips to Help you Think About Sales at Your Startup

Both Sides of the Table

Sales. It’s the lifeblood of any organization and yet most startups don’t have any sales DNA on their teams. bonus. equity.

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Scaling Sales: Arming & Aiming – Objection Handling

Both Sides of the Table

This is part of a series on sales & marketing. In the evangelical phase you’re working through these with customers on the fly.

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ShowUhow Turns To Video For Sales Leads

socalTECH

The firm said it has launched a new product, Reel Qualified, which it says will offer tools to engage customer prospects, capture leads, and track visitor interactions. San Diego-based ShowUhow , the provider of video applications for retailers, has turned its focus to helping those retailers engage and capture leads. READ MORE>>.

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3 Sales Tips for Startups – Creating a Burning Platform

Both Sides of the Table

Most start-up entrepreneurs have little or no sales experience.  I know I didn’t.  You need to qualify VCs the same way you qualify sales leads.

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Startup Sales Lessons From TLC’s “Say Yes To The Dress”

InfoChachkie

There are a number of solid sales techniques on display by the Say Yes team. Startup sales require high velocity. Reality Selling.

Sales 54

MindTouch Picks Up $12M For Customer Self Service Software

socalTECH

San Diego-based MindTouch , a developer of software-as-a-service tools to help companies create self-service, customer support sites, has raised $12M in a Series A funding. MindTouch's software provides customer support search tools, product information, and more to end users. READ MORE>>.

Startup Children – How To Parent An Entrepreneur (Part II) - Sales Advice From Dr. Seuss

InfoChachkie

Man or woman, the tactics deployed by Sam are applicable to any sales situation and can be put to use by any salesperson, irrespective of their gender.

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Netflix Redux: Is It Ever OK to Fire Your Customers?

Both Sides of the Table

Some customer segments value the DVD business and these may be more price sensitive. We need video reel to show customers that you care.

Small Business Marketing | Get Customers versus Get Leads

Tech Zulu Event

Having paying “Customers” is what makes the cash register roar. The word “convince” shouldn’t exist in sales.  Second, how to get leads.

SEO 33

Bridg Wins Pizza Chain Papa Murphy's

socalTECH

Bridg uses data from point-of-sale systems, loyalty programs, and online ordering systems to help companies better market to and segment their customers, to help increase business from those customers. bridg pizza chain marketing software papa murphy loyalty analytics customerFinancial impact of the win was not disclosed.

How to be a dictator enforcing sales offer deadlines

Berkonomics

Deadlines are an important sales tool. So, it is common practice to leave an offer containing a discount open, following up. Positioning

Bottom Line Confidential – How to for Sales Growth: “A New Way to Increase Revenues”

Technology Council

You listened to your customers, assessed the competitors, enlisted the brightest of your team, and sifted through the brains of the best external experts. You’re feeling good about your decision to signed-off on that five hundred thousand dollar Sales Improvement Program; you locked [.].

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Interview: Mark Faggiano On TaxJar's Sales Tax Savvy Software

socalTECH

Sales tax compliance is not a typical sexy startup area. How come you decided to tackle sales tax compliance? What is TaxJar? Thanks!

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Autotask Eyes Los Angeles Sales Office

socalTECH

Hosted IT business management software provider Autotask says that it is planning to expand in Los Angeles, and will be opening up a new field sales office here sometime later this year. autotask business management software sales The company did not say where in Los Angeles it will be setting up the office. READ MORE>>.

TaskUs Boosts Executive Staff With Trio Of Hires, Now Has 5300 Employees

socalTECH

Santa Monica-based TaskUs , the fast growing provider of outsourced customer experience and back end services for online companies, said it has hired three new executives on Thursday, to help it with its growth efforts. taskus executive outsourcing gorwth salesREAD MORE>>.

Fan Appz Launches Personal Marketing Platform To Help Brands Convert Fans Into Loyal Customers

Tech Zulu Event

Companies want to see their social media investment drive sales.” That’s how social can help build customer lifetime value.”.